Falk Communications and Research

06/17/2026

Are you making the most of the spaces on your LinkedIn profile?

Learn to Improve Your LinkedIn Profile: Headline, Photo, About
https://janetlfalk.com/improve-your-linkedin-profile-headline-photo-about/

05/07/2026

Consider how the AI bots will find you more often when you post AI_Visible content on LinkedIn.

Be inspired by 14 suggestions for LinkedIn posts, articles and newsletters. Be sure to indicate the next step to be taken by readers of your post and subscribers of your newsletters: email you, give you a call, book a virtual meeting, download a checklist or subscribe to your newsletter. Of course,....

03/30/2026

Is Vacuum and Noun or a Verb, in Terms of AI?

It's both. Learn why that matters.

https://janetlfalk.com/vacuum/

03/30/2026

Good and Ready vs. Good & Plenty

Consider the potential clients who never enter the marketing funnel.

https://janetlfalk.com/good-and-ready-vs-good-plenty-2/

03/30/2026

Audit and Reinvigorate Your Marketing and Communication Resources

Apply the Confiramtion Process to ensure greater impact.

https://janetlfalk.com/audit-and-reinvigorate-your-marketing-and-communication-resources/

03/30/2026

Your Content Ecosystem and AI

Deliver insights to the AI search engines so you will be found more often.

https://janetlfalk.com/your-content-ecosystem-and-ai/

03/30/2026

But Who's Counting?

Consider which numbers matter most for your business.

https://janetlfalk.com/but-whos-counting/

03/30/2026

A Political Campaign Principle and Your Marketing RBI

Reach out to the three types of constituents.

https://janetlfalk.com/a-political-campaign-principle-and-your-marketing-rbi/

03/30/2026

Speaking of Speaking.

10 tips for a memorable presentation.

Plan in advance to share your presentation across other platforms: article, checklist, client notice, e-book, newsletter or blog, pitch to a reporter, podcast appearance, social media post, summary on your website, video or audio clip.

03/30/2026

Do ALL Your Website’s Pages Tell Visitors What to Do Next?

Check each one to confirm there is a clear Call to Action.

https://janetlfalk.com/do-all-your-websites-pages-tell-visitors-what-to-do-next/