Prism Consulting

Prism Consulting Helping businesses go to that next level with data-driven marketing, coaching, & technology solutions

Prism Consulting, LLC is a data-driven marketing agency focused on business consulting, full-service marketing support, and data analytics. We believe in doing whatever it takes to help you win, and our team of experts are uniquely qualified to help! We’ve been in operation for over 15 years and have served countless customers. Our owners, Andrew & Veronica Knight, have had this company as a dream

to launch full time – in 2021, that dream became reality! The name Prism Consulting was decided after much prayer and consideration – it represents the strength of the pyramid and triangle shape, to illustrate solid business foundations, as well as a threefold philosophy of complimentary knowledge, wisdom, and understanding (from Proverbs 2:6).

• Wisdom involves solid business decision making and discernment
• Knowledge involves gathering data and continual learning
• Understanding involves the insight and mindset shifts that occur from an analysis of the data.

Please join us in welcoming Veronica Knight as Prism's Chief Operating Officer. 🎉Veronica brings two decades of executiv...
07/10/2026

Please join us in welcoming Veronica Knight as Prism's Chief Operating Officer. 🎉

Veronica brings two decades of executive leadership and an MBA to the role - but what sets her apart is how she operates: decisive, action-oriented, and relentless about quality.

She's the standard behind the work our clients feel.

As COO, she'll strengthen how we deliver - sharpening our strategy, tightening our operations, and helping more mid-market leaders build the clarity, control, and confidence to lead with certainty.

It's a meaningful step for Prism, and we're excited for what's ahead.

Give us a follow to hear more from her on operations, leadership, and building a business on real data.

As we celebrate the Fourth of July, I'm reminded how grateful I am to live in a country where people are free to build, ...
07/03/2026

As we celebrate the Fourth of July, I'm reminded how grateful I am to live in a country where people are free to build, innovate, and serve others.

Every day at Prism Consulting, we have the privilege of working with leaders who are creating jobs, solving difficult problems, and making a real impact in their communities. That's something we never take for granted.

This year is especially meaningful as America celebrates 250 years of independence.

To our clients, partners, and everyone we've had the opportunity to meet this year: thank you for trusting us and allowing us to be part of your journey.

From our family to yours, we wish you a safe, joyful, and meaningful Fourth of July.

Happy Independence Day!

Prism Consulting is excited to welcome Joey Locker as a Growth & Financial Strategy Advisor. In this role, Joey will sup...
06/30/2026

Prism Consulting is excited to welcome Joey Locker as a Growth & Financial Strategy Advisor. In this role, Joey will support Prism’s business development, strategic relationships, AI-forward consulting initiatives, and client financial strategy. His background in business, finance, analytics, relationship-building, and AI adoption will help Prism create more value for clients while continuing to expand its reach.

“Our work is great; our time is short; the consequences of our labors are infinite.” ,  John NewtonThis quote has been o...
06/24/2026

“Our work is great; our time is short; the consequences of our labors are infinite.” , John Newton

This quote has been on my mind, complementing my musings on Amos 5:24. In business, it's easy to get consumed by quarterly goals and revenue targets. Those matter, but eventually, every project ends. What remains are the consequences of our labor: the people we invested in, the teams we built, and the legacy we left behind.

Our responsibility as leaders is bigger than revenue. It's about people in God's eyes.

• Build lasting value to enhance lives long after we're gone.
• Don't underestimate how much your decisions impact the future.
• Live eternity in view of your faith and people impact.

Work hard. Lead well. Build wisely. Save souls.

Amos 5:24 (NLT): "Instead, I want to see a mighty flood of justice, an endless river of righteous living."

Micah 6:8 (NLT): "The Lord has told you what is good... to do what is right, to love mercy, and to walk humbly with your God."

Matthew 23:23 (NLT): "You should tithe, yes, but do not neglect the more important things: justice, mercy, and faith."

06/24/2026

Home service marketing client: "Please slow down on the leads! I'm booked out for a month..."

That's what I like to hear!

This client is growing fast and exploring adding a new crew, getting more efficient at estimating, and training up one of his crew guys to help manage.

He is also going on vacation for a month with the family in an rv going sightseeing out west - and is able to have his crews fully run the business without him.

I absolutely love this and makes me proud knowing I'm playing a big part of this. Obviously he has worked hard and it's mostly attributed to his efforts, but before we met, his crew was on the couch and he was frustrated with not having the phone ringing consistently. Not anymore, praise the Lord!

