Anita R Johnson, Financial Behaviorist

Anita R Johnson, Financial Behaviorist Her services include:

Financial Behavior Counseling

Identifying emotional triggers and anxieties around money.

Dr. Anita R Johnson, an accomplished financial behaviorist, offers a unique suite of services designed to address both the emotional and practical aspects of money management. Dr. Anita R Johnson, a renowned financial behaviorist, offers specialized financial services that blend emotional awareness and practical strategies to transform clients’ financial lives. Developing personalized strategies t

o foster healthy financial habits. Helping clients overcome financial trauma and rebuild confidence in decision-making. Legacy Planning

Assisting clients in creating financial plans that secure wealth for future generations. Providing tools and guidance for estate planning, saving, and wealth management. Educational Workshops and Training

Delivering interactive sessions for individuals, organizations, and communities. Topics include financial literacy, spending plans, and overcoming financial barriers. Offering “train-the-trainer” courses to empower non-financial professionals to teach financial behaviors. Corporate and Organizational Consulting

Advising businesses and non-profits on employee financial wellness programs. Enhancing team productivity by addressing financial stress in the workplace. Speaking Engagements

Sharing expertise at conferences, seminars, and panels on topics like financial empowerment, money mindset, and financial satisfaction, particularly for underserved communities. Special Focus on African American Women

Research and tailored services addressing the financial challenges and goals of African American women. Through her compassionate approach and expertise, Dr. Anita R Johnson empowers individuals and organizations to redefine their financial relationships and achieve lasting financial security.

For generations, Black Americans have endured economic instability, barriers to opportunity, attacks on voting rights, w...
06/06/2026

For generations, Black Americans have endured economic instability, barriers to opportunity, attacks on voting rights, workplace discrimination, and policies that have affected our ability to build and sustain wealth.

Today, many are once again navigating uncertainty. Workforce reductions, debates surrounding DEI initiatives, concerns about voting rights, rising costs, and economic instability have left many families questioning their financial future.

As a Financial Behaviorist, I need to have an honest conversation about something often overlooked: financial trauma.
Financial trauma is not simply about income. It is the emotional and psychological impact of financial loss, instability, uncertainty, and repeated experiences that affect how we view money, opportunity, risk, and security.

Too often we hear:
"We've been through this before."
"We always come out on top."

While resilience is part of our story, resilience should not require us to ignore the emotional and financial scars that remain.

The question is not whether we survive.

The question is:
What are these experiences teaching us about money, trust, ownership, financial confidence, and legacy?

In my book, Financial Erudition of African Americans: The Blueprint for Changing Financial Habits – Part 1, I explore the connection between history, identity, behavior, trauma, and wealth-building. The book challenges us to look beyond financial literacy and examine the deeper forces that shape financial decision-making.
If we are serious about creating generational wealth, we must also be serious about understanding generational financial trauma.

📩 Would you like to receive downloadable excerpts from the book?
Send an email to:
[email protected]
In the subject line, write:
"Send Me Downloadable Excerpts of Financial Erudition of African Americans Part 1"
and I will send you selected excerpts from the book for review

📖 Purchase the book:
https://square.link/u/dD6pcp1x

description

🚨 Money Mindset Wednesday – Week 2 is Coming!🚨Last week, we discussed Why High Earners Still Live Paycheck to Paycheck a...
05/18/2026

🚨 Money Mindset Wednesday – Week 2 is Coming!🚨

Last week, we discussed Why High Earners Still Live Paycheck to Paycheck and uncovered how hidden financial habits—not income alone—can keep people financially stuck.

🎥 Here’s a small clip from Week 1 to give you insight into the conversation and strategies shared.

Coming up this Wednesday:

⚠️Week 2 Topic:
3 Financial Mistakes That Keep You Stuck

We’ll discuss:
✔ Common financial behaviors that quietly limit growth
✔ Mistakes many people repeat without realizing it
✔ Practical steps to break unhealthy financial patterns and move toward financial confidence

Your financial future is shaped by more than what you earn—it's shaped by your **mindset and behavior.**

📅 Wednesday, May 20
🕕 6:00 PM PST
📍 LIVE on Facebook & LinkedIn

Bring your questions and join the conversation.

**Your mindset is the starting point. Your behavior creates your wealth.**

– Dr. Anita R. Johnson
Financial Behaviorist



---

🎙️ Catch me LIVE on the air this Sunday!I’ll be joining Leon Gurdy on KDEE 97.5 FM📅 Sunday, March 22, 2026🕒 12:30 PMWe’r...
03/19/2026

🎙️ Catch me LIVE on the air this Sunday!

I’ll be joining Leon Gurdy on KDEE 97.5 FM
📅 Sunday, March 22, 2026
🕒 12:30 PM

We’re talking about something different… something powerful…

💰 **Financial Speed Dating Experience**

An interactive networking event designed to spark real conversations about money mindset, ownership, investing, and building wealth.

📍 Happening March 27, 2026, in Sacramento

And here’s the part you don’t want to miss…
🎟️ You might WIN TWO FREE tickets during the show!

This isn’t your typical networking event—this is where connections meet strategy.

Tune in, lean in, and come ready to level up.

Address

225 30th Street Suite 306
Sacramento, CA
95816

Opening Hours

Monday 9:30am - 4:30pm
Tuesday 9:30am - 4:30pm
Wednesday 9:30am - 4:30pm
Thursday 9:30am - 4:30pm
Friday 11am - 3pm

Telephone

+19163061503

Alerts

Be the first to know and let us send you an email when Anita R Johnson, Financial Behaviorist posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Anita R Johnson, Financial Behaviorist:

Shortcuts

Featured

Share