Reina, A Trust Building Consultancy

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Reina, A Trust Building Consultancy Drs. Dennis and Michelle Reina help leaders and teams build high-trust cultures that drive results. reinatrustbuilding.com We're proud to make a contribution.

Backed by 30+ years of research, their tools and books make trust a daily, strategic practice. We speak, write, and teach about strengthening trust in relationships. We've learned that trust represents a core human need for connection. It's an asset people can't be their best without. Worldwide, we've helped hundreds of thousands of people forge high trust relationships that produce results and bring joy and satisfaction to their lives. We've been privileged to work with organizations such as American Express, Ben & Jerry's, Johns Hopkins Medical Center, Harvard University, Johnson & Johnson, Lincoln Financial Group, MillerCoors, Nokia, Toyota, Turner Broadcasting, Walt Disney World, and the United States Treasury Department. We enjoy a vibrant relationship with The Center for Creative Leadership. We've written two bestselling books, published in multiple languages: Trust and Betrayal in the Workplace: Building Effective Relationships in Your Organization, recently released in its 3rd edition, and Rebuilding Trust in the Workplace: Seven Steps to Renew Confidence, Commitment, and Energy. For nearly 25 years, we've supported people to build trust and achieve business results through consulting, workshops, speaking, and coaching. Our suite of valid and reliable trust assessments help people take the guesswork out of trust. We began our work in trust long before it was popular. Our clients call us pioneers in the field of organizational trust.

Organizations invest heavily in technology.Processes.Strategy.Innovation.All of those investments matter.But one investm...
10/22/2026

Organizations invest heavily in technology.

Processes.

Strategy.

Innovation.

All of those investments matter.

But one investment influences every one of them:

Trust.

Without trust, even the best strategies struggle to gain traction.

People hesitate to share ideas.

Communication slows.

Collaboration weakens.

Change meets resistance.

When trust is strong, organizations become more adaptable because people are willing to learn, experiment, and solve problems together.

Trust isn't separate from business performance.

It shapes business performance.

That's why trust should never be viewed as a "soft skill."

It's a strategic capability that influences every result an organization hopes to achieve.

The organizations that thrive over time understand this.

They invest in trust as intentionally as they invest in every other critical business priority.

Where do you see trust having the greatest impact on organizational performance?

You can read about trust.You can study trust.You can even teach trust.But there's one thing that builds confidence more ...
10/21/2026

You can read about trust.

You can study trust.

You can even teach trust.

But there's one thing that builds confidence more than anything else.

Practice.

That's why certification includes opportunities to facilitate conversations, interpret assessment results, receive coaching, and learn from peers.

Knowledge creates understanding.

Practice creates confidence.

And confidence helps practitioners guide conversations that can transform teams and organizations.

The goal isn't simply to know the material.

It's to feel prepared to use it when the conversation matters most.
https://reinatrustbuilding.com/reina-assessment-certification-program/

Past experiences can teach us important lessons—but they don’t have to define every relationship that follows.Trusting w...
10/20/2026

Past experiences can teach us important lessons—but they don’t have to define every relationship that follows.

Trusting wisely means carrying forward what we’ve learned while remaining open to new evidence, new experiences, and the possibility that people can grow.

Certification isn't the finish line.In many ways, it's the starting point.Graduates leave with new knowledge, but they a...
10/15/2026

Certification isn't the finish line.

In many ways, it's the starting point.

Graduates leave with new knowledge, but they also leave with something equally valuable:

A network.

Resources.

Continuing education.

Ideas shared by fellow practitioners.

Real-world examples.

Questions they can bring back to a community that understands the work.

Trust building isn't static.

Neither is our community.

One of our greatest joys is watching practitioners continue learning from one another long after certification concludes.

That's where some of the best ideas begin.
https://reinatrustbuilding.com/reina-assessment-certification-program/

Trust is shaped not only by what we say about people when they’re present, but by what we say when they’re not.“When peo...
10/14/2026

Trust is shaped not only by what we say about people when they’re present, but by what we say when they’re not.

“When people see you turning away from the rumor mill, they’ll notice and respect the standard you’ve set for yourself.”

Choosing not to participate in gossip sends a powerful message about your own trustworthiness — and helps create a culture where people address concerns directly rather than through the grapevine.

Dennis Reina explores the #1 killer of trust in teams and what leaders and team members can do about it.

https://reinatrustbuilding.com/1-killer-of-trust-in-teamsand-what-to-do-about-it/

Trust doesn’t always begin with a big leap.Often, it grows through small, everyday choices: giving someone responsibilit...
10/13/2026

Trust doesn’t always begin with a big leap.

Often, it grows through small, everyday choices: giving someone responsibility, assuming positive intent, or allowing their words and actions to speak for themselves.

Those small moments can become the foundation for stronger, more confident relationships.

Trust isn’t a “soft” issue. The numbers tell a very different story.Only 20% of employees strongly agree they trust the ...
10/08/2026

Trust isn’t a “soft” issue. The numbers tell a very different story.

Only 20% of employees strongly agree they trust the leadership of their organization. Yet when trust is present, the impact is significant—from greater engagement to stronger business performance.

This infographic brings together five statistics that show just how much trust shapes the employee experience and the health of an organization.

The takeaway is simple: When trust rises, engagement, communication, and performance rise with it.

Which of these numbers stands out most to you?

One of our favorite moments is hearing how practitioners begin using the assessments after certification.Some introduce ...
10/07/2026

One of our favorite moments is hearing how practitioners begin using the assessments after certification.

Some introduce them during executive coaching engagements.

Others use them to strengthen leadership teams.

Some facilitate trust conversations after organizational change.

Others integrate them into leadership development programs.

The assessment stays the same.

The conversations are always different.

That's because every team has its own story.

Certification prepares practitioners to adapt the framework while staying grounded in the principles of Character, Communication, and Capability.

No two debriefs look exactly alike.

That's what makes this work so meaningful.
https://reinatrustbuilding.com/reina-assessment-certification-program/

Sometimes our desire for certainty can quietly become a barrier to trust.Wanting proof, reassurance, or guarantees may f...
10/06/2026

Sometimes our desire for certainty can quietly become a barrier to trust.

Wanting proof, reassurance, or guarantees may feel protective—but trust rarely comes with complete certainty. It asks us to notice when caution is serving us and when it may be keeping us from moving forward.

Thinking about becoming a Reina Trust Building® Certified Practitioner?Registration for our next certification cohort op...
10/01/2026

Thinking about becoming a Reina Trust Building® Certified Practitioner?

Registration for our next certification cohort opens in October.

This experience is designed for professionals who want practical, research-based tools to assess trust, interpret results, lead meaningful conversations, and help leaders and teams strengthen trust in lasting ways.

If you missed the September cohort, your next opportunity is coming soon.

Watch for registration details in October—and reach out now if you’d like to be among the first to know when enrollment opens.

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Stowe, VT

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+18022538808

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