07/09/2013
Despite the recent failing of Groupon and Living Social make no mistake about it – daily deals are still hot! Recent surveys confirm that almost half of all consumers are using or searching for daily deal sites like Groupon and Living Social. Additionally, analysts predict that by 2015 consumer spending in daily deals will top $4 billion. So it’s full steam ahead for the consumer, but what about the other side of the coin? Recent studies report that a whopping 82% of merchants are dissatisfied with Groupon deals! The common complaints include:
Long waiting periods to getting paid
Little control over deal terms
Lack of repeat business from deal participants
YipDeals is the newest daily deal platform that addresses these complaints so that everyone ends up satisfied.
With Groupon and Living Social, vendors often have to wait months to actually see any proceeds from a deal! With YipDeals, the merchant is paid instantly! When a customer purchases a deal, proceeds are directly deposited into a vendors PayPal account. No waiting!
YipDeals also gives the merchant unprecedented control over the terms of the deal, so they can customzie the deal to the needs of their business. The merchant can choose the terms that work best for their business: when, long, how many, etc. Deals can be started or stopped when it works best for them with no waiting or queuing in line. For instance, restaurants can run deals that may only be redeemed during off peak hours, a great way to fill in the downtime.
One of the biggest complaints from merchants is the lack of repeat business from customers that purchase a deal. Perhaps some of this could be traced to the merchant themselves not giving the customer a reason to come back. However, we think a huge part of this is that the merchant is not given the contact information to reconnect and engage the customer! Only the contact information needed to redeem a deal is provided to the merchant and this does not include emails! Emails are retained by the deal provider and not shared. In marketing it is often said that “the money is in the list”; well Groupon is not sharing the list! At YipDeals, merchants have full access to this list and it is huge benefit for remarketing and keeping in contact with your customer base. Imagine what you could do if communicating with your customers was as easy as sending out an email!
The advantages of YipDeals versus other deal platforms is overwhelming and is the main reason we are partnering with YipDeals to bring you the best in daily deals.
Contact us today to experience the YipDeals advantage.