Master Coaching Institute

Master Coaching Institute I am PASSIONATE about training & certifying transformational Coaches! Why? I can't reach them all ... but together, we can reach them! One heart at a time!

I am PASSIONATE about Life Coaching, and one of my GREATEST joys is training and certifying Basic, Master and Executive Life Coaches! There's a world of great people out there seeking purposeful living and fulfilled lives. I want to inspire my Certified Life Coaches to keep going, and inspire others to enter the fulfilling role of Life Coaching. With God's help, we are seeing lives transformed fro

m being held captive to the ordinary ...into lives of freedom, joy, and into making a difference. Changing ordinary days nto EXTRAORDINARY DAYS! For me, this is what keeps me breathing, keeps me going, and makes my life awesome! Join me in proclaiming ... NO MORE ORDINARY DAYS!

1. OUR BELIEFS CAN KEEP US STUCK.“What do you believe about getting out of this ‘funk’ you described?”  I asked my clien...
09/01/2026

1. OUR BELIEFS CAN KEEP US STUCK.

“What do you believe about getting out of this ‘funk’ you described?” I asked my client.

He leaned back and stared out the window:
“Maybe I can…but it’s hard.”
“What if I try and make a fool of myself?”
“Am I just getting too big for my britches now that I’m sober?”

There they were.
The chains.
Not facts …
Beliefs.

And that's important because many of our most powerful beliefs don't announce themselves: “Hello. I'm a belief that was installed during a painful experience twenty-three years ago.”

Wouldn't THAT make therapy easier?

Instead, they sound like truth. They become our truth based on our control of them. It’s that control that has a language of its own. It’s grounded in the past but dictating the future.

Can you hear it?
I’m not capable.
People like me don't do things like that.
I’ll probably fail.
It’s too late.
I should just be grateful.
Maybe this is as good as it gets.

We don't question them because we don't even realize they're beliefs.
We simply live from them.

That's why I call some of them Branded Beliefs. Trauma and painful life experiences can leave us with these conclusions.

About ourselves...
other people...
and what is possible.

And long after the experience is over, the branding may still be making decisions.

So, here's your first question: “What would you have to believe about yourself … or about life … to keep creating the same ole life you're currently living?”

Don't judge the answer. Just find it.

You can't remove branding you cannot or refuse to see. And as we decidedly repeat our new truths, we become them.

It’s simple and that complex. That’s the wonder of neuroplasticity!

SOMETHING'S NOT WORKING“Something’s just not working. My life just isn’t firing on all cylinders. I don’t really know ho...
08/31/2026

SOMETHING'S NOT WORKING

“Something’s just not working. My life just isn’t firing on all cylinders. I don’t really know how to say what I’m trying to say … I didn’t think this is where I’d be at this point in my life. Should I just accept it? Or is there even anything I can do about it?”

I nodded. Not because I didn’t get it. But because I’d say about 70% of every client I’ve ever seen has expressed some version of the same dilemma.

As I listened. I almost wished I had a quick: “Do this, this and this … and everything will be alright.”

But it’s not that straightforward.
There’s no magic pill.
No simple solution.
Don’t misunderstand me.
There IS a way to get there.
But it’s a journey, not a quick fix.

Oh, there’re plenty of “quick fixes” that can pump us up temporarily.
I developed a real disdain for those years ago.

Why?

Because they work. For about fifteen minutes. We feel inspired. Motivated.
Ready to conquer the world. And then Tuesday happens. After we cope with Monday.

Before long, we’ve fallen right back into the mundane life we were trying to escape.

There is solace in knowing that you’re normal. And the longing to know where your true north went is common. Finding it again is as complex as it is simple.

I leaned toward my client.

“I really understand what you’re saying. And I want to assure you there is an answer. But it’s a journey of becoming … not a quick answer.”

I could see the disappointment on his face. But I could also see him processing. To me, that’s a good sign.

One thing I’ve seen repeatedly. When surrender calls it’s a process that registers on the face. It’s a blank expression of being at the crossroads, looking towards a path, that you didn’t plan and have no control over.
And letting go.

When people respond immediately with, “Oh, never mind,” I know they may be opting out. Processing usually means they’re counting the cost.

