08/21/2020
You know you're an amazing speaker. You've got a powerful message to share. Now, all that's missing is... BOOKINGS!
Are there still bookings to be had in this season? Absolutely. Events are still happening. They look different, yes. But people, teams, and organizations still need your perspective and your expertise.
While a lot has changed, here's what HASN'T changed:
To succeed speaking is to succeed selling (if you want it to be a business). No sales = no bookings.
"But I hate selling!"
I get it.
I'm Shawn Ellis, founder of The Speakers Group. I've been supporting some of the world's most amazing speakers for over two decades, and sharing my own "Mastering the Moments" message for nearly a decade now.
Believe it or not, I wasn't a fan of selling when I got started, either.
"I don't do sales," I thought.
You want to share your message, not SELL your message. Right?
"I'll just get an agent to do the selling for me."
No.... big mistake. (Sorry.)
I know it sounds good, but an agent isn't going to sell for you until you prove that you can sell yourself. An agent wants to see that you've already built up a track record and some momentum. THAT's when they'll get excited about you. It's just the truth.
If you're waiting for someone else to "make" your business for you, you've given all your power away. And you're going to be waiting a long time.
BUT, have no fear. We can solve this.
What if selling wasn't so scary? What if it wasn't so hard? What if selling was just an extension of the thing you actually LOVE to do? What if selling was actually FUN?!
It's all possible.
You like telling stories, right?
If you're an amazing speaker, you know about the power of stories. And here's the good news:
Just like a powerful story will draw in your audience when you're on stage (or on Zoom), a powerful story will draw in your prospective client and help them see YOU as the guide they need at this moment in time... so THEY can be the hero they want to be.
You just need to know how to craft and tell your stories in a very strategic way for your sales calls. And I've got the guy who can help you...
Meet my friend and one of our leading speakers here at The Speakers Group, John Livesay.
John is the author of Better Selling Through Storytelling and his sales method is so powerful, he's become one of the leading sales speakers for clients like Anthem, Phoenix Controls (Honeywell), Redfin, DHR International, Gensler, and many more. He also got the attention of Larry King!
While John is brilliant with Fortune 500 sales forces, he also knows exactly what it's like to sit in your shoes... so I asked him if he'd be willing to share some of his brilliant -- yet SIMPLE -- tools and techniques with you so you can start selling with confidence and get those bookings you want... so you can help those people and teams and organizations who NEED you.
Would that be helpful?
If you're saying yes, I've got two things to help you:
1. Head over to https://www.thespeakersgroup.com/sales-tips-for-speakers/ and watch four videos (no opt-in needed) that will give you some quick tips that will make a difference in your business starting TODAY.
2. Once you're on that page, sign up for the free master class John and I are doing on Wednesday, August 26, and get even more strategic guidance to break through your sales barriers and discover that selling can actually be fun!
If you believe in your message and the value you're delivering, sales SHOULD be fun and exciting. If you haven't been enjoying selling up to this point, you're doing something wrong. Let's change that. NOW!
Go watch those videos at https://www.thespeakersgroup.com/sales-tips-for-speakers/ and I hope to see you on our upcoming master class (where you'll have a chance to talk 1-on-1 with John, by the way!).
I hope this serves you. Thanks for being here.
Be well, my friend.
