05/13/2015
Entrepreneurship is about getting your hands dirty, all the time
About two years ago, Shagun started making traditional, cold-process soap as she found the products available in the market very uninteresting. She took the work seriously and started creating formulations and digging deeper into techniques and ingredients to perfect the craft. The response she received from friends about texture, fragrance etc. was all the validation she needed. “I realised that there could exist a market in skincare that was beyond the clinical or Ayurvedic — a market for luxurious and indulgent, environmentally sustainable bath and body products. And hence, Hedonista was born.” ... read more on her.yourstory.com
http://her.yourstory.com/hedonista-shagun-sharma-0512
Shagun Sharma, is the Founder of Hedonista, a venture that specialises in handmade, all-natural and cruelty-free sustainable luxury products.