01/06/2025
Welcome to 2025! If you’re reading this, I am wishing you a most prosperous year ahead!
If you’re like several other entrepreneurs, you might have or be making plans to expand your business in this new year. I wrote a piece a few weeks back on Signs to look out for to know you’re ready to scale.You can scroll down my page to read through.
As you expand, the most important person you will need by your side is a business manager, your wingman. Someone to take over the everyday activities, project deliverables, resource allocation and team management.These are the areas where owners spend the most time and while it is very integral to the business process, it is a very 'delegatable' area.
Let me share with you a real and practical example of a time I helped the CEO of a moving and junk removal franchise grow from the very first job to establishing as the go-to movers in their area.
This story is a lot of fun because when people think about virtual business support, they think it is only applicable to digital businesses like consulting, coaching etc. This was a brick and mortar business with an actual office, trucks, movers and drivers coming in daily.
From over 7000 miles away, I would confirm bookings as they came in, allocate trucks and team, update our schedule, communicate in real time with the crew, monitor the trucks’ movement on the map software, confirm invoices and payments, communicate with clients, receive client feedback, log complaints, monitor truck fuelling, waste disposal, the teams timesheet, handle payroll, recruit more staff on an ongoing basis, train them, other stationery etc. These might look like a lot but it really isn’t if the right systems are in place.
Now you would ask, what did the CEO do? Well, my support afforded him the opportunity to do the things only he could do; market the hell out of the business. He met with corporate clients, attended chamber of commerce meetings, universities etc. These were hands-on activities he needed to do himself so he could soak in the conversations required for us to be creative with our solutions.
As startups, we don’t have the luxury to hire generously; a good strategy is to hire the one person who can pull off many responsibilities or at least has the team who can.
You as the CEO shouldn’t be managing your talents once they’re over two; you would find that you’re spending more time managing them than you were, doing the tasks yourself. The key to expanding without hassle is hiring a business manager.
Think you’re ready for this level of support? All you have to do is send me a direct message or book a free consultation on our website.
This is the year you take that bold step. Let capable hands support you so that you can confidently bring your ideas to life.
Cheers to 2025!