Richardson Sales Performance

09/15/2025

07/10/2025

Sales training drives learning today, but what happens months later?

Without consistent reinforcement, sellers revert to their old, ineffective ways. Richardson addresses this problem with its suite of CRM-enabled workflow tools. Our Salesforce-native app brings our agile selling approach and our account planning strategy right into the seller’s daily activities.

📥 Click the link in the comments below to download a complimentary brochure and discover how top sales leaders are equipping their teams with tools that drive lasting change.

05/14/2025

Join Richardson and Challenger’s CEO, John Elsey, at the Gartner CSO and Sales Leader Conference for our session “Is Selling Human Anymore?” May 20th at 3:15 PM PT in the Emperor's Ballroom.

We'll unpack a hot take on AI in sales: As AI takes on lower-value tasks, tomorrow’s sellers must master higher-order skills.

After the session, stop by Booth 313 to learn how we can help your team build these skills—fast.

Click below to learn more 👇

05/12/2025

Are you attending the Gartner CSO & Sales Leader Conference next week?

Be sure to attend our session, “Is Selling Human Anymore?” led by Richardson and Challenger’s CEO John Elsey May 20th at 3:15 PM PT in the Emperor's Ballroom.

We'll unpack a hot take on AI in sales: As AI takes on lower-value tasks, tomorrow’s sellers must master higher-order skills.

After the session, stop by Booth 313 to learn how we can help your team build these skills—fast.

Click below to learn more 👇

03/13/2025

What if one insight could transform your sales strategy for 2025?

Early this year, Richardson and Challenger surveyed sales and enablement leaders and uncovered a surprising finding that could reshape how teams engage with hesitant buyers.

Join us on April 11 at 11 a.m. ET to hear what we learned from the 2025 Selling Challenges Research Study. In this upcoming webinar, “Navigating the Buyer Confidence Crisis,” we’ll unpack how to:

☑️Break through to risk-averse, hesitant buyers at any sales stage
☑️Unstick customers with effective messaging, delivered to the right stakeholders at the right time
☑️Use the cost of inaction to drive buyer action

🔗 Click the link below and register now to join live or watch the replay!

02/04/2025

Your executive team wants to know how you’re using AI this quarter. Your sellers throw out new AI tricks at every sales meeting. And you’re in the middle, tasked with building a thoughtful strategy to make your sellers better and faster.

You aren’t alone – only one-fifth of organizations fully implemented gen AI in 2024. But now is the time to dig in.

In our newest white paper, “Accelerating Sales Performance with AI,” we explore how the most successful sales orgs will use AI to set themselves apart this year.

Spoiler: It’s not just about time savings. And it’s not about replacing your reps.

The sales leaders who best set themselves up for future success are the ones who learn to embed AI that augments and develops seller skills without losing the human connection buyers want.

Want to learn how? Find out by downloading the white paper, linked in the comments below 👇

01/24/2025

The final step of securing a win-win negotiation is knowing how to close it.

Good selling in this behavior looks like:
☑️Closing each negotiation discussion by confirming agreements and setting next steps.

Learn about all the key selling behaviors Richardson's Sales Capability Framework builds by downloading the brochure, linked in the comments below 👇

01/22/2025

In our latest webinar, Ready for Growth: The Top Sales Trends for 2025, Richardson and Challenger CEO, John Elsey, discussed the top trends that sales leaders need to anticipate to unlock new levels of growth in 2025 and beyond.

Missed your chance to join us? Watch the webinar by downloading the recording at the link in the comments below 👇

01/16/2025

Set the tone for an exceptional 2025 by uncovering the trends that matter most. Join us tomorrow for an exclusive webinar: "Ready for Growth: The Top Sales Trends for 2025"

Discover the future of sales as John Elsey, CEO of Richardson and Challenger, shares the must-know trends that will empower sales leaders to drive remarkable growth in 2025 and beyond.

Register now to gain actionable insights and position yourself for success in the year ahead. Click the link in the comments below to secure your spot 👇

01/03/2025

During a negotiation, sellers need to know how to keep in control. This means effectively responding to customer demands to preserve terms and avoid trading too soon.

Good selling in this behavior looks like:
☑️Asking questions during negotiations to understand the customer's underlying interests.
☑️Reinforcing value instead of going straight to trading or making a concession.

Learn about all the key selling behaviors Richardson's Sales Capability Framework builds by downloading the brochure, linked in the comments below 👇