03/24/2026
Our very own Matt Rubin joins host Jared Correia for a must-listen episode breaking down where digital marketing is headed next.
From turning outdated “dusty” law firm manuals into tech-powered growth tools to understanding how Answer Engine Optimization (AEO) is reshaping search, this episode is packed with insights you don’t want to miss.
💡 Key takeaways:
• Why AEO could capture up to 30% of search traffic
• How AI tools like ChatGPT and Gemini are changing client discovery
• The power of personalized ads driven by your CRM data
• Turning operations into scalable marketing systems
Matt also shares his journey through the highs and lows of marketing and what it takes to stay ahead in a rapidly evolving landscape.
🎧 Tune in now and get ahead of the curve:
Matt Rubin joins Jared Correia to discuss Answer Engine Optimization (AEO), personalized ads, and why your law firm manual shouldn’t be a "dusty shiv." Listen now.