Finally, he asked:“What does journey mean? Is it a 15-mile journey or a 15,000-mile journey?”

Indeed. He was counting the cost.

“It’s a different journey for everyone,” I told him. “But the people who take the journey and actually become what they’re looking for usually enter the door with a whatever-it-takes mindset.”

He nodded with curiosity.

“It’s a road less traveled. Not because it isn’t available to everyone. But because some people would rather accept good enough than step up to whatever it takes.”

He grinned. “Yeah. In AA we say you’re either ALL in or ALL out.”

“Well, you’ve been clean and sober for 6 months,” I reminded him.
“So clearly you decided you’d do whatever it took for your sobriety.”

Then I asked him the bigger question. “Are you willing to do whatever it takes to discover what you're longing for? To figure out what isn't quite right?”

(Yes, I know when we arrive at moments like this ... it’s a difficult process. You’re normal. Take heart in that. And know this ... giving up control is a struggle for all of us. But the change we long for will never be found doing life on repeat.)

He sat quietly for a moment. Then he said something I've heard expressed in a hundred different ways.

“It feels like there are invisible chains holding me back. I want to move forward ... but what ARE these chains?”

I smiled. “Well, are you ready for a 50-hour marathon session? Because I'm pretty sure I could answer that question in that amount of time!”

We laughed.

But his question stayed with me.

What ARE those invisible chains?
I see them every day.
In people with trauma histories.
In people who’ve simply endured unfortunate life events.

And sometimes in people who would tell you: “Nothing terrible happened to me. I just know this isn't the life I'm supposed to be living.”

As I thought about it, I realized many of those invisible chains fall into 3 categories.

Our beliefs.
Our operating system.
Our words.

And this week, I want to help you identify all 3.

Because you can't cut a chain you don't know is there. And once you can see it? You can begin hearing those links CLANG to the floor!

Sometimes the greatest evidence that your life mattered will be found in the lives that are different because you were h...
08/28/2026

Sometimes the greatest evidence that your life mattered will be found in the lives that are different because you were here. (And you’ll find that your name in neon means nothing compared to witnessing a life changed)!

Perhaps that is why the longing won't leave you alone.

Maybe you're not ungrateful.
Maybe you're not selfish.
Maybe you're not impossible to satisfy.

Maybe you're simply not finished.

I don't know exactly what MORE looks like for you.
And I certainly wouldn't tell you to jump off the cliff.

But I will tell you what I told that couple: There IS more.

And if you can see something on the other side of the river that keeps calling to you …

Don't ignore it.
Don't shame it.
Don't stuff it.
Get curious about it.

Because that longing may contain clues to the next great purpose, cause,
or mission of your life.

And perhaps you don't need to know how to get all the way there today.
Be responsible as you take the risk to reach towards the longing.

Perhaps for today, you just need to know:
There is a bridge.

And if you've been reading my emails lately, you know I'm working on it.

Because …
I know a place.
And when the time is right …
I'll take you there.

With love and “Bridging” hugs,
Dr. Neecie

3. The bridge must lead to purpose and mission.This is the piece that matters most to me. Because I don't believe the ul...
08/27/2026

3. The bridge must lead to purpose and mission.

This is the piece that matters most to me. Because I don't believe the ultimate goal of MORE is simply to make us “feel better” or “look better.”

Doing what really matters to us, should be something that would fulfill us even if we did for free.

I believe some of our greatest fulfillment comes when what we've received begins flowing through us to someone else.

I want you think about something I asked my clients to consider:

What have you survived?
What have you learned?
What have you overcome?
What do people naturally come to you for?
What can you see now that you couldn't see 5 or 10 or 20 years ago?
What do you know—not because you read it in a book—but because you lived it?

It was delightful to hear what his journey with cancer had caused him to learn and practice about taking care of his body. What her journey in the corporate world as a woman had taught her about “holding her own.”

And then perhaps the most important question I asked them,
and am asking you as well:

Who might need what you now carry?

That question changed my life.

Again.
And again.
And again.

Each time I felt that longing for MORE, I eventually discovered that it wasn't about asking: “What else can I accomplish?”

It was asking: “What else do I have to give?”

There is a tremendous difference.

Because purpose isn't always about building something with your name on it.

