10/08/2026
Virginia is getting serious about its outdoor economy and that’s good news for our area.
With a newly created full-time Director of Outdoor Recreation in place, there’s an opportunity to give outdoor businesses and communities across Virginia the attention they deserve.
But the work doesn’t stop in Richmond. That’s a big part of why the VA MTNS Outdoor Collective exists. Bringing businesses, local governments, nonprofits, and outdoor advocates together to build an industry that’s stronger because we’re working together.
Our founder, Mike Clark, recently wrote about this next chapter for Virginia in Cardinal News.
Some communities have incredible resources but lack infrastructure, businesses, organizational capacity or investment. Some need trails, while others need river access. Many places need outfitters,…