Rockland Flooring - Rockland

Rockland Flooring - Rockland North American manufacturer of laminated hardwood flooring for trailers, containers, and truck bodies

Yesterday, we celebrated Jolene F***h's 30-year anniversary with Rockland Flooring! What an amazing accomplishment! Jol...
03/18/2026

Yesterday, we celebrated Jolene F***h's 30-year anniversary with Rockland Flooring! What an amazing accomplishment!

Jolene began working for Rockland Flooring at our Redwing location in 1995, following her high school graduation. She initially began working as a production employee on the ripline, then transitioned to glueline layup, and subsequently was promoted to trainer at Red Wing. In June of 1998, our Rockland, Wisconsin facility began operations, and Jolene was transferred to serve as the Trainer. Following this role, she held positions in Process Control, Finishing Line Lead, and Composite/Grip Guard Line Lead. She later served as the backup Shift Supervisor before ultimately advancing to her current role as Finishing Shift Supervisor.

We sincerely appreciate the numerous contributions she has made over the years and the positive influence she has had on our team and organizational culture. Congratulations to Jolene!! 🥳🎉

Congratulating Jolene F***h is Dan Smithburg, COO and Jaron Falkner, Site Manager.

This week, we conducted our first monthly Town Hall with the Rockland Flooring team. During the session, our Site Manage...
03/13/2026

This week, we conducted our first monthly Town Hall with the Rockland Flooring team. During the session, our Site Manager, Jaron Falkner, provided updates on quality and safety, discussed ongoing special projects, and shared information regarding upcoming order commitments to our customers.

We also recognized employees who received service awards for their achievements in January, February, and March. We are looking forward to continuing these monthly meetings to promote transparency, ensure ongoing communication of business developments and to foster engagement with our employees!

La Crosse Sign did an amazing job creating our new lighted sign.
02/28/2026

La Crosse Sign did an amazing job creating our new lighted sign.

Before vs. After! 🔨⚠️‼️ We have completed the renovations to our Rockland, WI locations main building. The project was f...
02/27/2026

Before vs. After! 🔨⚠️‼️ We have completed the renovations to our Rockland, WI locations main building. The project was finalized this week with the installation of a new sign provided by Lacrosse Sign Company.

Thank you to everyone involved, including the Rockland employees who managed the project, those who dedicated extra hours to ensure its smooth completion, and the contractors who contributed their expertise to safely renovate our building, breakrooms, and outdoor spaces!

We have been diligently working on several exciting enhancements to our front office and employee break areas. The compl...
02/12/2026

We have been diligently working on several exciting enhancements to our front office and employee break areas. The completion of our redesigned and improved front office space is near, and we are excited for the opportunity to welcome you into our newly renovated and updated spaces! Fun fact, the wall behind our new office space, is our own Grip Guard™ wood flooring from our Rockland WI location. A special shout out to Omar Zuniga, Jolene F***h, Emanuel S. Sanchez, and Armando San Juan Medina who assisted with the design and build of our wood panel wall. Additionally, a big ‘Thank You’ to La Crosse Sign Group for our new updated Rockland Flooring sign to help finish off the renovation.

Thank you to all, especially our incredible employees and their families, for being a part of another great year at Rock...
12/24/2025

Thank you to all, especially our incredible employees and their families, for being a part of another great year at Rockland Flooring. Blessings and Best Wishes for a joyous and safe holiday!

Celebrations on the River played host once again to our Year End Meeting and dinner, with notable attendees from the Red...
12/24/2025

Celebrations on the River played host once again to our Year End Meeting and dinner, with notable attendees from the Red Wing, MN Corporate Office: Lowell Peterson, CEO, Scott McGuire, CFO, and Steph Tutor, HR.

Site Manager Jaron Falkner, assisted by Dan Smithburg, COO, Emily Pabón, HR Manager, and HR Assistants Cesar Morales and Seferino Loera, presented the annual update and Service Awards.

Rockland Flooring once again sponsored a tree during the “Rockland Around the Christmas Tree” Big thank you to Erin, Jan...
12/24/2025

Rockland Flooring once again sponsored a tree during the “Rockland Around the Christmas Tree” Big thank you to Erin, Janelle & Dan for braving the cold to decorate this year!

Rockland Flooring has been a proud sponsor of the Zor Shriners Feztival of Trees (Sparta Midget cars) for the past 5 yea...
11/26/2025

Rockland Flooring has been a proud sponsor of the Zor Shriners Feztival of Trees (Sparta Midget cars) for the past 5 years. Both teams did an amazing job with their themes, gifts and decorations. Thank you to all who assisted with this event that is highly anticipated by the community every year!

Annual Turkey Drop at Rockland Flooring. We are so grateful for our dedicated employees. Wishing everyone a Happy Thanks...
11/26/2025

Annual Turkey Drop at Rockland Flooring.

We are so grateful for our dedicated employees. Wishing everyone a Happy Thanksgiving!

We're talking major props to Handly’s Old Fashioned Glazed Donuts for providing the November Appreciation Event. Gretch...
11/25/2025

We're talking major props to Handly’s Old Fashioned Glazed Donuts for providing the November Appreciation Event. Gretchen and staff, you rock for serving those scrumptious zero calorie 😉 treats to our awesome employees!

Address

4060 Iberia Avenue
Rockland, WI
54653

Telephone

+16082698347

Website

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