At Bristol Strategy Group we take the mystery out of fundraising, with our flagship methodology Fundrdaising the SMART Way, our powerful approach to fundraising that combines people, processes and technology to give your nonprofit organization a competitive advantage. Ellen Bristol is the founder of BSG, the designer of the SMART Way methodology and developer of our Leaky Bucket research surveys.
Ellen launched BSG after a 20+year career in information technology sales. She develops our consulting solutions, handles the research, keeps clients happy, maintains quality, manages marketing, and forges business relationships with technology companies, consulting firms, foundations and others. She is the geek-in-chief on all issues related to performance management, fundraising effectiveness, sales-force productivity. and building the capacity to generate revenue, whether the enterprise is nonprofit or for-profit.
