StrawberryFrog

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StrawberryFrog World’s First Cultural Movement Agency. We grow brands by moving passions to move people to move product.

We help company leaders apply the principles of successful modern social movements to change culture and habits inside their companies. StrawberryFrog is the world's first Cultural Movement firm. We create Movement Inside to change culture & Movement Outside to move people to move product.

03/03/2026

Agency will lead media planning and buying across all paid channels for this iconic and beloved restaurant brand

03/03/2026

Scutellaro moves into the CEO role after serving as the agency’s General Manager for 18 months, presiding over a period of exceptional growth and impact

06/12/2024

🌟Purpose Haze Episode Alert! 🌟

Join Scott Goodson as he interviews Stacey Tank, CEO of Bespoke Beauty Brands. Discover how Stacey’s purpose-driven leadership is transforming the beauty industry.

"If we can help people feel good, just for a moment every day, and bring a smile, I feel really good about that." - Stacey Tank

🔗Link in bio for the full episode!

With consumer spending and sentiment suggesting that purpose has become more influential than ever in the purchase decis...
06/30/2021

With consumer spending and sentiment suggesting that purpose has become more influential than ever in the purchase decision, how is it possible for it to lose to other business levers? Listen now to learn what companies and brands rise to the top in Episode 2 of Planet Purpose, available now on Apple podcasts, Spotify and more.

As Pride Month starts to draw to an end, it’s important to remind ourselves that we must approach allyship thoughtfully ...
06/25/2021

As Pride Month starts to draw to an end, it’s important to remind ourselves that we must approach allyship thoughtfully all year long, especially for individuals who may not see themselves as a part of the community. A good ally strives to uplift the most marginalized in the community, offer financial support where they can, educate themselves on the adversity LGBTQIA+ people face and make room for them to thrive. Let’s all continue to celebrate pride and support its message of freedom and individuality.

06/24/2021

Ever heard of lipstick on a pig? Tune into Planet Purpose to listen to Scott Goodson, Chip and DAYO Women unpack why purpose washing isn’t going over the heads of consumers today, and how to activate the purpose you promise. Episode 2 launching this Wednesday, available on Apple, Spotify and wherever you enjoy listening to podcasts.

With consumers ready to head back to bars, branded experiences and initiatives by larger brands like Jameson and Heineke...
06/22/2021

With consumers ready to head back to bars, branded experiences and initiatives by larger brands like Jameson and Heineken are on the rise in the hopes of aiding a swift revival of hospitality businesses coming out of covid. Through offering incentives to vaccinated individuals as well as widespread social campaigns, brands are paving the way for a refreshing return of on-premise interactions between themselves and local bar goers.

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Empire State Building, 350 Fifth Avenue, Suite 4800
New York, NY
10118

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