ArtistWerx - Execution Tools

02/25/2024

Innovate[tion] or Disintegrate[tion]

Addiction is the goal.
They don’t say it openly, but they don’t need to. Just look at what they do.
Everything is designed to lock users into an addictive cycle.
The fastest growing sector of the culture economy is distraction.

Or call it scrolling or swiping or wasting time or whatever you want. But it’s not art or entertainment, just ceaseless activity.

The key is that each stimulus only lasts a few seconds, and must be repeated.

07/07/2022

Music Myths You Believe - Magical Thinking and Fairy Farts

Join us as we learn to spot the debilitating beliefs that keep artist broke, desperate and chasing kites.

If any of these sound like you, keep reading.
* You crave & desire growth, musically, & professionally, every single day…
* You’re “okay” musically, but not thriving the way you know is possible…
* You know the talent that got you HERE is not sufficient to get you THERE...
* You see what’s happening to the music industry, the economy...
* You need to be in control not “at the mercy” of anyone else...

If you cannot relate with any of them, save your time, stop reading and go back to whatever you were doing previously. To the rest of you — I’m talking directly to you right now.

As an artist, you can either try to get lucky and win a singing contest etc OR you GET BETTER and compete at a higher level.

If you’re tired of:
- All the Spotify playlist shenanigans
- All the pitch to music supervisor cattle calls
- All the magical music marketing mumbo-jumbo
- Competing for “free”
- Chasing others “kites”
- Trying to win a label lottery game
- Trying to win "faux" awards
- Zero revenues
- Hustle p**n

Instead... you realize you actually have to get better and compete at a higher level. Simply stated, you are ready to build an actual business under your music.

Join us for this conversation.

The next Hacking Music Accelerator is starting soon. More info here.
https://www.hacking-music.com/GROUP%20TRAINING%20-%20HOW%20IT%20WORKS

07/04/2022

To all artists, we want to wish you a special Happy Fourth of July from us here at Artist Werx!

Check the link in our bio to learn how we can support your growing careers in the music industry!

06/28/2022

This Thursday, June 30th at 10am CT on the Hacking Music page. Content Vs. Platform, where should artists focus their time and energy? Tune in and find out!
https://www.facebook.com/events/446667643502807/?acontext=%7B%22event_action_history%22%3A[%7B%22mechanism%22%3A%22your_upcoming_events_unit%22%2C%22surface%22%3A%22bookmark%22%7D]%2C%22ref_notif_type%22%3Anull%7D

Also, as a gift, grab a copy of the first book in the Hacking Music series. "Laying The Foundation - Removing Limiting Beliefs" (E-book Edition)
This guide will give artists a foundation on which to build their career, touching on many aspects of navigating the music business. Click the link below to check it out:
https://www.hacking-music.com/free%20foundation

John Pisciotta

05/14/2022

as the twig is bent,
so grows the tree.

05/12/2022

05/09/2022

MFN [ Most Favored Nations ] in Sync Licensing! Does it Help, Hurt or Hijack?

Hi Happy People,
Thanks for checking in! We are deep into a series called the Sync, Supervision and Clearance Series where we talk about questions and best practices for managing music in visual media. In this conversation we are discussing MFN [ Most Favored Nations ] in Sync Licensing! We talk about: how it can be used on BOTH SIDES of the transaction by either music supervisors or right holders. Does it Help, Hurt or Hijack your project?

We talk about:
1. How MFN can Help, Hinder or Hijack a sync use.
2..A framework we use in managing music supervision called "Rabbits, Deers and Elephants"

Whether it’s an advertising campaign, theatrical release, branded content on you tube, or even a first time filmmaker going to film festivals. Managing music can be tricky, so we like to set aside some time to unpack and talk about a common question we get to better help you succeed in getting your project out into the world.

More Music Is Being Used In More And More Places Than Ever Before, Yet, The Mystique And Mis-information Persists. The Sync 101 e-book is chock-full of terms and concepts. It’s the “insider baseball” of the music licensing world. Its purpose is to get you familiar with the basic ground game of music licensing and give you a super-solid foundation that you can build on with clarity and confidence going forward. We've been fortunate to license music and handle music supervision for thousands of projects across multiple verticals, our Sync 101 e-book one of the ways we help the next generation of artist, music supervisors and filmmakers.

SYNC 101: THE SYNC CENTER'S FIELD GUIDE TO MUSIC LICENSING - How To License Music For Your Film——— https://www.hacking-music.com/SyncLicensingGuide

04/11/2022

Feelings Follow Action

The amount of suck you have to push through in your workout is directly related to the feeling of satisfaction when you complete it. Rogan

04/06/2022

We make experiences that move the world a little more. Here is a look at a day in our year.

Thanks to our teams at the Sync Center, Jetpack Label Group, Hacking Music and Artistwerx you move the world a little more everyday