Angela Cook - Growth Marketing Expert

Angela Cook - Growth Marketing Expert Helping small and mid-size businesses to scale with rapid and sustainable revenue growth.

Happy Halloween, witches! 🧙‍♀️
10/31/2024

Happy Halloween, witches! 🧙‍♀️

This curly girl wanted soft, smooth & sleek, so we delivered! After a lil root touchup ( cover fusion for the win!), we ...
10/10/2024

This curly girl wanted soft, smooth & sleek, so we delivered!

After a lil root touchup ( cover fusion for the win!), we gave her a custom hair treatment cocktail, prepped with Dreamcoat, and gave her a sleek blowout, finished with the flat iron.

She’s all set for her weekend getaway and won’t have to worry about humidity the whole time! 🤩

Check out this beautiful  transformation! ➡️ Swipe to see the before pics 👀
02/13/2024

Check out this beautiful transformation!

➡️ Swipe to see the before pics 👀

Another beautiful afternoon doing Art from the Heart with Stacie Bailey Sholer… it’s amazing what you draw out of people...
07/17/2023

Another beautiful afternoon doing Art from the Heart with Stacie Bailey Sholer… it’s amazing what you draw out of people! (Pun intended 😉)

Meet my newest creation… my Oracle Buddha beauty

Keep going. You didn't come this far just to stand here. Worry can add to all sorts of stress but can’t add a single hou...
04/02/2023

Keep going. You didn't come this far just to stand here.

Worry can add to all sorts of stress but can’t add a single hour to your life.

The weirdest thing about the way our brains work...

The more you worry, the more it seems you have to worry about!

So don't worry, be happy – and take action!

This was the scariest decision I've ever made in my business.I've made a lot of scary decisions in my business. Probably...
03/31/2023

This was the scariest decision I've ever made in my business.

I've made a lot of scary decisions in my business. Probably the biggest one was STARTING it!

At first, I pushed it down, kicked it, threw it, smashed it, ignored it, tossed it, tried to ignore it. But it kept coming back... until I couldn't ignore it any longer.

For well over a year, I felt the tug of entrepreneurship pulling at me. The scary part was I had done it before... nearly a decade earlier I felt the same stirrings which lead me to launch and run my own digital marketing agency.

To be honest, I was afraid the same thing would happen again...

I was afraid I would be consumed by the business. I would let my lone-wolf tendencies take over and ultimately end up carrying the weight of 'the world' on my shoulders. I would create a gilded prison in pursuit of 'The American Dream'.

The good news is, I've learned a lot since then. I learned how to create a support system, how to ask for help, how to let go of control... and I'm still learning!

The good news is I didn't let my fear of repeating past mistakes stop me from following what I know is my calling...helping small businesses grow. 🌱

I haven't regretted a single moment since I stepped away from my 'cushy' 6-figure corporate job back onto this roller coaster of challenges, successes, and yes...even failures. I know it's what I'm meant to do. ✨

What's the scariest thing you've done in your business?

Times are changing 🕐In the world of small biz marketing, there’s been a lot of updates. In particular, there have been s...
03/30/2023

Times are changing 🕐

In the world of small biz marketing, there’s been a lot of updates. In particular, there have been some pretty big changes happening in local SEO.

But before you panic, remember, change isn’t always a bad thing...and this one makes it EASIER for local small businesses to compete with the big guys ☝

Here are 4 **FREE** things you can do right now to improve your local search rankings:

⭕ Update Your Google My Business Listing
This free listing controls your online presence on Google, including Google Maps and Google Search. Make sure your GMB profile is complete, accurate, and up-to-date. Include your business hours, website URL, phone number, and address. Regularly adding photos and videos to your profile will keep you at the top of Google's list.

⭕ Add Your Listing to Apple Business Connect
This free web-based portal is Apple's most recent response to Google My Business for anyone with an iPhone. Keeping this listing up-to-date will ensure customers can find you in Maps, Apple Wallet, Siri, and more. You can add text, images, and offers and events using Showcases.

⭕ Use Local Directories
Make sure your business is listed on local directories such as Yelp, Yellow Pages, and Angie's List. Make sure your information is consistent across all directories.

⭕ Encourage Customer Reviews
Positive customer reviews on Google, Yelp, and other review sites can boost your local search rankings. Encourage your customers to leave reviews by providing exceptional service and experiences. You can also include a review request in your follow-up emails.

If SEO is like a foreign language to you, it can be a little uncomfortable to wade into unfamiliar waters, but it’s got to be done if you want to stay competitive 💫

Remember that local SEO is an ongoing process, and it takes time to see results. Be patient, consistent, and keep optimizing your online presence to improve your local search rankings.