2. The bridge must be safe.This is important. Longing for MORE does not mean you need to blow up your life.Sounds silly....
08/26/2026

2. The bridge must be safe.

This is important.
Longing for MORE does not mean you need to blow up your life.

Sounds silly. Maybe even foolish. But longings that build destiny create signs and moments. So, stop, look and listen! Something bigger than us joins our longing.

I warned my couple as I’m warning you, “Please don't quit your job tomorrow because Dr. Neecie told you there was more! Because there’s no spare rooms at my house!”

You may have a mortgage.
Children.
A marriage.
Responsibilities.
People who depend on you.

A bridge allows you to move toward something MORE … without throwing yourself into raging water.

That's what a good transition should do.
You can explore before you do something foolish with reckless abandon.

Learn before you leap.
Practice before you perform.
Grow before you go.

(Best-selling author Malcolm Gladwell discovered that the difference between those who had a performing career or a teaching career came down to 10,000 hours of practice. Those who went onto be performers all had at least 10,000 hours of alone time in a rehearsal room.)

And perhaps most importantly: You can prepare for “becoming” before you make any radical changes to what you do.

Sometimes we believe transformation requires a dramatic exit. Not always.
Some of the most important transformations begin quietly.

A class.
A conversation.
A mentor.
A new community.
An opportunity to serve.
A skill you begin developing.

A calling you finally stop dismissing.

One plank at a time.
That's how bridges are built.

BUT...all along the way...stop, look, listen!

Now I’m a BIG believer in “burning the boats” when you take over an island. But we’re not BURNING bridges, we are building bridges.

And eventually with all the “becoming” ... you are doing … you will look behind you and realize:
I'm not standing where I used to stand.
You might even find yourself on the bridge.
On your way. To a life of great fulfillment.

1. The bridge must be a pathway to MORE.Before we can build a bridge, we must stop apologizing for wanting to cross the ...
08/25/2026

1. The bridge must be a pathway to MORE.

Before we can build a bridge, we must stop apologizing for wanting to cross the river.

With every longing comes great sacrifice. And it’s the sacrifice that brings wisdom. And it’s that wisdom that finds direction.

Because MORE does not necessarily mean...
more money,
more possessions,
more accomplishments,
more applause.
Often the longing for MORE gets stronger after we've already acquired some of those things.

Why?

Because the MORE we're craving ISN’T more stuff.

It’s more meaning.
More connection.
More contribution.
More impact.

More of the sense that: “This life I have been given is being used for something that matters.”

I know that longing well.
Perhaps that why, I could so quickly hear it in what this couple shared.

They weren't asking me to help them acquire a bigger house in a better neighborhood. They were asking: “Is there a version of our lives in which we feel fully alive?”

THAT’S what I was saying YES to!

But before you start dismantling the life you have, get curious about your longing.

Ask yourself: What is the MORE I’m actually longing for?

Because most times the longing isn't telling you to abandon your life.
The longing may be simply inviting you to expand it. Trust that results will come.

Perhaps your next chapter isn't about throwing away what you've built at all.

Perhaps it's about finally discovering what everything you've built has prepared you to do.

My couple found that prospect exciting! The husband shared, “Even if we stay in the same neighborhood … putting my head on the pillow at night knowing I’ve contributed something will change EVERYTHING!”

Surely There’s More to Life Than This“I’m tired of settling. A house in a neighborhood I don’t really love. A job that b...
08/24/2026

Surely There’s More to Life Than This

“I’m tired of settling. A house in a neighborhood I don’t really love. A job that bores me. A marriage that’s good. We go to church. We taxi our kids to their sports. Nothing bad in my life … but nothing great.

A pause.

“Is that just selfish? Do you need to tell me to get over myself?”

I could see his disappointment about how this life was turning out.
But it was what his wife said that really got my attention.

“Neither of us likes the neighborhood. We don’t really, even want our kids outside playing. My job brings in a lot of money, but it just doesn’t seem to have any point or meaning. We never fight, but we aren’t together enough to fight.”

Another pause.

“This just isn’t my idea of the American dream!
Am I just not grateful enough? Are we missing something?”

