OWL Research Partners

01/10/2023

Despite the lingering economic uncertainty, there are many opportunities brands can take to reach consumers. In partnership with OWL Research Partners, we have gathered a list of different approaches brands can utilize to interact with consumers during these times. Read the article below to learn more.

https://bit.ly/3X0sVFz

03/03/2021

It’s official! OWL Research Partners is proud to announce that we were granted COBID certification as a Women Business Enterprise (WBE) and Emerging Small Business (ESB) from Business Oregon!

02/08/2021

New office. New year. New projects. Hoot, hoot!

03/26/2018

Will the Echo get the last laugh? Check out our new research into how the Amazon Echo can stay ahead of the pack in the smart speaker market.

In the smart speaker market, it is important to understand the dynamics that are shaping a market but remain outside of any one competitor’s control.

04/27/2017

We did some research: Tesla has a compelling brand story, but narratives are beginning to emerge that could pose a challenge. http://www.owlresearchpartners.com/single-post/2017/04/27/Evaluating-Brand-Storytelling-with-the-Narrative-Explorer

Evaluating brands through the lens of media narratives provides insights into potential gaps in corporate messaging

03/08/2017

Happy !

03/08/2017

Happy !

03/07/2017

How can companies thrive in smart cities? We looked into it:

In the 2000’s, there was massive investment in the alternative energy economy. Spiking interest in this sector was attributed to scientific consensus about the ...

02/08/2017

Jake the Alligator Man appointed to head FCC! Or, how to combat fake news & misinformation.

Confusion in a Post-Truth World Closing on a year in which misinformation frequently trumped fact and “Post Truth” landed in the Oxford Dictionary, discussions

11/03/2016

The social and economic burden of diabetes is significant, currently accounting for roughly one fifth of the U.S. healthcare spend. Yet the disease continues to...

09/07/2016

Hoot hoot!