10/30/2026
What's the simplest thing you've done that made your business easier to find?
I'll go first. Two years ago I had a conversation with a client who told me she'd found me by searching "business growth consultant" in our city. I asked her what made her click on my result. She said: "You had case studies with actual numbers. Everyone else just had testimonials."
I'd written those case studies in an afternoon. I hadn't thought much of them.
That one afternoon is still sending me clients.
Your turn, what's something small you did that opened a door you didn't expect?