602 Communications

Name: 602 Communications
Address: Raleigh, NC, US
Telephone: +19192174438

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602 Communications

602 Communications 602 Communications is all about emotional marketing. We build brands on egos - not just products.

We take a refreshingly new approach to branding that mirrors the deepest thoughts, values and attitudes of your customer. This approach transcends customers' rational skepticism and taps into their real "emotional drivers." We reach deep into the customer's identity to build a deeply passionate affection for your brand.

11/24/2021

Your brain has a big problem - it’s afraid of the wrong stuff.
For decades now, researchers have asked average people to list the things that frighten them the most. Two things really stand out:

1) Most all of the top fears are not life-threatening.
2) The list of top fears changes wildly almost every year.

This short video explains the curiously irrational way that our brain picks the things that continually frighten and haunt us.

For decades now, researchers have asked average people to list the things that frighten them the most. Let me tell you, this is a pretty weird little list. T...

11/18/2021

New research is revealing the specific situations when we’re most likely to overlook a promising financial opportunity. Check out this video to learn more.

New research is revealing the specific times we’re most likely to overlook a new financial opportunity and make bad investing decisions. Finance psychology e...

11/11/2021

Researchers tracked the risk strategies of top managers and discovered there are two key tactics that deliver success most often. Check out this video to learn how to up your chances of coming out a winner.

Researchers tracked the risk strategies of top risk management pros. Turns out, there are two key steps in risk management that deliver success most often. ...

11/04/2021

When researchers studied the success rate of minority-owned businesses, the data showed the success rate was through the roof. But it turns out this WASN’T good news. Check out this video to learn the deviously sneaky ways bias can influence financial decision-making.

When researchers looked at the success rate of minority-owned businesses, the data showed their success rate was through the roof. But it turns out this WASN...

10/28/2021

When are we most vulnerable to bad decision-making? Brain science tells us that when we experience a big win or a big defeat, that’s when we get flooded with brain chemicals that can badly skew our judgment. Watch this video to learn more about how and when you’re at your decision-making best.

When are we most vulnerable to bad investing decisions? Brain science tells us that when we experience a big win or a big defeat, that’s when we get flooded ...

10/21/2021

When’s the best time to make an important choice? Watch this video to learn about the latest brain research on how some popular everyday activities can powerfully influence us to make bad choices.

When’s the best time to make an important choice? Brain research tells us there are two specific situations to avoid: after a big win, or after a big loss. E...

10/14/2021

Researchers studied the habits of the financially successful and found that a lot of them practiced two key tactics that lead to an abundant bank balance. The good news is that it’s not hard and you can do it too.

Behavioral investing researchers studied the habits of successful investors and found that a lot of them practiced two key tactics that led to an abundant ba...

10/07/2021

Want to up the amount you save and feel the pain less? New brain science insights are revealing an easy behavioral change that can make the important job of saving more achievable.

Want to up the amount you save and feel the pain less? New brain science insights are revealing an easy behavioral change that can make the important job of ...

09/30/2021

What’s the exact amount of money you’ll need to retire comfortably? Most of us start saving and just hope that it will be enough. In this video, we lay out exactly how to calculate “your number” for a secure retirement.

What’s the exact amount of money you’ll need to retire comfortably? It’s one of our most important investing decisions, yet most of us start saving and just ...

09/23/2021

Today, brain science weighs in on the most effective way to BUILD GOOD HABITS or STOP BAD HABITS. Turns out that TRYING HARDER is a really ineffective strategy.

Extensive research studies reveal that the secret is to TRY LESS. If you’ve got a stubborn habit you’re trying to break, this video will show you how to get results with less suffering.

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Trying to break yourself of bad investing habits? Finance psychology is revealing that TRYING HARDER is is a really ineffective strategy. Extensive research ...

09/16/2021

How does our brain determine what’s a fair price? In this short video you’ll learn how our brain can be easily fooled when we’re comparing prices.

Want to get the best price on the things you buy? Then it’s important that you understand behavioral finance concept of “anchoring.” What is anchoring? Behav...

09/10/2021

Which is the better investment? Domestic or international companies? New research reveals the drawbacks of investing both at home and abroad.

Which is the better investment? Domestic or international companies? New research on investing decisions reveals the drawback of investing both at home and a...

Address

Raleigh, NC

Telephone

+19192174438

Website

http://www.602communications.com/

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