Mobile Apps for Golf Courses

Mobile Apps for Golf Courses Players want this! Sponsors want this! Every Golf Course will soon have one!

Who doesn’t love a nice golf day? Whether you’re a new (and likely frustrated) golfer or a seasoned pro, those sunny aft...
07/14/2016

Who doesn’t love a nice golf day? Whether you’re a new (and likely frustrated) golfer or a seasoned pro, those sunny afternoons at your go-to golf club can be a blissful escape. Although the tradition of golf is timeless, it might be time for the legendary sport to show some adaptability.

The Benefits of Going Mobile
I’ve come across quite a few courses that offer their members a free mobile app, and I find myself thinking, “I wish my golf club was mobile.” It would not only simplify my play experience, but open up great financial opportunities for the course itself. Mobile apps allow courses to connect with their customers and grow their marketing channels. They also boost customer retention with loyalty and contact features, add convenience for players, and much more. Below are some of the main features that can impact a golf course’s revenue and operations.

Key App Features for Golf Courses

1. Mobile Scorecard

Toss those old-school scorecards aside. With mobile scoring, players don’t have to worry about keeping track of paper scraps. Even better, you won’t have to worry about reading your buddy’s chicken-scratch handwriting—it’s all right there, plain as day, on your mobile device.

2. Custom Golf Course

Courses can offer their golfers optimum hole-by-hole insight, like yardage, bunker warnings, and basic golf tips. The mobile app acts as a golfer’s custom handbook for success, treating each hole as an opportunity to improve your game.

3. Tee Times

It’s 2016—there’s no need to make a call to find out which tee times are available. Simply open up the mobile app, use the Reservations feature to choose a desired and available time to tee off with your group, and move along. This makes the booking process more automated and streamlined for the club and golfers alike.

4. Event Announcements

Golf clubs have proven pretty versatile venues. The events feature allows clubs to post the dates and times of tournaments, weddings, corporate events, and more. Members can view the upcoming calendar for detailed info on each event, RSVP, communicate with other attendees, and even submit event photos!

Additional Features
Turn-by-turn GPS directions to the club
Rewards and discounts for loyal members
Photo gallery with user submissions
Phone directory
Member feedback and reviews
Social media connections
Although days on the course are near perfect already, I would love for my golf club to join the modern mobile era. Fans and members can now look to find a new level of leisure as the golf world adapts the convenience and practicality of the mobile app.

So what’s the apple of every digital marketer’s eye in 2016? Mobile marketing of course! Here’s why:1. Mobile-Only Inter...
02/17/2016

So what’s the apple of every digital marketer’s eye in 2016? Mobile marketing of course! Here’s why:

1. Mobile-Only Internet Users Outnumber Desktop-Only Users

Desktops have always been primary venue for internet access, but for the first time ever, the number of users who only access the internet on mobile devices exceeded the number of users who only access internet on desktop devices. Mobile has gone through a huge makeover in the past few years: smaller devices with better processing systems, 4G data speed, and an all-around improved design. These advancements, paired with users’ desire to have all the world’s information conveniently stored in their back pocket, has caused mobile to eclipse desktop in multiple capacities.

2. Mobile Marketing Improves Your Connection with Customers

If mobile is the sweetheart of digital marketing, then customers are the sweetheart of digital marketers. What better time to talk about our love for customers than Valentine’s Day? A company can’t get much closer to a customer than being permanently attached to their right hand. Mobile allows brands to implant themselves in the customer’s daily life. It also allows brands to gather information about each individual that they’ve never had access to before. We can finally give our customers the personalized experience they want and deserve.

3. Mobile Apps Are Replacing Mobile Optimization

Many businesses are beginning to see the light! Mobile apps look awesome, are user-friendly, and have greater functionality than mobile-optimized sites. As businesses realize the value of a mobile app, mobile-optimized sites are becoming irrelevant. Additionally, there have been drastic advancements in app indexing—which is similar to SEO—for apps on Google and in the app store. This evolution of app discoverability will give businesses the kick they need to add an app to their digital marketing strategy.

4. Apps Will Become an Integral Part of Our Lives

I have an app for everything: an app that wakes me up in the morning, an app that sends me live updates about bad routes, an app that stores the podcasts I listen to on my way to work. Without my apps, I would be late every day, and even worse, bored during my 40-minute commute. Apps have become so interwoven into the fabric of our daily lives that many of us wouldn’t know what to do without them.

02/02/2016

It's time! Get ready for spring. You need an App!

Players love Apps. And Advertisers love Apps. An App can not only pay for itself, but make the whole experience better...
10/20/2015

Players love Apps. And Advertisers love Apps. An App can not only pay for itself, but make the whole experience better for your members!

09/29/2015

Golf Functions
For golfers, an App has a number of helpful functions. If you’re planning a golf outing, an App will show you the upcoming five-day weather forecast so that you can pick the most promising day. Then, you can book a tee time right from the app! Once out on the course, you can also consult the app to get information about each hole, including play tips.

Event Functions
Events are also incorporated into the app. Members can view the upcoming event calendar and get detailed information about each event. After review of materials, members are also able to RSVP, communicate with other attendees, and even submit event photos!

Other Functions
The Golf App also has a number of other useful functions:

• Turn-by-turn GPS directions to the club
• Rewards and discounts for loyal members
• Photo gallery with user submissions
• Phone directory
• Member feedback and reviews
• Social media connections

It's time to officially join the modern mobile era. .

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