Heap by Contentsquare

09/28/2023

📣We are excited to share that Heap has signed a definitive agreement to be acquired by Contentsquare.

At Heap, our vision is to build a better digital world. Our mission is to make it easy to understand and improve digital experiences. Our promise to our customers is to help quickly pinpoint the most important digital insights to accelerate their business.

Today, we're excited to further that vision, mission, and promise. We believe this complementary partnership will enable something transformative for every organization looking to understand and improve their digital experiences.

Meet the future of experience analytics.

https://contentsquare.com/heap/?utm_source=facebook&utm_content=social_heap

08/23/2023

📢 Big news for Xamarin & Flutter developers! 🚀

We're thrilled to introduce Heap's brand-new SDKs for Xamarin and Flutter.

Now, you can effortlessly gain comprehensive mobile insights and take your app's performance to the next level.

No more wrestling with complicated tools or missing out on valuable data.

With Heap's new SDKs, you'll have the power to make informed decisions for your mobile app or cross-platform experience with ease.

Ready to simplify mobile analytics? Read our full announcement to learn more:

Unlock comprehensive mobile and cross-platform insights with Heap's new SDKs for Xamarin and Flutter.

08/17/2023

Ever wondered what sets the trailblazers apart in EMEA's Financial Services sector? 🚀 Curious about the secret behind their success? 🤔

The key is building mature data practices.

In our latest article, get actionable insights directly from industry experts to help your organization stand out in the crowded market.

Learn all about:
✨ Elevating customer experience through data insights
✨ The power of experimentation for data-driven decisions
✨ Embracing AI's transformational potential in Financial Services

Read the full article now 👉

Get actionable insights directly from industry experts in EMEA's Financial Services sector to enhance data maturity.

08/08/2023

As a Product Manager or Analyst, you're on a perpetual quest to understand the usage of features in your product or service. 🕵️‍♂️📊

But comparing the performance of different features is usually easier said than done.

Typically you have to juggle multiple tools and dig through a bunch of ad-hoc queries. Shouldn’t there be a more straightforward solution?

𝙉𝙤𝙬 𝙩𝙝𝙚𝙧𝙚 𝙞𝙨.

With Heap’s new engagement analysis, you get a new streamlined approach to feature analysis. 🔍💡

Easily map how often users interact with different parts of your product. In just a few clicks, get a clear picture of usage trends. 📈🧩

Read our full announcement to learn more 👉

Get a clear picture of which features are popular and usage trends so you can make smarter product investments.

08/02/2023

Digital health is booming, and data is at the forefront! 🏥 🚀📊

Unlocking the potential of health data is crucial for improving well-being worldwide. 🌎 Curious about how to leverage this treasure trove? 🤔

We turned to Steven Aldrich, Co-CEO of Ragnarok, Inc., for insights on enhancing digital health for healthcare brands. 💡

Discover the steps to success in our latest piece! 💻🔍

Discover how modern analytics empowers healthcare providers.

07/20/2023

Does it ever feel like your product strategy is just building for the sake of building?

Last month, we had the privilege of hosting Melissa Perri, CEO of Product Institute, in a webinar where she shared invaluable insights on crafting a winning product strategy. 🎯📈

In our latest piece, we revisit some of Melissa's expert advice, including how to:
🔍 Uncover the power of data-driven decisions
🏁 Avoid the dreaded "build trap" that leads to feature overload
⭐ Set time-bound objectives for impactful results

📖🔥 Check it out now:

Escape the build trap and gain a competitive edge with data-driven strategies.

