09/29/2026
**The RV market is changing—but Sunset Park RV was built for this moment.**
The industry is navigating a softer market, with RV shipments down nearly 14% through the first seven months of 2026. At the same time, dealers are seeing growing demand for smaller, lighter and more affordable campers.
For many manufacturers, that means changing direction.
For Sunset Park RV, it means continuing in the direction we have been heading all along.
We have always believed that camping should be accessible. Our focus has consistently been on thoughtfully designed, lightweight RVs that provide practical features and real value at an attainable price.
We didn’t suddenly pivot into this market—we were already here.
That doesn’t mean we believe we are perfect. Mistakes and challenges can happen in any manufacturing environment. What matters is how we respond—by listening to our dealers and customers, taking responsibility, learning and continually working to improve our products and processes.
Price matters, but value matters more. Smaller doesn’t have to mean stripped down, and affordable shouldn’t mean disposable. As customers become more thoughtful about how they spend their money, we believe Sunset Park RV and our dealer partners are well positioned to meet them with products that make sense for today’s market.
**Trust the Build – Enjoy the Experience.**
Read the WNDU story:
https://www.wndu.com/2026/09/28/rv-dealers-weigh-smaller-lower-priced-models-industry-faces-softer-market/
RV dealers and manufacturers gathered in Elkhart for the annual RV Dealer Open House as the industry responds to declining shipments and growing demand for smaller, more affordable campers.
