Quantum Media

Quantum Media Consulting firm with deep expertise in the media, information, and entertainment industries We're creative... and driven by financial results.

Quantum Media is a consulting firm with deep expertise in the media, information, and entertainment industries. Since Quantum Media's founding in 1998, our consulting work has spanned every aspect of the media business, from developing an Internet business strategy for a Fortune 500 company to advising a young entrepreneur on launching a niche magazine. As senior executives in a creative business,

we have run startups and been creators of many important, innovative products. But we also bring a clear head and cold eye to the media business. We remain unseduced by its glamour and glitz. We focus instead on your business's bottom line, that measures its success. We find solutions and help you implement them. Because of our substantial experience, we find solutions to your business problems quickly and efficiently, integrating the rapid changes taking place in the media business. Because we are always practical, we not only help you figure out what to do but also can work with your staff to implement recommendations to ensure they are realized. We customize our work to fit your business needs. We design consulting teams to serve your unique needs. The consulting team you hire is the team that will work on your project from beginning to end. It will be the size you need - whether that's one person or a dozen - and have the know-how you require. We include technical experts and junior-level staff as needed to be efficient and cost-effective. Professional Affiliations
Quantum principals are members of a wide variety of trade associations serving the media industry. We also regularly teach media-related courses at Columbia Business School, New York University and other colleges and universities. Additionally, we often speak or moderate panels at media industry events and conferences.

Subscription sea change: As acquisition slows, retention management drives the businessThe industry-wide subscription ac...
02/17/2026

Subscription sea change: As acquisition slows, retention management drives the business

The industry-wide subscription acquisition rate has dropped from 4.1% in 2024 to just about 2.3% in 2025. Because finding new customers has become more difficult and expensive, revenue is now being driven by a focus on keeping and winning back the customers the companies already had. Subscription platform Recurly has reported on Win-back and Pause strategies in its latest report. To read more. https://www.quantummedia.com/industry-news-item/subscription-sea-change-as-acquisition-slows-retention-management-drives-the-business

Spotify’s “Listening Age” is a shock: Gen Zers love oldies and Boomers love the newSpotify's Wrapped feature is just one...
12/30/2025

Spotify’s “Listening Age” is a shock: Gen Zers love oldies and Boomers love the new

Spotify's Wrapped feature is just one of the brilliant ways the company reinforces customer captivity. According to sentiment analysis from Meltwater and survey reporting from Edison Research, in the U.S., of the four generations, only the Millennials have no “audio generation gap.” The rest of us seem to have a bit of “age envy.” Read the full story. https://www.quantummedia.com/industry-news-item/spotifys-listening-age-is-a-shock-gen-z-love-oldies-and-boomers-love-the-new

Brian O’Leary, head of Book Industry Study Group, and Advisor to Quantum, wins lifetime achievement award from Publisher...
12/19/2025

Brian O’Leary, head of Book Industry Study Group, and Advisor to Quantum, wins lifetime achievement award from Publishers Weekly

Brian O'Leary, who is currently an Advisor to Quantum Media, but was a beloved Principal consultant for many years before becoming Executive Director of BISG, is “being recognized for his successful 10-year tenure as the head of BISG, in an era when the industry has grappled with massive and near constant change.”

PW editors have recognized O'Leary as a leader who has had “tremendous impact on the publishing business over the course of their careers.” Not to mention that he is truly a great guy!

Read the full story in PW. https://www.publishersweekly.com/pw/by-topic/industry-news/awards-and-prizes/article/99298-brian-o-leary-receives-2025-melcher-award.html

TV is not dead yet: more Americans still prefer to watch the news than read or listen to it. Despite the changes in whic...
12/01/2025

TV is not dead yet: more Americans still prefer to watch the news than read or listen to it.

Despite the changes in which companies and individuals are supplying news, Pew Research reports that despite “the rise of podcasts and news influencers on social media to declining audiences for traditional news outlets,” Americans mostly like to watch the news – 44% -- and 62% of those prefer to watch from TV.

To read the story go to https://www.quantummedia.com/industry-news-item/tv-is-not-dead-yet-more-americans-still-prefer-to-watch-the-news-than-read-or-listen-to-it

Podcasting may be newish, but women’s leadership role is the same-old same-oldUSC Annenberg's recently published study f...
11/14/2025

Podcasting may be newish, but women’s leadership role is the same-old same-old

USC Annenberg's recently published study from its Inclusive Initiative calculates the gender and race/ethnicity of hosts and guests of popular podcasts – adding to its previous work across most entertainment platforms. 36% of hosts of top 100 podcasts were women and just 27% of the shows' guests were women. To read the story https://www.quantummedia.com/industry-news-item/podcasting-may-be-newish-but-women-as-leading-talent-is-the-same-oldish-still-in-the-minority

The observant commentator Alan Wolk, founder of TVRev explained one aspect of the “fundamental rewiring” of content prod...
06/14/2025

The observant commentator Alan Wolk, founder of TVRev explained one aspect of the “fundamental rewiring” of content production, distribution and consumption.

And that is: There are "two completely different concepts of what media should be. One side values the craft of storytelling, the other values the efficiency of algorithms. One seeks emotional resonance, the other seeks instant gratification."

Read Wolk's full-write up. https://www.quantummedia.com/industry-news-item/two-distinct-media-ecosystems-is-the-consequence-of-the-fundamental-rewiring-of-video-production-distribution-and-consumption

Top Take-aways from subSummit key note given by Babbel's Julie Hansen and Quantum's Ava Seave (summarized by Julie!) 1. ...
06/07/2025

Top Take-aways from subSummit key note given by Babbel's Julie Hansen and Quantum's Ava Seave (summarized by Julie!)

1. Flexibility is the new loyalty driver
Retention today hinges on giving consumers control—whether it's through pause options, consumables, flexible billing, or one-time purchases. Subscription businesses must adapt to episodic customer relationships instead of expecting indefinite commitment.

2. Fatigue is real, but so is opportunity
With the average consumer managing 8+ subscriptions, saturation and fatigue are growing. But this environment also creates room for smarter differentiation, tailored bundles, and value-driven models that meet consumers where they are.

3. Diversification beats dependence
Relying solely on traditional recurring revenue is risky. The strongest subscription businesses will diversify, offering a mix of subscriptions, a la carte purchases, packs, upgrades, and more to appeal to a broader customer base and reduce churn.

Just like that breakfast buffet in Texas, consumers want choice. The companies that will thrive are those that offer the right variety to meet different tastes and preferences, rather than forcing everyone to pick the same flavor.

Existential crisis for Subscriptions? Quantum’s Ava Seave joins Babbel’s Julie Hansen at the subSummit Conference to con...
05/15/2025

Existential crisis for Subscriptions? Quantum’s Ava Seave joins Babbel’s Julie Hansen at the subSummit Conference to consider the risks

Even though subscriptions have been hailed as the greatest business model ever created for consumer and digital goods, providing convenience for consumers and brands with a predictable revenue, what if the companies have just overdone it? What if subscriptions are starting to be seen as a toll on consumers’ wallets, an inconvenience or even a predatory business model?

https://www.quantummedia.com/news-item/existential-crisis-for-subscriptions-quantums-ava-seave-joins-babbels-julie-hansen-at-the-subsummit-conference-to-consider-the-risks

Address

New York, NY

Website

Alerts

Be the first to know and let us send you an email when Quantum Media posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Quantum Media:

Shortcuts

Share

Category