07/19/2023

📣 Are you ready for the Notorious CDP? 🚀

🗓️ Mark your calendars for August 16 at 9 AM PT / 12 PM ET 🗓️

Join us for a deep dive into the world of Composable CDPs and how they power insights and activation in your data stack. 💡🔌

Discover how Austin Capital Bank (CreditStrong) leverages integrated data to drive more insights and less complexity with Heap, Hightouch, and Brooklyn Data Co, a Velir company. 🏦💼

🔍 Learn about:
→ The value of a unified data infrastructure with a composable CDP
→ Enriching Salesforce data without custom fields and resources using Snowflake and Hightouch
→ Tracking the end-to-end user journey from marketing page to loan application, and activating data for advanced analysis

Don't miss this opportunity to stay ahead in the world of data management! 📈

Register now:

Heap, Hightouch, and Brooklyn Data Co enable teams to evolve beyond traditional ways of managing large, unwieldy data – by doing it together. Hear how Austin Capital Bank is leveraging integrated data to power more insights and less complexity.

07/17/2023

Are you looking to get more out of your data analytics? Do you wish you had more insight into what your users are doing in your product or on your website?

Would you be interested in seeing how Heap can help? 🙋‍♀️

Then head on over to Heap's brand new Demo Hub to see our Digital Insights Platform in action! ⚡📊

Here's a sneak peek into what awaits you:
🔍 Event Explorer: Gain automatic visibility into the most frequent user actions.
🔥 Heatmaps: Visualize where users are focusing their attention.
🚀 Journeys: Track every step users take from point A to point B.
🎥 Session Replay: Gain valuable context by seeing your product or site through your users' eyes.

Go check it out for yourself now 👉

Heap’s Digital Insights Platform gives you instant insight into what your customers do, see and feel, so you can build a digital experience that delights your users and drives real business results.

07/13/2023

How well are you tracking user behavior in your mobile app? 📊📱

Are you confident in your ability to understand the impact of your mobile initiatives and accurately track user behavior in your mobile app? 🤔

Don't worry! Our latest blog article has you covered. Discover essential best practices for effective mobile app tracking and optimization.

🚀 Uncover the answers to these crucial questions:
☑ How can you set meaningful goals and metrics to drive success?
☑ What's the best strategy for tracking user journeys and actions?
☑ How can you seamlessly connect web and mobile experiences?
☑ How do you continuously iterate and maintain a trusted dataset?

📊 Gain the insights you need to elevate your mobile app tracking game! 📲

Read the full article here:

Unlock the power of user behavior tracking to boost your mobile app's success with actionable insights.

07/12/2023

2 years ago Heap set off on building a PLG motion from the ground up.

Over those 2 years, we saw many highs, lows, and most importantly, learnings. ✨

In our latest blog, Heap Analytics Manager Daniel Tachna-Fram shares the story of Heap's journey into PLG.

Uncover the essential do's and don'ts for your own PLG strategy. 🔍

Don't miss out on this insightful blog that will inspire, educate, and transform your approach to growth. 🌱

Read the blog 👉

Dive into Heap's PLG journey to gain valuable insights and learnings for developing your own robust PLG strategy.

07/06/2023

Struggling to find the perfect heatmap tool for your website tracking needs?

Look no further! Our comprehensive guide is designed to help you make an informed decision. 💡

Check out the guide to learn...
👥 Who uses heatmap tools?
🔍 Important features to consider
🌟 All about the different types of heatmaps
🏆 The best heatmap tools of 2023

Whether you're in the market for a heatmaps solution or just want to learn more about what heatmaps have to offer, this guide is one you won't want to miss.

Check it out now 👉

A complete guide to all the heatmaps tools on the market in 2023.

07/05/2023

Did you know that only 43% of UK organisations run experiments before making product changes? 😮 And a mere 22% can quickly analyse product data? 😱

Drawing on research conducted with over 600 businesses across the UK & US, our latest ebook provides teams with actionable recommendations for growing data maturity and driving business success. 💡🤑

While the insights in this ebook are from UK teams, companies throughout Europe could benefit from these opportunities. 💪

🔍 Download the guide to:
✅ Discover the advantages of increased data maturity
✅ Explore four major opportunities for enhancing your data maturity
✅ Gain actionable insights and tailored recommendations for each opportunity

Whether you're leading a small startup or a large organisation, this guide is a must-read for any European team looking to leverage data to optimize their digital products and experiences. 💡

Get the guide 👇

Get actionable insights into the biggest opportunities for UK Companies to improve data maturity.