Reynolds Insights, LLC

Reynolds Insights, LLC A consulting firm based in Nashville, Tennessee. We provide digital strategy solutions for broadcasters, local media and local businesses.

Reynolds Insights, LLC is a consulting firm based in Nashville, Tennessee. Founded by Tim Reynolds, its goal is to provide digital strategy solutions for broadcasters, local media outlets, and other local businesses. Drawing on years of hands-on experience in the trenches of local markets from Springfield, Massachusetts to Atlanta, Georgia, the company excels in providing measurable results with p

ractical solutions proven to work in today's complex local marketing environment. They have relationships with the leading vendors and solution providers in the local digital space, and can help make your business a better digital provider.

This is a significant change - you will have to place more trust in Facebook and its algorithms. PLease let me know if ...
02/06/2019

This is a significant change - you will have to place more trust in Facebook and its algorithms. PLease let me know if you need help transitioning your campaigns. This change begins in September.

All Facebook campaigns will run with campaign budget optimization as of September.

If you are a music artist, this is worth a read. It covers all the different types of digital data you should be aware ...
01/28/2019

If you are a music artist, this is worth a read. It covers all the different types of digital data you should be aware of in your career. I’m happy to help if you need it.

The Music Managers Forum (MMF) has published its latest report: The Fan Data Guide

The first of next year’s lists. Focus on Gen Z
12/29/2018

The first of next year’s lists. Focus on Gen Z

Marketing is being shaped by emerging technologies, methods and patterns.

An interesting alternative take on how Spotify could pay artists.
12/12/2018

An interesting alternative take on how Spotify could pay artists.

Some in the industry claim that the streaming giant’s setup unfairly advantages A-list pop stars. Could a new payment system be the answer?

I always enjoy these trends lists at the end of the year.
12/06/2018

I always enjoy these trends lists at the end of the year.

Social media is a powerful, fighting force in the world of digital advertising and marketers must stay alert to the coming changes on the horizon and make the necessary adjustments to stay relevant.

Organic reach still might be possible- a good read.
10/31/2018

Organic reach still might be possible- a good read.

In 2013, a page could easily reach about 12 percent of its fans with each post.

Make sure your mobile site is ready.
10/25/2018

Make sure your mobile site is ready.

No mobile-friendly site? You're missing a huge and growing opportunity.

The latest Google updates- mobile is becoming more and more a necessary marketing strategy.
10/22/2018

The latest Google updates- mobile is becoming more and more a necessary marketing strategy.

Google announced a slate of major updates and new products for AdWords advertisers in its 2016 Google Performance Summit.

Instagram can be used for B2B
10/02/2018

Instagram can be used for B2B

Do you have an Instagram account for your business but not sure what to do with it? Are you struggling to find content that’s worth a share? If so, worry no more. I’ll give you a step-by-step gui…

09/25/2018

As digital marketing becomes more sophisticated and pinpointed, marketers must know what messages to deliver and how to do it effectively.

I’m still studying ways to use for music and advertising. This is a simple primer.
08/30/2018

I’m still studying ways to use for music and advertising. This is a simple primer.

Blockchain holds a lot of potential for the online advertising industry and will lead to more secure, trustworthy transactions and engagements.

11 hours a day spent with media - this is how it breaks out. Make sure you have a mobile marketing strategy
08/29/2018

11 hours a day spent with media - this is how it breaks out. Make sure you have a mobile marketing strategy

The proliferation of technology, devices and content over time has also allowed media to reach more of us each week than ever before. When comparing which platforms reach the most Americans today, legacy platforms lead the way, with radio and TV topping the list, followed by smartphones.

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