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Monday 8am - 5pm Tuesday 8am - 5pm Wednesday 8am - 5pm Thursday 8am - 5pm Friday 8am - 5pm

OSR Manage

Outsource sales management for the IT Industry – your MSP solution for Sales Growth

We started with the belief that we can help our clients by developing strategic sales systems with measurable results at every stage of the sales process, directly resulting in company growth. We have been researching, implementing, and improving MSP sales management processes for over a decade, focused solely on growing MSP sales departments.

05/26/2026

Stop wasting your time and let's build a sales system!

04/25/2025

What Should MSP Sales Teams be focused on in Q2 of 2025? What can you do to stay strong and finish stronger? Proactive Relationship Building -> Regular Communication, Educate, Build trust.

Nurture your leads:
-What do you have that can immediately close? Any low hanging fruit?
-Have you scheduled check ins? Tagged leads accordingly? Gut check?
-Are you offering valuable content to stay top of mind?

Pre and Post Summer – do you have a plan in place?
-Re-analyze your pipeline for timing
-Identify potential roadblocks – what’s “stuck”
-Send new content based on your target audience and any recent data/trends in their market space to keep in touch

Want to learn more? Need help with your sales engine? We Recruit, Hire, Train, and Manage MSP Sales Teams.

04/15/2025

We get asked these questions all the time by MSP Owners:

“Who do we hire first”
“We had a lead gen company, but they didn’t produce, what should I do now”
“We had a guy on staff for about a year but never had appointments that stuck”
“We had someone who spent all their time in the field networking, but never got anywhere”
“We thought we hired a hunter, but he was really a farmer who only wanted existing business to work with”

Sound familiar?
You network devices – we network people.
You monitor uptime – we monitor MSP sales.
You fix computers – we fix communication.

At OSR Manage we will take the time to onboard and get to know you and your business. We will create a plan for the role you should hire for, and we will recruit, hire, train and manage that resource.

04/02/2025

Welcome to April!

Is your MSP Sales Team focused on Q2 2025??

-Cybersecurity
-AI Integration
-Client Relationship Building
-Business Development
-Lead Generation Strategies
-Client Retention

Help clients understand the latest cyber threats and how to protect themselves. EDUCATE, EDUCATE, EDUCATE.

Not sure where to start? We can help. We Recruit, Hire, Train, Manage and Consult. We build MSP Sales Teams. Need assistance?

03/20/2025

Do you have a sales playbook? If you don’t, here’s why you need one:

A sales playbook is a comprehensive guide for sales teams. It outlines the processes, strategies, and best practices needed to consistently engage with customers, handle objections, and close deals effectively, ultimately ensuring a unified approach and maximizing sales performance across the team.

Some of the benefits:
-Consistency
-Improved Training
-Enhanced Efficiency
- Better Sales Performance:
-Measurable Results
-Adaptability

What goes into a sales playbook:
-Customer personas:
-Sales process steps:
-Sales scripts:
-Messaging frameworks:
-Competitive analysis:

Our OSR Sales Playbook Framework will help get your processes in place – and provide your team with a resource guide on effective sales techniques and operating procedures. Ask us how!

03/04/2025

Why you need SOPs.

SOPs – Sales Operating Procedures are a set of instructions that outline the steps in sales processes and workflows.

As an MSP, SOPs are crucial because they ensure that there is consistency in sales and service delivery and helps to reduce errors and provide better client communication. SOPs can help you put your best practices into a documented process that your staff can follow.

A Few Benefits of SOPs:
-Efficiency
-Consistency
-Predictability
-Cost control
-Customer Experience
-Improved Communication
-Client Satisfaction
-Reduced Errors
-Quality Control

At OSR Manage, we Recruit, Hire, Train and Manage MSP Sales Staff. A Sales Playbook, SOPs, Battlecards, are part of our process. If you don’t have them in place, we can help!

02/17/2025

A sales Framework is crucial because it provides a structured approach to the sales process. It allows sales teams to consistently qualify leads, effectively present solutions, and close deals more efficiently, ultimately leading to improved sales performance, better customer engagement, and a more aligned sales and marketing strategy. ALIGNMENT IS THE KEY WORD.

The sales qualification framework is a set of predefined criteria that help your sales reps qualify and disqualify prospects at the early stages of the sales process.

Benefits:
·Improved consistency:
A framework provides a set of defined steps and guidelines for all sales reps to follow, ensuring a consistent approach across the team, regardless of individual experience levels.

·Enhanced productivity:
By outlining clear steps and processes, a framework helps sales reps avoid unnecessary time wasted on unproductive activities and focus on the most impactful actions.

·Better lead qualification:
A robust framework includes criteria for identifying qualified leads, ensuring sales reps are spending time with prospects who are most likely to convert.

·Effective customer engagement:
A customer-centric framework enables sales reps to better understand customer needs and tailor their approach to deliver value throughout the sales cycle.

·Measurable results:
A well-designed framework allows for tracking key sales metrics, providing insights to identify areas for improvement and measure overall sales performance.

·Onboarding efficiency:
A clear sales framework simplifies the onboarding process for new sales reps, enabling them to quickly grasp the company's sales process and best practices.

·Sales and marketing alignment:
When sales and marketing teams work within the same framework, it fosters better communication and collaboration, ensuring consistent messaging throughout the customer journey.

We can help ensure your framework is strong in 2025!

02/04/2025

ACCOUNTABILITY

What does it mean as an MSP Sales Rep? Accountability is a sense of ownership – it means taking responsibility for outcomes and goals that are set.

What does it mean as an MSP Sales Manager? Accountability is taking ownership of the rep/teams performance and guiding them toward the outcome you are looking for.

Your sales team needs touchpoints.
-Performance Metrics
-Guidance of Goals and Expectations
-Tracking
-COACHING and MOTIVATION

You need to establish clear metrics, guide the performance, and most of all have a Sales Manager to oversee the performance, coach and modify the sales plan as needed. Sometimes you need to steer the ship in another direction.

We can help you build a solid sales plan if you don’t have one in place. It’s what we do 😊

01/20/2025

Micro Victories

Whether you are cold calling, door knocking, or working with existing clients, you are always trying to achieve some level of success.

What are micro wins? They are those small incremental steps you achieve toward your end goal.

-Completing a task
-Getting a name verified
-Information confirmed on the company you are targeting
-Small wins trigger motivation

We celebrate these because each one is a step in the right direction. Confidence is built. Mini milestones can guide you to greater success. If you need help keeping your team engaged, let us know!!!! We have strategies to help get you there.

01/09/2025

Cold calling is not dead, and if this is not part of your cadence when doing outreach, you are missing a piece.

While the perception of "cold calling" might be seen as outdated, effective outbound calling strategies, especially when personalized and well-timed, remain a valuable tool for lead generation, customer engagement, and sales in modern business practices, particularly when used alongside other digital marketing efforts.

These are all part of a multi prong approach to help maximize your exposure:

Call > Email > Social Media > Face to Face > Events and Tradeshows > Associations > MARKETING > Targeted Outreach

Need help figuring it out? Give us a try.

Address

462 Broadway Suite 200
Saratoga Springs, NY
12866

Opening Hours

Monday	8am - 5pm
Tuesday	8am - 5pm
Wednesday	8am - 5pm
Thursday	8am - 5pm
Friday	8am - 5pm

Website

http://www.osrmanage.com/

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