(From my friend in AA. We have a saying in the program “We’re all learning to live life on life’s terms”. That’s why it’s important and ok to pause and take inventory of where we are and what life maybe saying. I call it God, but whatever it is to you or me...you/me/we matter to something far greater than ourselves - that’s wants us free.”)

It might be tempting for some to tell them:
“Be grateful for what you have.”
“Lots of people would love to have your life.”
“Maybe you’re expecting too much.”

Would I say that?

NEVER!

Because desiring more does not necessarily mean we are selfish or ungrateful.

I didn’t hear selfishness in either of them.

What I DID hear was a longing and yearning for MORE. And many of us have that. I certainly have.

I remember when I was fresh out of graduate school and finally had enough clients to quit my waitressing job. I thought life would become WONDERFUL at that point.

I’d worked so hard to get there. I was doing what I had trained to do. I should have been thrilled.

And I was grateful.

But at the same time, I found myself aching deep inside. I wanted to have a greater impact.

I KNEW I was called to help people heal and live fulfilling lives—even after trauma, divorce, church hurt, betrayal, and financial devastation.

I tried to stuff that longing and simply be more grateful. But the more I stuffed it, the harder my heart seemed to beat for the people who needed help.

Eventually, that longing for MORE led me to establish inpatient and outpatient treatment centers. Some of the greatest days of my life occurred during those years.

Until …
The next longing for MORE came.

For years, the challenge for me was that I had no one to assure me that wanting more did not mean I wasn’t grateful enough.

It didn’t mean I was a work addict.
It didn’t mean I was selfish.
It didn’t mean I could never be satisfied.

Or any of the other things I heard along the way, that made me want to stuff that longing even deeper.

Eventually, I realized something: There was no sin in my longing for more.

Even more important, I began to understand that the longing itself could be an inner calling toward greater purpose, cause, and mission.

After years of fighting it, I now welcome it. And I’d like to help you welcome yours, too.

I was delighted that this couple found their way to me because I knew what I’d heard in both, was a deeper meaning fighting its way to the surface in their life.

Even though it was doing battle with what they believed was good Christian teaching: “Just be more grateful.”

Or good psychology: “Learn to be content with a simple life.”

So, I asked them: “Would it be fair if I assumed that what’s going on in both of you is a longing for MORE?”

I watched a light come on in both of their eyes.

It was as if I’d cut the chains binding them to a dark dungeon and opened the windows to the light of the sun for the first time in ages.

“Is there more?” she asked with such pleading that it was heartbreaking.

I smiled, leaned toward her and said: “Of course there’s more!”

Her husband interrupted immediately. “How do we get there?”

Interesting question.

Because without knowing it, he’d just validated a journey I’m on myself.
Have you ever heard the song made popular by The Staple Singers, I’ll Take You There?

That song was going off in my head and heart as we talked—although in my head it was BeBe and CeCe Winans singing it! “Ain’t nobody cryin’ … ain’t nobody worried … I’ll take you there!”

How do we get there?

I wanted to tell him: “I’m building the bridge.”
But I didn't.
Not yet.
The bridge is still under design.

But his question told me that I was right on track with a mission and vision that’s been burning in my soul. Because I believe there’re many people standing exactly where this couple was standing.

Perhaps you’re one of them.

You’re standing on a cliff. Below you are raging, white-water rapids.

And somehow, deep inside, you just KNOW there’s something amazing on the other side.

But getting from here to there looks treacherous.

Do you jump?
Do you throw away everything you've built?
Do you risk your marriage?
Your income?
Your security?
Do you plunge into the rapids and just hope you survive?

So instead … You stay parked.

Wondering.
Wishing.
Hoping.

Occasionally catching another glimpse of what might be waiting on the other side.

I began sharing with this couple something I want to share with you:

There IS more.

And I believe there’s a bridge. But it must be the right bridge.

One of the great mysteries of life is … when we decide, surrender, and move towards a longing, purpose find us.

Today, when people ask me whether God betrayed them, I don't begin with correction.I begin with compassion.Because traum...
08/21/2026

Today, when people ask me whether God betrayed them, I don't begin with correction.

I begin with compassion.

Because trauma asks questions that healing eventually answers.

The character of God assures me He would never betray us.

Yet in seasons of profound devastation, our wounded hearts may wonder.
If that's where you find yourself today...
please give yourself grace.

