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CRDLE is an African business directory that helps international businesses connect with great partners in Africa and provides invaluable support for African-based businesses that are globally-minded. Our easy-to-use platform is a source of information and inspiration for you to explore the vast business opportunities that Africa has to offer.

05/12/2026

Meet Kodie!

She has been doing this for years. Different companies. Different teams. Same role on paper.

The difference showed up in how she was treated.

In one role, she was the only person in Africa.
She did the work, delivered results, but still felt outside the team.

That kind of setup limits people.
You get output, but you don’t get full ownership, creativity, or long-term commitment.

At CRDLE, something shifted.

Same responsibilities.
Higher standard of connection.

She’s included in conversations.
She builds relationships beyond tasks.
She shows up to team moments, even in a remote environment.

That changes how someone works.

They think ahead.
They care about outcomes.
They move like part of the business, not someone completing requests.

If you want remote talent to perform at a high level, inclusion isn’t optional.
It directly impacts ex*****on, retention, and growth.

The best virtual assistants aren’t “assistants.”
They’re operators who keep your business moving.

And they show up differently when they feel like they belong.

Hot take-Your remote team members are REAL team members. We saw a company say they hired their first “real” team member,...
08/21/2025

Hot take-

Your remote team members are REAL team members.

We saw a company say they hired their first “real” team member, but we know they have a Virtual Assistant in Africa 🌍

Their Virtual Assistant is a legit real team member.

(Trust us, we know her!)  😊

Offshore team members are often the first point of contract with prospects and clients. It’s an important job and they do it well!

So treat them like actual team members, and they’ll do even better.

Invite them to your daily stand up. Your company meetings. 👋
Get to know them. Know when their birthday is. 🎂
Put their photo on your website. 📸
Create a commission structure for them💸
Send them company swag. 👕

We’ve heard from multiple clients that our offshore reps do even better than their in-house employees. And trust me— these clients rely on them to bring REAL results just like they do from their ‘real’ employees.

PS- Meet some of our team members— who work remotely across 3 different continents and are indeed our real team...crushing our goals on the daily 🥳

That’s a wrap 🎬Our founder, , is heading back to Pittsburgh. We had such a great time hanging out with our team members ...
08/13/2025

That’s a wrap 🎬

Our founder, , is heading back to Pittsburgh.

We had such a great time hanging out with our team members together.

But we’re excited for her to go back to the U.S. and keep spreading our message to ‘Choose Africa’ for your next remote hire.

PS- And of course, we made her do another video shoot on the day of her flight 😅 We’re making something special and can’t wait to share it in 2 weeks!

We had such an AMAZING time meeting our Ethiopian team members in person at CRDLE day! 🥳Thank you to everyone who showed...
08/09/2025

We had such an AMAZING time meeting our Ethiopian team members in person at CRDLE day! 🥳

Thank you to everyone who showed up! We can’t wait to share more pics and videos in the days to come ❤️❤️

The team is together and making something special 🎥We can’t wait until we can show everyone. Thank you  for letting us s...
08/08/2025

The team is together and making something special 🎥

We can’t wait until we can show everyone.

Thank you for letting us shoot at your office today.

PS- Our founder is speaking tomorrow in their Lideta office at 9am highlighting the work our Virtual Assistants do. Join us there!

We are so excited that our founder  is going to speak at  this Saturday morning. We love hiring Virtual Assistants! We c...
08/06/2025

We are so excited that our founder is going to speak at this Saturday morning.

We love hiring Virtual Assistants! We can’t wait to speak to those interested in embarking on this career.

We will share benefits, case studies, tips and so much more.

Sign up through or use this link to register: https://forms.gle/mXCysZ6LqdiNuPn97

Our founder, , is back in Ethiopia!🇪🇹 🥳We’re so happy to see her back in Addis! On her first full day, she met up with o...
07/30/2025

Our founder, , is back in Ethiopia!🇪🇹 🥳

We’re so happy to see her back in Addis!

On her first full day, she met up with our amazing Operations Manager, Joanna.

We can’t wait for her to meet more of the CRDLE team while she is here ☺️

PS- What else should she do while she is in Addis? Drop your favorite cafe or restaurant in the comments ☕️🍽️

Today is the first time we did an interview with candidates all from Zimbabwe 🇿🇼🎉We have a new client who is considered ...
04/10/2025

Today is the first time we did an interview with candidates all from Zimbabwe 🇿🇼🎉

We have a new client who is considered one of the biggest experts in her field. She is often on TV or media appearances.

She wanted to onboard a high-level Executive Assistant to replace someone on her team who was stepping down.

While everyone knows we are a little biased toward Ethiopia 😏 , we have to admit that Zim has some incredible talent 🏆🥳

And when we aren’t in interview mode, we are dreaming of Victoria Falls— one of the 7 natural wonders is the world. It’s almost as impressive as the candidates our client met today 🎊

An Account Manager at CRDLE is like a barista for outsourcing - crafting the perfect blend of talent and  strategy to ke...
02/25/2025

An Account Manager at CRDLE is like a barista for outsourcing - crafting the perfect blend of talent and strategy to keep businesses running smoothly

Please give a warm welcome to our newest team member... Neima Wehabrebi 🥳 Neima was born and raised in Ethiopia until sh...
01/28/2025

Please give a warm welcome to our newest team member... Neima Wehabrebi 🥳

Neima was born and raised in Ethiopia until she moved to the U.S. and went to school in South Dakota (I thought growing up in Indiana was rural... but I was wrong 😅 )

Neima now lives outside the D.C. area and is super passionate about connecting American business owners to the best talent on the planet (which happens to be in Africa 🤗 ).

Since she joined our team, she has become the magic matchmaker connecting our clients to awesome talent and nuanced roles. For clients— you will meet her during candidate interviews.

When she’s not working... she is busy being an awesome sister, drinking too much coffee, and needs to be reminded to NOT work on Saturdays.

Thanks Neima Wehabrebi for all the hard work! We are so lucky to have you!

Address

Pittsburgh, PA

Opening Hours

Monday 9am - 5am
Tuesday 9am - 5am
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+14127064383

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