KUcumber Nutrition Communications

11/25/2022

Happy Thanksgiving! What's the tastiest bite on your plate today? It will be a crab cake here...when you procrastinate, stores run out of turkey!

10/29/2022

Write for Hearst/Delish! Sounds like a great opportunity for a contributing to cover food culture, news and trends: https://www.goodfoodjobs.com/jobs/160930/temporary-contributing-writer.html

Delish is looking for an enthusiastic full-time freelance writer to produce stories about food culture, news, and trends. Candidates should have a reporting background and at least 2 years of professi

09/12/2021

Be true to your brand and what it stands for. If you're considering a campaign element or tactic that isn't sitting right with you, it may not be a good brand fit.
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Ask yourself whether this new idea or content will land positively with your audience. Or will it turn them away? Will it advance your brand's mission, vision and values?
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Let me know if you've had moments like this that give you pause - and whether you pivoted as a result - for the better!

07/11/2021

Simple, creative ways to strike up a meaningful conversation (goodbye to "Hey, how about this weather we're having?")

Entrepreneurs must become experts at connecting with anyone-and with a few simple strategies, you can. Here's what happened when I tried them myself.

11/29/2020

Tis that time of year again - and should you be doing your holiday shopping, consider buying from your local/small businesses - gift shops, coffee shops, restaurants, pet stores and more. They need you more than ever right now! Tag your favorite local small biz in comments!

08/29/2020

...are you looking for a snack or shake option for your patients? Splenda Diabetes Care Shakes help manage blood sugars and have **NO** added sugar.
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Learn more: splenda.com/diabetes-shakes
TY to .e.kruse & team for samples!

08/08/2020

Will maple flavor outshine pumpkin spice this fall? Time will tell! Maple syrup is trending for a few reasons:
1) more of us are cooking at home,
2) we're seeking natural sweeteners such as pure maple syrup, and
3) pancakes, pancakes, pancakes!
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https://lnkd.in/gvjDWi6

08/08/2020

More people (59%) are stocking up on staples now as compared to June (53%), purchasing food & water (87%), toiletries (81%), cleaning supplies (68%), hand sanitizer & soap (65%), and medicine (48%), according to surveys.
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Do you continue to stock up on pantry staples or other supplies? And if so, on what?
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https://lnkd.in/gDg5gZ8 via Bake Magazine

Shopping rewards app Shopkick conducted a series of consumer surveys throughout the pandemic to keep a pulse on ever-changing shopping behaviors.

08/08/2020

More contactless payment options coming to grocery stores near you - how else are you seeing stores innovate to keep you safe during covid19?
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https://lnkd.in/gPN4-ek via Supermarket News Kroger

Seattle-based grocery retailer enables NFC mobile pay at checkout

06/19/2020

10 free, 30-min. marketing consults offered for Black food entrepreneurs: https://www.kucumbers.com/free-marketing-consults-offered-for-black-food-entrepreneurs/

I grew up in a city that lacked diversity. Racial issues were rarely, if ever, talked about in my elementary school and high school, and rarely were they discussed as a family when I was growing up. Not that we were actively avoiding the issue at home. It just wasn’t …