Adsquire

08/21/2026

We're feeling kinda chic.

08/20/2026

ADSQUIRE night out at the Philly Union vs Inter Miami game! Our legal marketing GOATs had a blast watching the GOAT of soccer work his magic. DOOP!!!

07/10/2026

Paid media for law firms is no longer evolving inside a single system.

It’s splitting into two parallel ecosystems: traditional search platforms like Google Ads, and emerging conversational surfaces like OpenAI’s ChatGPT Ads inside ChatGPT.

We broke down what we’re seeing across both ecosystems, how they actually function in practice, and how we are are approaching them in real time in our latest newsletter.

Paid media for law firms is no longer evolving inside a single system. It’s splitting into two parallel ecosystems: traditional search platforms like Google Ads, and emerging conversational surfaces like OpenAI’s ChatGPT Ads inside ChatGPT.

06/12/2026

We had the honor of sponsoring the Pennsylvania Legal Awards last night!

It was an amazing evening recognizing the people and firms raising the bar in the legal industry.

Congrats to everyone honored, we're proud to support such an outstanding community!!!

05/14/2026

ADSQUIRE’s own Anthony Higman will be speaking at this year’s SMX Advanced in Boston!

Join his mastermind session on June 3rd where he’ll be diving into how we find, scale, and win with the new Google features that are shaping search right now.

Can’t wait to see everyone there!

05/04/2026

The Google Ads landscape for law firms is shifting again—and this time, it’s happening faster and in more places at once.

Between AI-driven placements, changes to how budgets pace, evolving local ad formats, and broader interpretation of search intent, Google is actively reshaping how potential clients find and engage with legal services.

Read our latest newsletter to see what we’re seeing right now, why it matters for your firm, and how we’re responding.

The Google Ads landscape for law firms is shifting again—and this time, it’s happening faster and in more places at once. Between AI-driven placements, changes to how budgets pace, evolving local ad formats, and broader interpretation of search intent, Google is actively reshaping how potential ...

04/22/2026

Our very own Anthony Higman sat down with Frederick Vallaeys to talk AI and Google Ads earlier today!!!

Tune in to hear them discuss:
- Why AI-driven campaigns can sometimes lead to mismatched leads
- The trade-offs between automation and control in Google Ads
- Why legal and other sensitive industries feel these changes more than most
- How first-party data and targeting are evolving
- What conversational search (ChatGPT, AI Overviews) might mean for PPC

Watch now: https://www.linkedin.com/events/7452422187279474688/

04/06/2026

ICYMI: We Just Dropped Our Latest Newsletter🚨

Google is running tests heavily & while many are subtle, the direction is clear: more automation, personalization, & asset-first ads.

If you’re a law firm, these aren’t things you'll want to miss.

Read now: https://www.linkedin.com/pulse/adsquires-legal-marketing-recon-march-ad-ness-adsquire-aisce/