DPK Public Relations

DPK Public Relations DPK Public Relations is a PR firm focused on protecting and enhancing the reputation of clients thro Call us at 800.596.8708.

Clients want exceptional value and return on their PR investment, with a higher level of service for comparable or better costs. Established in 2003, DPK Public Relations maintains a team of highly experienced independent public relations pros and engages our team on an as-needed basis under the close supervision of Founder and President Daniel Keeney, APR. Clients gain access to the best strategi

c thinking and hands-on implementation by experienced and highly capable PR professionals. DPK Public Relations serves clients throughout Oregon and Texas, and across the U.S. in technology, financial services, healthcare, consumer goods and natural resources. Services include crisis communication planning, crisis response, media relations, media training, presentation skills training, content strategy and executive writing. We are focused on protecting and enhancing the reputation of each client, and we are proud of our long-term relationships, many of which stretch back a decade or longer.

If your crisis message to employees goes through round after round of approvals, there’s a decent chance it comes out sa...
01/16/2026

If your crisis message to employees goes through round after round of approvals, there’s a decent chance it comes out safe and forgettable.

Employees aren’t grading the writing. They’re watching the leadership.

Here’s what we think employees are actually listening for in a crisis (link in comments):

Today, it's been 21 years since I hung a shingle and established DPK Public Relations. I'm a lot more relaxed about it t...
08/01/2024

Today, it's been 21 years since I hung a shingle and established DPK Public Relations. I'm a lot more relaxed about it than I used to be LOL. For the 21st anniversary post on Linkedin, I asked Microsoft Image Creator to generate an image in the style of Ansel Adams of PR at 21, and I think the AI was spot on. My advice: Be open. Be truthful. Be authentic. Be humble. Invite scrutiny. Treat storytellers and their audiences with respect. Thank you to everyone that has contributed to my success over these 21 years -- either as partners or clients or storytellers. Know that your support past, present and future means the world.

Great to be able to assist client Marqeta with this fantastic byline article in The Fintech Times.
08/31/2023

Great to be able to assist client Marqeta with this fantastic byline article in The Fintech Times.

Marqeta explores some of the potential benefits of embedded finance and debunks some of the most common myths surrounding the space.

Great to be included in this list of PR influencers!
11/03/2022

Great to be included in this list of PR influencers!

If you're like me, you like to follow people on Twitter who provide valuable information you can use and learn from. Because this is a PR blog, I thought

News from client First Presbyterian Church of Houston. If you're in the Houston area and know of an early stage or start...
09/13/2022

News from client First Presbyterian Church of Houston. If you're in the Houston area and know of an early stage or startup nonprofit, encourage them to apply for a piece of the $250,000 prize pie!

Unique program invests social, intellectual, and financial capital in Gospel-minded nonprofit initiatives; $250,000 earmarked for the good of the city and world

We started working with Marqeta earlier this year. We learn a lot just about every day. Here's an example of our content...
08/09/2022

We started working with Marqeta earlier this year. We learn a lot just about every day. Here's an example of our content strategy work!

Marqeta and Productfy partnered to make it easy for small brands to implement a pre-approved white labeled payment card program in just weeks.

This is concerning. University of Washington faculty member Jevin West: "Science is the greatest of human inventions for...
04/28/2021

This is concerning. University of Washington faculty member Jevin West: "Science is the greatest of human inventions for understanding our world, and it functions remarkably well despite these challenges. Still, scientists compete for eyeballs just as journalists do."

When people think of misinformation, they often focus on popular and social media. But in a paper published April 12 in the Proceedings of the National Academies of Sciences, University of Washington faculty members Jevin West and Carl Bergstrom write that scientific communication—both scientific ...

Client Steve Sievert of PULSE explains to community bankers why debit is more important than ever.
08/17/2020

Client Steve Sievert of PULSE explains to community bankers why debit is more important than ever.

Discover the overall importance of debit to community banks as the most-frequent touch point they have in relationships with account holders and the signific...

07/30/2020

Client Extraco Banks is rolling out interactive ATMs when you need to speak with a teller but want the convenience of an ATM!

It is so easy today to create and spread content that appears to be from a legitimate source, but is not, and include le...
07/08/2020

It is so easy today to create and spread content that appears to be from a legitimate source, but is not, and include legitimate and accurate information, but does the opposite. This article offers some good basics.

Another potential threat from deepfakes is the increased likelihood and effectiveness of blackmail and extortion attempts.

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PO Box ###XX
Portland, OR
97282

Telephone

+18005968708

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