PB Proactive

05/02/2015

Learn how to stop annoying your email subscribers - http://on.mash.to/1yDcpi4

Strategies to help you find the right balance in your messaging frequency and reduce the likelihood of annoying subscribers.

05/02/2015

35% of people use their smartphones in a theater.

05/01/2015

Check out these 10 simple copy tips to help bump conversions - http://bit.ly/1CVTThe

Small adjustments to your copy can help improve conversions. Here are 10 quick tips to get the ball rolling.

04/30/2015

5 engagement-driven elements you should add to every blog post -http://bit.ly/1OPKeQG

Everyone wants engagement from their content. The problem is we’re not quite sure of the best way to get it. Here are five things to add to every...

04/30/2015

Check out the 4 areas of email marketing that probably need improvement in your business - http://mklnd.com/1DsUNnQ

Columnist Daniel Faggella lays out the four phases of email marketing and discusses how you can fine-tune each to improve your bottom line.

04/29/2015

Trivia answer: If you said that 41% of a typical small business marketing budget goes to social media, you were right!

04/29/2015

Core fundamentals any marketing plan needs to encompass - http://bit.ly/1cEqSQF

Marketing Strategy - Your marketing plan (and accompanying budget) defines the body of work you carry with you for at least 12 monthseverything...

04/28/2015

Today's Trivia - What percent of an average small-business marketing budget goes to social media marketing?

04/28/2015

Learn how to create headlines and title tags that pass the clickbait test - http://bit.ly/1DsTlBI

Click-worthy titles are often quite different than titles we think are most likely to rank higher in the SERPs. In today's Whiteboard Friday, Rand...

04/28/2015

Quick laugh - Just about the time when you think you can make ends meet, somebody moves the ends.

04/26/2015

See how these 41 social media resources can get you up to speed with your marketing - http://bit.ly/1cntiTO

Social media can be an incredibly powerful tool, but many don't know how to utilize it effectively. Check out these resources that will help you...

04/26/2015

See these tips for using videos in your email - http://bit.ly/1HitTBX

It’s All About That Video Content (And Why You Should Share It Via Email) There’s no doubt about it — 2015 is the year of video content. Sure,...