Productivity Coach

07/06/2026

Sign up today for Camp Chatt North! July 13-17, 2026 from 9 am til 1 pm.

06/16/2026

Live Unreal Retreat 2026

Top Listing Agents

Communication & Client Experience

* Learn a seller’s communication style within minutes and adapt within seconds.
* Use AI tools to help stay engaged in conversations and maintain consistent communication.
* Adjust your presentation style to match the way the seller prefers to communicate.
* Have the ability to be both direct and supportive when asking questions.
* Tell the truth, even when the conversation is difficult.

Personal Brand & Professionalism

* Treat every day like a job interview.
* Dress for the opportunities and clients you want to attract.
* Dress to impress and project confidence.
* Your social media followers should be treated as part of your database and sphere of influence.

Listing Strategy

* Use social media strategically to market listings.
* Involve sellers in the marketing process:
* Seller selfies
* Collaborative social media content
* Hold every listing accountable for producing at least two transactions.
* Price properties correctly and confidently explain pricing decisions to clients.
* Master the skill of asking for a price adjustment every 14 days when market feedback supports it.

Database & Lead Generation

* Treat your database as a lead source.
* Consistently add contacts while simultaneously adding value.
* Operate from a business plan rather than personality or emotion.

Follow-Up & Accountability

* Develop the discipline to follow up, even when prospects “ghost” you.
* Follow the 3x3x3 Follow-Up System:
* 3 Calls
* 3 Texts
* 3 Emails
* Over 3 Days

Listing Management

* Understand the listing lifecycle and key milestones:
* Day 1: Listed
* Day 7: Under Contract
* Day 7: Closed (goal-oriented mindset)
* Have 2–3 responses prepared for every common objection.

Value & Negotiation

* Understand your value as a professional.
* Avoid reducing your commission simply to win business.
* Lead with expertise, strategy, and results.

Key Takeaway

Top listing agents succeed because they:

* Adapt quickly to clients.
* Communicate effectively.
* Follow up relentlessly.
* Price accurately.
* Leverage their database consistently.
* Protect their value.
* Operate from a proven business plan and system rather than relying solely on personality.

06/08/2026

05/28/2026

Let’s meet and discuss YOUR business. TODAY!

05/23/2026

Breakthrough 120! First class ever. Today was a funeral for the bad habits. Goodbye forever!!!!!!

03/30/2026

Is your battery at 100% this morning?

01/30/2026

Last night, I attended an annual awards banquet for the office of my best friend. She’s the team leader and CEO there. While I was there, I saw an agent who had started her career with me over 20 years ago at Century 21 Results. And one of the staff members was someone I hired & trained 20 years ago at Jenny Pruitt and associates. Finally, there was someone I’ve known since the first day I was in the business. He started out as my termite guy. Now he owns the home inspection company. 
Never forget where you started, never forget where you’ve been and always look forward to where you’re going.