Fishhead Diagnostics

Directions Website Contact the business

Fishhead Diagnostics Improving exotic animal well-being by delivering accessible health surveillance diagnostics for veterinary clinics, keepers, and zoological institutions.

Hello 👋 it’s been a while since we’ve done a proper introduction, so here I am!I’m Pia, founder and CEO (chief everythin...
09/08/2026

Hello 👋 it’s been a while since we’ve done a proper introduction, so here I am!

I’m Pia, founder and CEO (chief everything officer 😄) of Exotic Animal Diagnostics, formerly known as Fishhead Diagnostics. I’m a certified veterinary technician with over 18 years of experience, 16 of them dedicated to zoo and exotic animals.

You can say my journey began in 2010 at the University of Florida College of Veterinary Medicine, working in the Zoological Medicine Service alongside some truly incredible veterinarians. I’m talking about the viral research godfather himself, Dr. Elliott Jacobson, and Drs. Jim Wellehan and Robert “Oz” Ossiboff, among so many others. That’s where my nidovirus journey was started 🐍 (that full story is getting its own post).

In 2016, my husband and I experienced a devastating nidovirus outbreak in our beautiful Morelia collection. That heartbreak changed everything. Then I partnered with my former veterinary student, dear friend, and incredible pathologist Dr. Susan Fogelson to launch Fishhead Diagnostics, with a mission to provide affordable, reliable nidovirus testing for reptile keepers and veterinarians everywhere.

And while building this business, for the last decade my day job was as a certified veterinary technician at Disney’s Animal Kingdom 🦁and Epcot’s The Seas 🐠. You may have spotted me on the NatGeo show, “Magic of Disney’s Animal Kingdom” evaluating blood and f***ls in the lab🔬, anesthetizing a gorilla, or cleaning a lion’s teeth 🦁. Now, it’s going to be more time in the lab.

This is me (with some magical touch ups☺️), and this is WHY we do what we do. So glad you’re here.

Drop a 👋 below and tell me how you found us!

Hello 👋 it's been a while since we've done a proper introduction, so here I am!I'm Pia, founder and CEO (chief everythin...
09/08/2026

Hello 👋 it's been a while since we've done a proper introduction, so here I am!

I'm Pia, founder and CEO (chief everything officer 😄) of Exotic Animal Diagnostics, formerly known as Fishhead Diagnostics. I'm a certified veterinary technician with over 18 years of experience, 16 of them dedicated to zoo and exotic animals.

You can say my journey began in 2010 at the University of Florida College of Veterinary Medicine, working in the Zoological Medicine Service alongside some truly incredible veterinarians. I'm talking about the viral godfather himself, Dr. Elliott Jacobson, and Drs. Jim Wellehan and Robert "Oz" Ossiboff, among so many others. That's where my nidovirus journey was started 🐍 (that full story is getting its own post).

In 2016, my husband and I experienced a devastating nidovirus outbreak in our beautiful Morelia collection. That heartbreak changed everything. Then I partnered with my former veterinary student, dear friend, and incredible pathologist Dr. Susan Fogelson to launch Fishhead Diagnostics, with a mission to provide affordable, reliable nidovirus testing for reptile keepers and veterinarians everywhere.

And while building this business, for the last decade my day job was as a certified veterinary technician at Disney's Animal Kingdom 🦁and Epcot's The Seas 🐠. You may have spotted me on the NatGeo show, "Magic of Disney's Animal Kingdom" evaluating blood and f***ls in the lab🔬, anesthetizing a gorilla, or cleaning a lion’s teeth 🦁. Now, it’s going to be more time in the lab.

This is me (with some magical touch ups☺️), and this is WHY we do what we do. So glad you're here.

Drop a 👋 below and tell me how you found us!

Something new is here for you frog keepers, this one's for YOU! 🐸Inspired by conversations at this year's Exotic365 conf...
09/04/2026

Something new is here for you frog keepers, this one's for YOU! 🐸

Inspired by conversations at this year's Exotic365 conference, we recognized a real gap in diagnostics for dart frogs. So we built something to fill it.

Introducing our NEW Frog F***l Kit, designed specifically to detect Rhabditiform nematodes and other parasites commonly found in dendrobatid frogs.

Rhabditiform nematodes are free-living larvae that can become opportunistic parasites in captive dart frogs, especially under stress or suboptimal husbandry. The tricky part? They're easy to miss without targeted f***l evaluation.

This kit gives you the tools to get your frogs checked proactively and not just when something looks wrong.

✔️ Targeted f***l evaluation
✔️ Easy sample collection from home
✔️ Expert interpretation support
✔️ Built specifically for amphibians

Whether you keep a small colony or a full collection, knowing what's in your frogs' environment is the first step to keeping them thriving.

💙

Link in bio to learn more and order yours!

***lkit

Exciting news for the ARAV community! 🎉 Our Manual CBC Stain Kits are back and better than ever.For reptile and amphibia...
09/03/2026

Exciting news for the ARAV community! 🎉 Our Manual CBC Stain Kits are back and better than ever.

For reptile and amphibian practitioners who rely on in-house hematology, we know how important accessible, reliable tools are for your patients. Our three validated kits cover the full spectrum of your diagnostic needs:

🔬 Eopette — Eosinophil Staining Kit for Avian or Reptile Leukocyte Manual Counting Method
🔬 Whi-pette — Testing Kit for Manual Mammal Leukocyte Counting Method
🔬 Natt-pette — Standard Natt and Herrick's Solution and Counting Method

Each kit includes 50 prepfilled reservoirs and 1 pack of pipette tips, so you and your team can get to work right away. (Discounted for 100 pack)

As a thank-you to this incredible community, use promo code [ThanksEAdx] for 10% off your first order. Visit the link in bio to shop.

Share Knowledge Not Diseases. 💙

08/03/2026

🦎 Daytona Special! 🐍
Headed to the Daytona Reptile Show — or just celebrating from home? We’ve got you covered!
Get 15% OFF our f***l, nidovirus, and paramyxo testing kits

03/19/2026

✨We want to take this opportunity to share some exciting news regarding our company’s growth. We will be officially rebranding Fishhead Diagnostics to Exotic Animal Diagnostics to better reflect our evolving mission and the expanded range of products now offered, including additional PCRs and f***l testing. Reach out to find out how we can assist you to elevate your pet’s or collection’s well-being!

We appreciate your patience as we make this transition and for trusting us with your reptiles’ health. If you ever have questions, we’re just a message away.

Interesting case from Dr. Susan 🔬🐍
06/17/2023

Interesting case from Dr. Susan 🔬🐍

Help us celebrate   💖🐷🐽 Did you know how smart pigs are and they can make a great pet in the right home! And Fishhead Di...
03/01/2023

Help us celebrate 💖🐷🐽 Did you know how smart pigs are and they can make a great pet in the right home! And Fishhead Diagnostics can help keep your pig healthy by evaluating their 💩 for 🪱. Our F***l kits work great for mammals like pigs to birds, reptiles and more. Check out our F***l kits, link in bio☝️

Address

Orlando, FL

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Alerts

Be the first to know and let us send you an email when Fishhead Diagnostics posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Fishhead Diagnostics:

Shortcuts

Share