Mid-Life Career Change

01/17/2024

Does anyone else find it's harder to work on a snow day? I want to stay home, eat chocolate, drink coffee and read things that aren't work-related.

Slippery sideways and temps in the teens. View from one of my windows at 10 AM.

01/16/2024

Sometimes Europe is ahead of us in SO many ways...and now the UK has an organization to advocate against stereotypes of aging. AgeWithoutLimits.org

Take the quiz on their home page. Finally, a website that gets it!

12/22/2023

The Grinch has always been one of my favorite holiday stories. I often identify with the Grinch myself. As this article points out, he's not against Christmas...just the commercialism.

“The Grinch Who Stole Christmas,” by Dr. Seuss, won my daughter’s heart at a time when I didn’t know if she could respond to literature.

12/12/2023

Single people (who enjoy being single), and friends of single people, may want to know there's a new book by Bella DePaulo, Single at Heart. I was inspired to write about the topic on Medium: https://medium.com//single-or-single-at-heart-the-truth-about-being-alone-5103f4589435?sk=79233829af2be0eee71c5ad04bc8e0a0

That would be a great book (link in the article) to give your single friends for a gift-giving occasion...and my book on aging in sneakers for "older" people and their children. All links (and more) in the article (which is supposed to be free with the ink below).

In the article I suggest solitude is a life skill, not something to be avoided. Being able to be alone with one's thoughts seems a necessary component of mental health, yet we are flooded with music and television everywhere. I'm not a mental health pro so I'd be curious to hear from anyone who is.

We need solitude skills as well as relationship skills.

09/17/2021

I had an idea. My colleagues urged me to “Go for it!” But when I finally wrote the sales letter, I realized that my concept was indeed brilliant...but would never sell.

Read more 👉 https://lttr.ai/mJWy

09/10/2021

Want to create a book to build your business? You don't need a 30,000-word piece for a big publishing company.

Read more 👉 https://lttr.ai/lvH5

08/13/2021

The client's backstory is just the first step, but it's a necessary one.

Read the full article: This is the first step to differentiate your services
▸ https://lttr.ai/kZ0O

07/20/2021

Many entrepreneurs discover their story has become their brand, in a way that colors and fonts can never accomplish.

Read more 👉 https://lttr.ai/jWfz

07/19/2021

Copywriting is the most expensive resource to outsource. And hiring a cheap copywriter will be even more costly.

Read more 👉 https://lttr.ai/jVIf

07/16/2021

When your audience begins to get involved, you know you've got a good story.

Read the full article: 3 Ways To Strengthen Your Message With Stories
▸ https://lttr.ai/jPP3

07/02/2021

Writing a sales letter (or website, landing page, or email sequence) requires more than following a structure. Templates give you a good start but they have their limits.
Read more 👉 https://lttr.ai/ipI7

06/17/2021

Asking prospects and clients to complete forms will help you fill your practice with your perfect clients. Full article:

Read Read the full article: 5 Unexpected Ways A Simple Form Can Grow Your Business
▸ https://lttr.ai/iAl2