EXAR Consulting

04/07/2022

"the shift to is the best thing that can happen for businesses ... It is an opportunity for to invest in nurturing a with their audience and to build a granular understanding of their needs and preferences."

https://bit.ly/3LSwNCF

for brands to invest in nurturing a direct relationship with their audience and build granular understanding of their needs and…

10/15/2021

Do you use Google Analytics to observe and measure your web assets performance? Are you up to date on GA4 (Google Analytics 4) Google's soon to be released update the analytics platform?

Throughout the years, Google has made various updates to its Google Analytics reporting tool. However, the recent rollout of Google…

01/28/2021

Friends, We are working with a Startup developing a new platform that will connect e-commerce customers with product experts to help select the products that meet the customer’s unique needs.

If you have 1 minute consider, taking the survey.

Please take the survey titled "Market Research for New Digital Platform". Your feedback is important!

01/12/2021

“‘The benefits of carrying out the product testing before launch is known; yet some Marketing teams, to their detriment, do not see the value in testing digital properties.’”

Digital Experience Testing; Test and Learn.

01/12/2021

“A approach requires companies to continuously test their assumptions until they successfully determine why their behave or think the way they do.”

Test and learn is fast becoming the standard in digital marketing strategy and customer experience & conversion optimization. In contrast…

01/12/2021

“The key to achieving effective results and in today involves a dynamic process of in realtime and taking what has been learned to respond in an manner.”

https://link.medium.com/BjNu71eqPcb

Test and learn is fast becoming the standard in digital marketing strategy and customer experience & conversion optimization. In contrast…

01/06/2021

“Charles Minard used to get an in-depth understanding of ’s invasion of Russia. He tied the size and path of Napoleon’s army with the temperature and timescales which clarified the problems with the invasion.”

https://link.medium.com/T6Ar3UoqPcb

01/06/2021

“ teams that embrace a model are taking the out of their and in many cases are using the to make , near real-time .”

Test and learn is fast becoming the standard in digital marketing strategy and customer experience & conversion optimization. In contrast…

01/06/2021

“The result of is that are no longer by the side, and more informed are made quicker with a higher degree of .”

Over the past few years, the concept of “big data” has made its way into virtually every aspect of running a business- from marketing to…

01/06/2021

“The ultimate goal of is to produce . can use critical thinking to identify, explore, prioritize, and envision opportunities according to real-life objectives. It helps keep everything in…”

A few weeks ago I attended my first, of what will be many, doctoral residencies. The primary objective of the residency was to distinguish…

01/06/2021

“Data analytics coupled with AI and machine learning can help companies hire better and more efficiently.”

In 2019, the need to figure out what makes talented people join a company, perform well and stay motivated is more important than ever…

01/06/2021

“Voice Engine Optimization focuses on improving your online visibility for conversational voice search results by getting Snippet Optimization”

What is VEO?