The Green Beret Way

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Trusted Leadership Innovator & Advisor; Award-Winning & Bestselling Author; Former Green Beret Officer and Diplomat; PolyFounder; Award-Winning Bourbon; Pathwright for the Green Beret Way, EPIC Leadership, & Ethosynthesis®; Dog Lover; Knife Designer.

09/08/2026

While sitting by a fire pit in Malibu and practicing the guitar, a passerby stopped to listen and complimented the guitarist on having perfect pitch. The surprise came when the guitarist responded that he couldn't hear him, revealing that he was actually deaf.

Dedicated to keeping classic music alive, he focuses on singing and playing the old songs that deserve to be remembered. Despite his audience often asking if he wrote the music himself, he is always happy to credit the original legends, like Merle Haggard.

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09/07/2026

hift your mindset from managing to leading. We manage systems, programs, and budgets, but we must always lead people. When you learn how to effectively lead your team, the management of everything else falls into place.

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09/04/2026

Data shows that employee engagement nationwide hovers around 20%. While engagement among leaders used to track six to seven percentage points higher, it has recently experienced a precipitous drop down to the exact same level as everyone else. The root cause of this decline is a lack of integrity at the leadership level. Managers are constantly expected to champion company values, but when they don't see those values reflected by others around them, burnout and detachment set in. True engagement cannot survive in an environment without integrity.

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Get ready for a great discussion! Today at 6:00 PM EST, Robert Schaefer will be joining Ringside Politics with Jeff Crou...
09/03/2026

Get ready for a great discussion! Today at 6:00 PM EST, Robert Schaefer will be joining Ringside Politics with Jeff Crouere for a live conversation on leadership, current events, and the principles behind The Green Beret Way™.
Event Details:
Date: Today
Time: 6:00 PM EST
Where to Watch: Check local listings or stream live online at Ringside Politics / Real America's Voice.

09/03/2026

Corporate leaders love to say you need to "lead with empathy," but few actually know how to teach it. Not everyone is naturally empathetic, and you can't simply force a personality change overnight. However, you don't have to be naturally high on the empathy scale to lead effectively. The secret lies in empathetic communication—a learnable skill that bridges the gap between intention and action. It is time for big companies to stop just nodding along and start training their leaders with the actual tools they need to communicate empathetically.

Get ready for a great discussion! Tomorrow at 6:00 PM EST, Robert Schaefer will be joining Ringside Politics with Jeff C...
09/02/2026

Get ready for a great discussion! Tomorrow at 6:00 PM EST, Robert Schaefer will be joining Ringside Politics with Jeff Crouere for a live conversation on leadership, current events, and the principles behind The Green Beret Way™.

Event Details:

Date: Tomorrow

Time: 6:00 PM EST

Where to Watch: Check local listings or stream live online at Ringside Politics / Real America's Voice.

09/02/2026

Finding the balance between being a hands-on leader and knowing when to get out of the way is a journey of self-reflection. It is easy to want to chime in and share opinions, but true growth happens when you trust the experts in the room to make the decisions. By providing a clear "North Star" and defining the final goal, you can step back and give your team the space to operate independently. Leading isn't about mapping out every single step for your team; it's about setting the direction and letting their expertise drive the success.

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09/01/2026

Shame is inherently a type of fear—the deep-seated concern that if we are perceived in a certain way, it will negatively impact how others view us. However, because shame is a uniquely powerful force, it can actually be used to overcome other types of fears. When you publicly commit to a major goal, the fear of shame and failing in front of your peers becomes a driving mechanism that pushes you past your hesitation and forces you to get things done. Ultimately, we fear shame far more than we fear the initial risk of failure.

Development

08/31/2026

The ultimate goal of great leadership isn't to build a team that blindly follows you—it's to empower a team that can lead themselves. When endogenous leadership is achieved through deep trust and a crystal-clear mission, a team no longer requires constant direction. Equipped with purpose, direction, motivation, and resources, they know what success looks like and naturally drive toward it. At this stage, a leader's role shifts from issuing commands to clearing obstacles, blocking and tackling, and providing the tools the team needs to thrive. True leadership is about setting your team free.

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08/29/2026

In the past, leadership was often defined by being out front and saying "follow me" to demonstrate your competencies. While leading from the front is important, true success comes when you shift from a "follow me" mindset to a provisioning mindset. Your job as a leader is to equip your team with everything they need—including training, purpose, direction, motivation, and resources. Once they are fully provisioned, you need to get out of their way and set them free, especially when leading a high-performance team.

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Saint Petersburg, FL

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