Material

An intelligent growth company. Material is a leading global consumer intelligence and customer experience consultancy.

Partnering with business leaders, we help tackle their most significant customer challenges to help them differentiate in the marketplace, build smarter, more connected experiences, and maximize value delivered to customers and society. Our unique customer intelligence engine is powered by analytics and behavioral science, fuels world-class design, and enables the delivery of products and services to bring digital transformation to life.

11/11/2025

Material’s U.S. offices are closed today in observance of . Today, we pause to reflect on and honor the extraordinary service, sacrifice and commitment of our nation’s veterans.

With gratitude, we're sharing some photos of Material’s veteran friends and loved ones to honor their service. We invite you to recognize the veterans in your life with a comment below.

11/10/2025

Get to know Material’s global insights leaders! Today, we’re spotlighting Teiko Cappeline, Senior Director of Cultural Insights.

Learn from Teiko about how cultural insights can illuminate the "why" behind consumer actions and beliefs, why a cultural research lens can help brands anticipate and capitalize on emerging market opportunities and more.

10/28/2025

The spirit of Diwali – the Festival of Lights – shone brightly across our Gurugram office last week!

Celebrated across India as a time of joy, reflection and renewal, Diwali symbolizes the victory of light over darkness and the power of new beginnings.
Our team came together to mark this cherished festival by decorating the workspace, dressing in traditional attire, lighting diyas and sharing festive sweets.

Enjoy some photos from this time of community, creativity and connection.

10/03/2025

Get to know Material’s global insights leaders! Today, we’re spotlighting Kandrea Wade, AVP of UX/Design Research.

Kandrea shares her insights on the value of diverse backgrounds and skillsets in exceptional research teams, how UX research can help businesses expand beyond their current user bases to fuel growth, and more.

Want to learn more? Explore the latest perspective from the UX research team: https://bit.ly/4nCOCJ8

09/05/2025

Get to know Material’s global team of insights leaders! Today, we’re spotlighting Carlton Rice, a Senior Director of Strategy and Innovation based in Material’s Austin, TX office.

We sat down with Carlton to discuss the role of strategic foresight in helping clients seize emerging opportunities, the shifting dynamics of human/machine collaboration and the power of fearless, cross-disciplinary experimentation.

Stay tuned for more questions, answers and perspectives from Material's insights leaders and subject matter experts.

08/27/2025

Feeling the pressure of leadership in a shifting business landscape? You're not alone.

Join Material at ESOMAR Connect – California in our Los Angeles office for a candid panel discussion: "Managing Stress in a Changing Environment."

Four esteemed executives will open up about leading through chaos — from navigating economic uncertainty and organizational change to juggling executive roles and new motherhood. Plus, enjoy a wine tasting with Wente Vineyards!

Come connect with us and gain new perspectives. Learn more and register today: https://bit.ly/4p05GKi

05/02/2025

Even more ! Thanks to everyone who showed up and made a difference on Material’s Global Impact Day – from Los Angeles to New York to Gurugram and beyond.

We’re proud to spotlight more moments from the day and the organizations we partnered with to bring our values to life.

Los Angeles Regional Food Bank | New York Cares | Prospect Park | Rose Bridge Farm | HALO Animal Rescue | Ronald McDonald House Charities (RMHC) | Community Warehouse | The Switch | Sugar Hill Farm | Community Action Partnership of Orange County

05/01/2025

Last week, our people came together for our companywide Global Impact Day, making a meaningful at food banks, animal shelters, environmental cleanups, educational initiatives and more.

Learn more about the organizations we supported below – and enjoy some photos of our teams in action. More to come!

Atlanta Community Food Bank | Girlstart | Central Texas Food Bank | Mass Audubon | Pilsen Food Pantry | High Line Canal Conservatory | SFV Rescue Mission | San Francisco Bay Area Water Trail | Humane Borders AZ

06/12/2024

We are proud to announce that two of our clients are the recipients of 2024 Loyalty360 Awards! At this year’s Loyalty Expo, Whataburger took home the Platinum award in the Offer, Incentive and Reward Design category and Target was honored with Silver in the Customer Loyalty Innovation and Transformation category.

“Great customer experiences are the determining factor in loyalty,” said Material Chief Marketing Officer, Caroline Kennedy. “Seeing the application of behavioral science manifest so powerfully in these winning programs is a very proud moment.”

Join us in in celebrating this impactful work and learn more at the link: http://lite.spr.ly/6004BJzr

05/22/2024

We are thrilled to announce Material has been named a finalist for six national awards from the Shorty Awards, Drum Awards for Marketing Americas and PR Daily’s Social Media & Digital Awards.

Learn more about our work on ABM Industries EV Answers campaign, The Presidio website redesign, Movado brand refresh and Chuck E. Cheese Weddings here: http://lite.spr.ly/6003BEoJ

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440 Park Avenue So, 16 Fl
New York, NY
10016

Website

https://www.materialplus.io/

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