iMission Institute

iMission Institute iMission Institute supports nonprofit and other public sector leaders in their efforts to create vib

iMission Institute Inc is a full service, digital-first marketing agency dedicated to advancing public sector organizations. We offer personalized service and work to help our clients make the biggest impact possible to support their mission. We offer an online, on-demand training center as well as in-person training. Our courses help nonprofits build, activate, and energize social networks, onlin

e and offline, for social good. Our courses enable gains in fundraising, advocacy, system change, and community building. iMission Institute Inc is a benefit corporation focused on social purpose and a belief in the power of markets to validate the value of our services. iMission Institute is a member of a wider online ecosystem dedicated to leveraging the power of connecting technologies to build social networks and social capital in all of our communities. We are official Salesforce, Google, and EveryAction/Salsa partners.

05/18/2026

Nonprofits lead with their hearts, but as Pam Fields, Executive Director of MidState Arc, explains, staying effective requires professional business operations.

Through their work with iMission Institute, MidState Arc has:

✅ Unified their donor and program data.

✅ Professionalized their marketing outreach.

✅ Empowered their staff to manage their own systems.

"It really brought us to a higher level," Pam says. Hear more about their journey in the full video.

05/11/2026

Pia Roeser’s journey started with a single local nonprofit.

Today, as a Salesforce Consultant at iMission Institute, she applies those on-the-ground lessons to help dozens of organizations maximize their technology.

Watch our latest staff profile to meet Pia and learn how she’s helping our clients stay lean, effective, and data-driven.

We’ve identified 12 essential lessons that can help any K-12 school close the recruitment gap.Here are a few of our favo...
05/07/2026

We’ve identified 12 essential lessons that can help any K-12 school close the recruitment gap.

Here are a few of our favorites:

• Think in Years, Not Weeks: Stop focusing on just one window. Great reputations are built on a 3-to-5-year arc.

• Master Your Stories: You don't need "new" stories; you need to tell your school’s essential human narrative more consistently.

• Create Frictionless Meetings: If a parent wants to talk to you, it should be the easiest thing they do all day.

• Own the Full Funnel: The journey doesn’t end at the application. You have to manage the experience all the way through to enrollment.

Read the full list of 12 lessons here: https://www.imissioninstitute.org/k-12/12-recruitment-lessons/

Curious about how your current strategy stacks up? Let’s connect about a Recruitment & Enrollment Audit for your school.

In K-12 education, your best marketing is your community. People choose a school based on the conversations happening in...
04/16/2026

In K-12 education, your best marketing is your community.

People choose a school based on the conversations happening in their neighborhood.

Yet, many schools lack the systems to actually organize their alumni and community partners to influence those conversations.

Are your marketing efforts building a movement or just screaming into the void?

Consistency in messaging is the key to winning the "word-of-mouth" space.

Read our guide on K-12 word-of-mouth marketing: https://www.imissioninstitute.org/k-12/word-of-mouth-school-marketing/

We’ve launched the latest updates for our SmartStart Accelerator for Salesforce Fundraising! The accelerator is your fas...
04/06/2026

We’ve launched the latest updates for our SmartStart Accelerator for Salesforce Fundraising!

The accelerator is your fast track to a more efficient, insightful, and impactful future on Salesforce Nonprofit Cloud (Agentforce Nonprofit).

It’s built to give you time back for what matters most: your mission.

What’s new in the latest version:

• Seamless flow from opportunities to gift commitments

• Improved functionality for household-to-individual address updating

• Better connectivity with Fundraise Up and Mogli

• New dashboards and reports for tracking major gifts and grants

• Built-in roll-up fields on household and person accounts for immediate reporting

Learn more about how the SmartStart Accelerator: https://www.imissioninstitute.org/salesforce-for-nonprofits/smartstart-accelerator-for-fundraising/

Is your donor list growing or are you just rotating names? Many nonprofits are caught in a revolving trap: new prospects...
03/30/2026

Is your donor list growing or are you just rotating names?

Many nonprofits are caught in a revolving trap: new prospects barely cover the annual drop-off of existing donors.

Real fundraising growth is a professional capability that requires expert ex*****on.

We’ve developed a 7-Step Donor Acquisition System designed to help social sector organizations move from "hoping" for growth to engineering it.

The system covers:

• Identifying high-value segments
• Optimizing the digital conversion path
• Automating the welcome and retention journey

Get the full 7-step breakdown here: https://www.imissioninstitute.org/nonprofit-fundraising/nonprofit-donor-acquisition-a-7-step-system/

07/07/2025

Marketing automation will let your nonprofit find new donors, volunteers, and clients – and more quickly and successfully move them to action.

Download our FREE Ultimate Guide to Marketing Automation to find out how: https://bit.ly/4ankf2D

June is International Childhood Cancer Awareness Month, and we're honored to stand with Children's Cancer Network in the...
06/30/2025

June is International Childhood Cancer Awareness Month, and we're honored to stand with Children's Cancer Network in their mission to support children and families impacted by cancer!

We're off to the National Alliance for Public Charter Schools Conference (June 29-July 2) in Orlando. We'll be showcasin...
06/25/2025

We're off to the National Alliance for Public Charter Schools Conference (June 29-July 2) in Orlando. We'll be showcasing our comprehensive K-12 Recruitment & Enrollment marketing services and applications. Stop by our Booth #527!

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06513

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