Share this post to help others small business owners! 📣


Have you ever had a realization or discovery that just made you go a-ha!!As a business owner I’m always looking forward ...
03/28/2023

Have you ever had a realization or discovery that just made you go a-ha!!

As a business owner I’m always looking forward to these moments!

Because it means you are LEVELING UP! 🔝

Recently I realized I was spending too much time on activities that weren't producing the results I expected.

These moments can be difficult, but they are also critical to growing your business.

They can be the catalyst that changes everything. In moments like these, it's important to be intentional with your actions.

If you find that there's not enough time in the day, or you're just not getting the results you want from your activities, before you add another item to your checklist...

Ask yourself:

🤔 Is this project aligned with my business goals and values?
Before taking on a new project, assess whether it aligns with your overall business strategy and values. Ask how this project fits into your long-term vision and whether it will help you achieve your goals. Consider whether it's a good use of your time and resources, and whether it's worth the potential risk.

🤔 What is the potential return on investment (ROI) of this project?
Evaluate the potential ROI of a new project before committing to it. Consider the potential revenue, cost savings, and other benefits of the project. Estimate the time and resources required and compare them to the potential return. Also, consider any potential risks or drawbacks that could impact the ROI.

🤔Do I have the available resources to complete this project successfully?
Do you have the resources necessary to complete the project on time and within budget? This includes financial resources, human resources, and any other necessary tools or equipment. Assess whether you have the necessary skills and expertise or if you need to hire additional staff or outsource some of the work. Also, consider whether you have the bandwidth to take on this project without neglecting other important tasks and projects.

How do you approach a-ha moments when they come up?


It kills me to keep seeing  clients make similar mistakes that hold them back, especially given how motivated and talent...
03/28/2023

It kills me to keep seeing clients make similar mistakes that hold them back, especially given how motivated and talented they are!

As with anything, in business there are universal truths. There are things you need to do more of... And things you need to STOP doing.

Today’s STOP doing day
👇🏻

✅Relying on Word-of-Mouth Advertising
While word-of-mouth advertising can be a powerful tool for small businesses, it shouldn't be the only marketing strategy. Small business owners should diversify their marketing efforts to reach
a wider audience.

✅Neglecting Your Online Presence
In today's digital age, having a strong online presence is crucial for small businesses. Neglecting online marketing can cause a business to miss out on potential customers who are searching for
products or services online.

✅Not Investing in Customer Service
Providing excellent customer service is key to building a loyal customer base. Failing to invest in customer service can lead to dissatisfied customers and negative word-of-mouth advertising.

✅ Offering Too Many Products or Services
Small business owners should focus on offering a few core products or services that they excel at rather than trying to offer everything to everyone. Offering too many products or services
can lead to a diluted brand and confuse potential customers.

✅ Not Tracking Results
Small business owners need to track the results of their marketing efforts to determine what's working and what's not. Without tracking results, it's difficult to know where to focus marketing
efforts and make necessary adjustments.

Remember that scaling your small business is just as much about what you DON’T do as what you DO do. It’s important to build a strong foundation in your business as you grow.

⁣Reminder: Take our FREE Sales & Marketing Scorecard to find out your small biz blind spots and get instant, actionable steps on how to improve! https://zurl.co/aKiz

Much needed girl time, soul searching and making a masterpiece 🎇 thank you  for bringing us all together for your Art Fr...
03/27/2023

Much needed girl time, soul searching and making a masterpiece 🎇 thank you for bringing us all together for your Art From The Heart event! 💫✨

Happy Random Acts of Kindness Day! 💛Although this internationally recognized day encourages people to appreciate and res...
02/17/2023

Happy Random Acts of Kindness Day! 💛

Although this internationally recognized day encourages people to appreciate and respect others, it really would make the world a better place if we remembered this every day.

A few years ago I was part of a challenge to complete 10 RAKs (Random Acts of Kindness) every day, and man did that feel good!

Some of them have just become second nature - here's a few of my faves...

🤗Acknowledging when someone deserves praise.

🤗 Letting someone go ahead of me in line.

🤗 Paying for someone else's order in the drive through.

Tell me about your favorite ways to show kindness and appreciation in your day to day...

Share it to your story to spread these ideas and encourage more people to get involved! 💬

The Real Housewives of Wine Country 🤣🤣 Happy Birthday Nicole! 🥂🎉🎈🎊
02/08/2023

The Real Housewives of Wine Country 🤣🤣 Happy Birthday Nicole! 🥂🎉🎈🎊

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20851 N 83rd Ave
Peoria, AZ
85382

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