For years, tree service professionals have relied on the chainsaw. It’s functional but requires high manual labor and pr...
06/11/2026

For years, tree service professionals have relied on the chainsaw. It’s functional but requires high manual labor and precision to avoid damaging a roof or power line.

In data, your legacy spreadsheets are the chainsaws: reliable, but labor-intensive and prone to human error.

Enter the grapple saw truck.

This is the AI of the tree industry. It’s faster, safer, and surgical. But you don’t hand the keys of a $500k grapple truck to a homeowner. The technology doesn’t remove the professional; it elevates them. It requires an operator with specialized education who understands the machinery.

The risk of damaging your assets is too high for a DIY approach. Your business data infrastructure is no different.

AI-enabled analytics are the grapple saws of revenue operations. They offer unparalleled clarity for $20M+ companies, but they are not "plug-and-play." Without a seasoned operator, you aren't just looking at messy charts; you’re risking the integrity of your revenue infrastructure.

Protect your assets. Build with precision.

Everyone is talking about AI replacing analysts.Anthropic's latest case study suggests something more interesting. Claud...
06/10/2026

Everyone is talking about AI replacing analysts.

Anthropic's latest case study suggests something more interesting. Claude handles 95% of their analytics questions with 95% accuracy. The breakthrough? It wasn't the AI model: it was the data foundation behind it.

Anthropic highlights three failure points:
• Business term ambiguity
• Stale data
• Retrieval failures

AI doesn't struggle because it’s "not smart enough." It struggles because organizations lack trusted definitions and governed data. These aren't new AI problems; they're the same issues that have stalled BI projects for years. AI simply exposes them faster.

Before asking AI for answers, define:
- What does "customer" actually mean?
- Which revenue number is the source of truth?
- How do we validate AI-generated insights?

The future of analytics isn't AI vs. analysts. It's AI handling repetition while analysts focus on strategy. The winners won't necessarily have the best AI: they’ll have the best data foundation. Trust in the answer is the prerequisite for action.

Many CEOs have a truth problem. They have data, P&Ls, and a trusted, high-performing team... but struggle to have clarit...
06/09/2026

Many CEOs have a truth problem.

They have data, P&Ls, and a trusted, high-performing team... but struggle to have clarity on the numbers.

• Marketing says campaigns are generating strong ROI.

• Finance says marketing isn't producing enough profit.

• Sales says lead quality is declining.

Who's right?

Often, everyone is. They're simply looking at different data, using different definitions, and measuring success differently.

The problem gets worse when reporting is manual.

One leader reports a 30% win rate. The next week, anothet leader reports 25%.

The CEO assumes performance changed.

In reality, the definition changed.

Now leadership is debating numbers instead of solving problems.

This is why Executive Dashboards matter.

A properly designed dashboard:

• Creates a single source of truth
• Standardizes metric definitions
• Reduces human error
• Increases leadership accountability
• Gives executives confidence in the numbers

You can't accurately predict the future if you don't trust the present.

Better decisions start with trusted data.

Twelve months ago, I left the corporate world to run Prism Consulting full-time.The transition has been profound. It was...
06/08/2026

Twelve months ago, I left the corporate world to run Prism Consulting full-time.

The transition has been profound. It wasn't just trading a salary for an invoice; it was a total shift in identity. I moved from a 'freelancer' mindset: where you are the skill: to a 'business owner' mindset, responsible for the entire engine: finances, margins, and delegation.

The biggest operational lesson? The distinction between activity and results.

It’s easy to feel productive when you're busy. But scaling requires measuring performance against data. KPIs aren’t just metrics; they are the honesty layer that ensures the company's future health.

I’ve also reflected on the intersection of Vision and Unity.

We often talk about the power of 'imagination': the ability to dream a future state. But vision alone is solitary. Real power is unlocked when you combine clear vision with extreme unity. When a team works with a shared imagination, you achieve things impossible to reach alone.

After a year, I’m finally not working by myself. Partnering with high-trust people has changed everything.

One year in, the clarity is here. Looking forward to what we build next.

Tennessee weather is on point today!Took the laptop outside as I focus on building the business and work on client work....
05/11/2026

Tennessee weather is on point today!

Took the laptop outside as I focus on building the business and work on client work. 🤠

Address

Spring Hill, TN
37174

Opening Hours

Monday 7am - 7pm
Tuesday 7am - 7pm
Wednesday 7am - 7pm
Thursday 7am - 7pm
Friday 7am - 7pm
Saturday 7am - 12pm

Telephone

6143219010

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