Alluvia Studio

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Alluvia Studio partners with medtech executives and companies to mine big ideas, zealously refine the details, and produce compelling marketing strategies and stories that clearly define the immense value of their innovative patient care solutions.

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06/12/2026

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"Tell people what you want them to know—don't wait for them to fill in the gaps, because they will." - Terri Burke, Intu...
06/08/2026

"Tell people what you want them to know—don't wait for them to fill in the gaps, because they will."
- Terri Burke, Intuitive Ventures

Are you effectively communicating who you are...or letting the market make assumptions? "If You Don't Create Your Brand, Your Market (or Competitors) Will" is now available on YouTube. Watch our CEO Rachel Knutton discuss the value of defining your brand with Terri and fellow medtech leader Amanda DePalma of Siemens Healthineers at LSI - Life Science Intelligence USA '26.

Branding is often oversimplified as a logo, visuals, or the final step before commercialization. But it's far more than that. When it's done well, and with intention, it's a strategy that communicates, and can even elevate, the value of your product or company. Right down to the people on your team that personify your brand. "Every single interaction your customer has with you is an experience they're having with your brand." - Amanda DePalma, Siemens Healthineers

Watch the panel to explore how branding is far more than choosing a logo:
https://www.youtube.com/watch?v=YUhz5RZPLWE&t=3s

"It doesn’t matter if you’ve been here for 5 days or 5 years, everyone’s input has a seat at the table when it comes to ...
05/26/2026

"It doesn’t matter if you’ve been here for 5 days or 5 years, everyone’s input has a seat at the table when it comes to trying something new or refining processes. This general mentality is why I think we’re ahead of the curve with internal innovation relative to other agencies." - Grant Crumpton

We're celebrating 3 years with our talented Senior Design Manager, Grant Crumpton! Grant is an integral part of Alluvia Studio, managing our design team & design work for BD, Edwards, Fujifilm Sonosite, Intuitive, Johnson & Johnson, and TSC Life. We appreciate his calm temperament during busy times, the tools he creates to simplify our processes, and his collection of cool sneakers.

Grant, congrats on 3 years! We are so grateful to have you & your talent on this team.

"I'm trying to show others what good looks like." When a client recently told us they'd be sharing our work with their g...
05/21/2026

"I'm trying to show others what good looks like."

When a client recently told us they'd be sharing our work with their global marketing team for this purpose, we were honored.

We've been told in the past that we "Alluvia-ize" things. Hearing clients use our brand as a verb is a reward in itself. This latest compliment demonstrates the difference we're making for our clients by elevating their marketing and helping them manage their brands across continents.

Seeing our clients shine is always the goal. This year as we celebrate 15 years of Alluvia Studio, we want to thank our clients for letting us be a part of their growth. We invite you to join the fun and discover what good looks like, too.

Congratulations to our very own Aimee Slagle who's graduating today! 🎉Being in Cookeville means we’re next door to the ...
05/08/2026

Congratulations to our very own Aimee Slagle who's graduating today! 🎉

Being in Cookeville means we’re next door to the #1 public university in the state, Tennessee Tech University. Many graduates choose to stay & work here—and Aimee is one of them. We're happy to announce that she's been promoted from Graphic Design Intern to full-time Graphic Designer with us!!

Aimee brings unique perspective and artistry to our team. We asked her how she applies her talent to the work we do at Alluvia Studio:

"In my work, intentionality is a guiding principle. I love creating visually appealing designs, but believe that good looks should always be supported by purpose & reasoning that reflects the needs of the client. From data visualization to image treatments, I strive to be thoughtful in both creativity & craftsmanship, and have enjoyed honing my skills through my experiences at Alluvia!"

Aimee, congrats! We're so glad you chose to be part of this team.

MedTech World is on the road for its inaugural event in Florida, and we're joining in on the fun. Taking place May 11–13...
05/06/2026

MedTech World is on the road for its inaugural event in Florida, and we're joining in on the fun. Taking place May 11–13 in West Palm Beach, MedTech World has become one of the industry's fastest growing ecosystems since its launch in 2020. Our CEO Rachel Knutton is excited to sponsor & attend for the first time.

Rachel will be there to widen her lens on the latest innovations and market dynamics, and will be participating in a panel as well to share her thoughts on how companies preparing for exit can leverage brand & storytelling to enhance the value of innovation—which is our passion at Alluvia Studio.

If you're attending, Rachel looks forward to meeting you!

05/05/2026

Voting ends this Friday, May 8—go show us some love and vote Alluvia Studio for Marketing & Branding Services of the Year! https://med-tech.world/north-america/awards/

Thank you MedTech World for recognizing our work in sharing the value of our clients' innovations—we are honored to be considered.

“One of the benefits of working with a smaller agency is that we don’t work in silos. I’ve learned so much from each tea...
04/30/2026

“One of the benefits of working with a smaller agency is that we don’t work in silos. I’ve learned so much from each team member at Alluvia and have sharpened my skills in copywriting, content strategy, and helping manage fast-paced projects.”

As a Content Strategist at Alluvia, Gabriel turns complex clinical and medtech content into messaging that resonates and also supports copy, content strategy, and project ex*****on for BD, Edwards, Intuitive, and Johnson & Johnson.

Reflecting on his first year at Alluvia, he's particularly proud of his contributions to a client campaign that highlighted gaps in women's healthcare and how women, particularly working mothers, can be better cared for in our society. Coming from a household of two working parents, Gabriel saw how his mom was willing to sacrifice her own wellness to take care of her kids. He appreciated working on a campaign that reminded mothers not to neglect their own health.

We look forward to the continued impact Gabriel will bring to client work at Alluvia!

A couple of weeks ago, we had the chance to hear this pitch at the Alluvia office and share some feedback. It's exciting...
04/23/2026

A couple of weeks ago, we had the chance to hear this pitch at the Alluvia office and share some feedback.

It's exciting to see that he did so well in the competition—we’re extremely proud of the local talent coming out of our community.

Congrats, Joseph!

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632 Rickman Monterey Highway
Rickman, TN
38580

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