You don't have to pretend your questions aren't real.
You don't have to hide your disappointment.
You don't have to clean yourself up before bringing your broken heart to God.

He is not intimidated by your questions.
He is not offended by your tears.
He is strong enough to hold your doubt while gently leading you toward healing.

And as healing unfolds...
I believe you'll discover something beautiful.

The place where you once questioned His presence...
may become the very place where you recognize it most clearly.

Because healed people often become safe places where others encounter the heart of Jesus.

Perhaps that's one of the greatest mysteries of healing.
The wounds that once made us wonder where God was...
can become the very places through which His love quietly reaches someone else.

There is nothing more fulfilling than that.

3. Confusing Forgiveness With Reconciliation "We knew from the beginning we wanted to forgive," she said quietly. "But w...
08/20/2026

3. Confusing Forgiveness With Reconciliation

"We knew from the beginning we wanted to forgive," she said quietly. "But we also knew forgiveness wasn't the same as pretending none of this had happened."

That distinction matters enormously.

And it's one of the most misunderstood truths in the Church.

Forgiveness is primarily about your own freedom. It releases you from carrying the crushing weight of another person's choices. It removes the ceiling that bitterness places over your own healing.

Reconciliation is something different.

Reconciliation is rebuilding a relationship with someone connected to the trauma. And healthy reconciliation requires wisdom ... trust ... repentance ... and significant healing.

Those things cannot be rushed.

I often tell clients early in their healing journey, "Let's simply decide that forgiveness is where we're going. We don't have to force ourselves to feel what hasn't yet had time to heal."

Healing deepens forgiveness. It never diminishes it.

Martin Luther King Jr. said it beautifully:
"We must develop and maintain the capacity to forgive. He who is devoid of the power to forgive is devoid of the power to love."

Unforgiveness quietly builds walls. Those walls don't simply keep offenders out. Eventually... they keep love out too.

"I wanted to take the men to dinner after the investigation was completed," the husband admitted. "I think I was trying to clear my name."

His wife gently smiled. "I begged him not to. We'd already chosen forgiveness. Reconciliation was an entirely different question."

He nodded. "After a year of silence... not one phone call... not one apology... I realized something … I didn't need their validation. I needed my freedom."

2. Glamourizing Trauma There is nothing glamorous about trauma. "The Bible is filled with traumatic stories," he reflect...
08/19/2026

2. Glamourizing Trauma

There is nothing glamorous about trauma.

"The Bible is filled with traumatic stories," he reflected. "Stories that inspire us. But when we rush past the suffering and focus only on the victory... people begin believing something is wrong with them because trauma actually affected them."

His wife nodded.

"We love telling Joseph's story. We mention the pit ... the prison ... the false accusations ... and then we jump straight to the palace."

I smiled. "What if we slowed the story down?"

“Imagine hearing your own brothers plotting your death.
Imagine being thrown into a pit.
Imagine being sold like property.
Imagine watching your family disappear into the distance, not knowing if you'd ever see another familiar face again.”

“Then imagine serving faithfully... only to be falsely accused. Choosing integrity... and ending up in prison because of it.”

“Imagine waiting.
Day after day.
Month after month.
Year after year.”

“Wondering whether anyone even remembered you were alive.”

“If Joseph walked into many of our churches today, I wonder how quickly we'd begin explaining why everything would eventually work out. I wonder if we'd pause long enough to ask what the pit felt like. Or how lonely the prison had become.”

“Yes ... Joseph eventually stood in the palace. But healing didn't begin there. Healing began every time God met him in the pit. And I believe healing still begins the same way today.”

“Not when we rush hurting people toward the palace ... but when we are willing to climb down into the pit and sit with them.”

“People sitting in our pews don't first need explanations. They need presence. They need someone willing to whisper:
‘I'm here.’
‘You're not alone.’
‘We'll walk through this together.’”

Both of them sat quietly, tears streaming down their faces.

"Trauma will never be glamourized in our church," they finally said.

"It will become a safe place."

Address

Plano, TX
75093

Alerts

Be the first to know and let us send you an email when Master Coaching Institute posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Master Coaching Institute:

Shortcuts

Featured

Share