08/24/2026
AI has taken over our world and as a designer, I get sooo caught up in the battle of when and how we should be using it.
Uploading my grocery list so it can source sale prices & coupons from my local stores? Sure.
Designing marketing materials that look like a variation of every other ai-generated graphic ever created? No thanks.
Your business deserves a recognizable brand image – not one created by a computer. One that is crafted with intention by someone who has a genuine interest in your brand and its success. That person can be in-house or outsourced, but choosing a HUMAN to design your brand assets will set you apart.
I see the appeal of typing in a prompt and a computer spitting out an image you can use instantly. It’s easy, it’s effortless. It gets the job done with minimal brain power expended. BUT it does a disservice to your brand.
It’s no secret that one of the first expenses to get cut when business budgets get tight is marketing. Most small businesses can’t afford to hire a graphic designer for every single marketing material they need. I get that. But there are ways to stay true to your brand and stand out from the crowd.
If you don’t have a marketing team or can’t hire one right now, learn how to use . It’s easy. It’s templated. It’s you & your brand – not what ai thinks your brand should be.
If you have been depending on ai flyers and graphics to promote your business and the idea of doing it yourself scares you, let’s talk. I will gladly take time out of my day to show you just how easy it is to create graphics for your brand WITHOUT using ai.
