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At ACCESS Newswire, we are proud to be innovators, disruptors, and passionate advocates for our customers.Our comprehensive suite of solutions—spanning our industry-leading newswire, IR solutions, and event technology are trusted by thousands of customers

Search is changing, and PR needs to change with it. With AI reshaping how audiences discover information, visibility bey...
10/09/2026

Search is changing, and PR needs to change with it. With AI reshaping how audiences discover information, visibility beyond traditional search is more important than ever.

Is your PR strategy ready for what’s next?

Where is your marketing budget really going, and is it reaching the audiences that matter most?As AI reshapes how people...
10/07/2026

Where is your marketing budget really going, and is it reaching the audiences that matter most?

As AI reshapes how people discover information, the gap between paid media, owned channels, and earned visibility is becoming harder to ignore. With paid content accounting for just 0.3% of what AI cites, while owned and earned channels drive 84%, the numbers point to a clear opportunity, rethink where your PR investment is making the biggest impact.

Visibility isn’t just about spending more. It’s about investing smarter.

AI can write you a press release in nine seconds, but does it understand the strategy and cultural angle the journalist ...
10/03/2026

AI can write you a press release in nine seconds, but does it understand the strategy and cultural angle the journalist (and therefore the reader) actually care about? AI should help the process, but it still can't call a reporter back after two weeks of silence and know exactly what to say when they finally pick up.

We spend a lot of time thinking about where that line actually sits to get the best results. Swipe through for the honest version.

We're biased toward the humans, obviously.

You had questions, we had lines out the booth.Charlie Terenzio's UNBOUND 26 session, the one about why press coverage is...
09/25/2026

You had questions, we had lines out the booth.

Charlie Terenzio's UNBOUND 26 session, the one about why press coverage is quietly doing more for AI search visibility than most marketing budgets, is now up as a full deck.

Earned and owned media account for 84% of what AI engines cite right now. Paid media pulls nearly a third of the marketing budget and shows up in just 0.3% of those citations. That gap is the whole talk.

Grab it here: accessnewswire.com/earn-visibility

09/18/2026

Hot off the press. Charlie built a framework that maps directly onto HubSpot's own Loop Marketing model. AI actually mentioning your brand instead of your competitor's. He's walking people through it at booth 26.

09/17/2026

POV: the line at our booth was longer than the coffee line. ☕📈

We asking one question all week. Is your brand actually showing up in AI search? A lot of you needed to know the answer.

Come find us at booth 26. Grab our checklist and we'll help you find out.

ACCESS Newswire is heading to HUBSPOT UNBOUND! ✈️📍We’re making our way to Boston Sept. 15-18 for a week of big ideas, bo...
09/14/2026

ACCESS Newswire is heading to HUBSPOT UNBOUND! ✈️📍

We’re making our way to Boston Sept. 15-18 for a week of big ideas, bold conversations and new connections. We’re excited to hear from industry leaders, meet the people shaping what’s next and bring you along for the journey.

Boston, we’ll see you soon! 👋

ACCESS Newswire helps enterprise communications teams make strategic distribution decisions that actually move the needl...
04/24/2026

ACCESS Newswire helps enterprise communications teams make strategic distribution decisions that actually move the needle:

✓ Financial audiences for investor relations
✓ Industry publications for thought leadership
✓ Business news outlets for market visibility
✓ Search engines for long-term discoverability

Stop treating distribution as an afterthought. Make it your strategic advantage.

How do you decide where to distribute your company news?

We asked. You answered. 📊How important is AI in PR?86% said "Important" or "Very Important."That's not a trend. That's a...
04/22/2026

We asked. You answered. 📊

How important is AI in PR?
86% said "Important" or "Very Important."

That's not a trend. That's a consensus.

A year ago, AI was experimental. Today, it's essential.
The best PR teams aren't debating whether to use AI—they're debating how deeply to integrate it.

The 86% aren't early adopters. They're the mainstream.
How is your team using AI in PR?

Read the full analysis here!
https://www.accessnewswire.com/blogs/ai-in-pr-is-no-longer-optional-86-of-professionals-agree

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