Forward Focus Co.

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Forward Focus Co. Photography • Social Media Management • Business Growth Support
Freezing your core moments through lifestyle branding, business & commercial photography
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Proudly Serving, but not limited to: Oscoda, East Tawas, Tawas, Alpena, Harrisville, Hale, Glennie, West Branch, Mio, Grayling, Gaylord, Indian River, Cheboygan, Posen, Ossineke, Rogers City, Mackinaw, Mackinac, St. Ignace, Traverse City, Petoskey, Charlevoix, Hillman, Atlanta, Au Gres, Standish, Whittemore, Detroit, Lansing, Bay City. Domestic & International Travel.

10/15/2026

If you were wanting Fall photos, we have very limited availability and colors are just about in peak! 🍁🍂🍃😍

Vacation rental owners, your listing photos are doing more work than you think. Before a guest ever sees your place in p...
10/01/2026

Vacation rental owners, your listing photos are doing more work than you think.

Before a guest ever sees your place in person, they've already decided whether to book based on your photos. That's why we're so proud to partner with local short-term rental and vacation property owners right here along the Lakeshore.

Here's what we tell every owner we work with:

Real photos build trust. Guests can spot an AI-edited or overly filtered image, and when they arrive to something that doesn't match, that turns into a bad review. Real photos set honest expectations and bring in guests who already love what they see.

Updated photos matter. New furniture, a fresh coat of paint, a new deck or fire pit? If it's not in your photos, it doesn't exist to a guest. Refreshing your images regularly (and seasonally) keeps your listing accurate and competitive.

Quality sells the stay. Good lighting, the right angles, and showing off the details that make your place special can be the difference between a scroll-past and a booking.

A big thank you to the owners of Casa Playa in Oscoda .playa.oscoda and Sapphire Shores in Sand Point/Caseville for trusting us to show off your beautiful properties. If you're planning a getaway, go check them out! The owners are all incredible humans too!

Own a short-term rental or vacation property? Let's make sure your listing looks as good as the real thing.

📞 989-916-2112
🌐 www.ForwardFocusCo.com
✉️ [email protected]

Trust and buying is taking a hit because of AI marketing & AI graphics.In a Harris Poll/4As study released at Cannes, 78...
09/30/2026

Trust and buying is taking a hit because of AI marketing & AI graphics.

In a Harris Poll/4As study released at Cannes, 78% of consumers believe AI makes ads "feel less authentic," and 63% said they would be "less likely to purchase from a brand that uses AI-generated ads," while 73% said they would be "less likely to trust an ad" they suspected was made using AI.

Your audience, your customers want the authentic YOU & your business. If you need help bringing this to life, a strategy, or a company to manage your online presence, we are ready to help!

Business owners, be honest with me for a moment.

Have you been leaning hard into AI lately?

Is ChatGPT generating your flyers, maybe even your photos? And are your posts… just not hitting the way they used to?

Here's the thing, people can feel it. Audiences are craving authenticity right now. They want the real you, the real story, the real deal. And the businesses winning attention are the ones brave enough to show up as themselves.

If you're ready to get back to that, to make a real impact, reach a bigger audience organically, and finally have an actual strategy behind your social media, we're here to help.

You don't have to go at this alone, and you definitely don't have to keep throwing spaghetti at the wall hoping something sticks. We've supported dozens of businesses in reaching their goals, growing their audience, and taking the pressure off, so they can get back to doing the work they actually love.

Let's build something real.
Email: [email protected]
Call or text: 989-916-2112

Fall friends, a quick reminder! 🍂Peak fall color is short and unpredictable, so if you're hoping for those golden, leave...
08/31/2026

Fall friends, a quick reminder! 🍂

Peak fall color is short and unpredictable, so if you're hoping for those golden, leaves-changing photos, I need you to be flexible with me on timing. I typically need a 7–10 day window to work with once color really starts popping, so I can get you out at just the right moment.

Right now I already have 13 families on my fall hold list, so spots are going fast! If you want in on the list, send me a message and let's get you added.

Let's make this a fall to remember, one fun session and photos that'll last a lifetime.

www.ForwardFocusCo.com / 989-916-2112 / [email protected]

Hudson has been joining on sessions from time to time. I love to see what he captures behind the lens. Last night he was...
08/30/2026

Hudson has been joining on sessions from time to time. I love to see what he captures behind the lens. Last night he was a big helper with a proposal session. From helping to set up, hiding, and capturing moments of the proposal and after, he did it all. What a blessing it is to do this along side him!❤️📸

Some sessions just fill your heart up, and this one was one of them. I had the absolute pleasure of spending time with t...
08/28/2026

Some sessions just fill your heart up, and this one was one of them.

I had the absolute pleasure of spending time with this beautiful family, and I mean beautiful inside and out. They work hard for their community here in Oscoda and for each other, and it showed in every single frame we captured together. Kind, & genuine, and blessed to photograph!

Thank you for trusting me with these memories. Sessions like this are exactly why I love what I do.

www.ForwardFocusCo.com

Set against the most stunning fall color overlook, this moment was months in the making, and I got to be part of the sec...
07/24/2026

Set against the most stunning fall color overlook, this moment was months in the making, and I got to be part of the secret planning for weeks leading up to it!

When rain threatened to roll in on the big day, we didn't let that stop the magic, we simply moved things up a day and captured this pure, unfiltered joy instead. That reaction? Completely real. Completely unscripted. Completely perfect.

Here's what he had to say about the experience:

"She did an absolutely amazing job. I was working with her for weeks to help me catch some candid moments of my proposal and she was always quick to respond! She helped with the planning and when rain was scheduled to roll in on the big day she was super accommodating and flexible to move it up to the day before! Couldn't be happier with the pictures or the service provided!" ⭐⭐⭐⭐⭐

Planning a proposal of your own? We'd be honored to help you capture the moment your love story changes forever!

Send me a message to start planning your perfect proposal moment!
[email protected] / 989-916-2112

Still using a cropped vacation photo as your LinkedIn headshot? One recent client put it best: fun, personable, professi...
07/17/2026

Still using a cropped vacation photo as your LinkedIn headshot?

One recent client put it best: fun, personable, professional "exactly what I was looking for in new images." Let's get you pictures you're actually proud of!

www.ForwardFocusCo.com / [email protected] / 989-916-2112

Business owners, be honest with me for a moment. Have you been leaning hard into AI lately?Is ChatGPT generating your fl...
06/27/2026

Business owners, be honest with me for a moment.

Have you been leaning hard into AI lately?

Is ChatGPT generating your flyers, maybe even your photos? And are your posts… just not hitting the way they used to?

Here's the thing, people can feel it. Audiences are craving authenticity right now. They want the real you, the real story, the real deal. And the businesses winning attention are the ones brave enough to show up as themselves.

If you're ready to get back to that, to make a real impact, reach a bigger audience organically, and finally have an actual strategy behind your social media, we're here to help.

You don't have to go at this alone, and you definitely don't have to keep throwing spaghetti at the wall hoping something sticks. We've supported dozens of businesses in reaching their goals, growing their audience, and taking the pressure off, so they can get back to doing the work they actually love.

Let's build something real.
Email: [email protected]
Call or text: 989-916-2112

05/22/2026

My photography is now available as fine art prints, exclusively at Natural Reflections Flooring in Oscoda, MI. Stop in and find the perfect piece for your space.

Address

Oscoda, MI
48750

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