White Raven Technology

White Raven Technology White Raven Technology provides world class digital marketing services to the legal industry.

Google announced cross-device retargeting for AdWords (through the Google Display Network)!Wonder what all of that means...
10/05/2016

Google announced cross-device retargeting for AdWords (through the Google Display Network)!

Wonder what all of that means? Watch or read on to find out!

Google announced support for cross-device remarketing ads, meaning more profitable use of AdWords for attorneys. Watch or read on to learn how!

What is legal advertising conversion tracking, and why should you care about it? Watch or read on to find out!
09/14/2016

What is legal advertising conversion tracking, and why should you care about it?

Watch or read on to find out!

What is legal advertising conversion tracking, and why should you care? Watch or read on to learn all about it in this week's Legal Marketing Minute!

Have you ever been quoted a price for legal marketing and thought, "no way I'm spending that much on internet marketing?...
08/31/2016

Have you ever been quoted a price for legal marketing and thought, "no way I'm spending that much on internet marketing?"

Let's talk about cost vs value in marketing.

In this week's episode of the Legal Marketing Minute, we discuss legal marketing cost vs value when making decisions on your firm's marketing needs.

Considering hiring someone to manage your law firm's marketing? Want to be sure you get the most bang for your marketing...
08/26/2016

Considering hiring someone to manage your law firm's marketing? Want to be sure you get the most bang for your marketing buck?

Watch and listen or read on to learn about managed marketing and our best practices for making it more profitable and effective for your firm!

Considering hiring someone to manage your law firm marketing? Watch and listen or read on to learn our best practices for hiring a managed marketing solution!

Social media marketing can be incredibly effective for law firms.Watch or read on to learn how to make it work for you!
08/19/2016

Social media marketing can be incredibly effective for law firms.

Watch or read on to learn how to make it work for you!

Law firm social media marketing can be highly effective, but it has to be done correctly. Watch or read on to learn how to make social media work for you!

Ever wonder if content marketing might be right for your law firm?Watch and listen or read on to find out what it's all ...
08/17/2016

Ever wonder if content marketing might be right for your law firm?

Watch and listen or read on to find out what it's all about and learn a few best practices to make it even more effective for you!

Ever wonder if law firm content marketing could be effective for you? Watch and listen or read on to find out in this week's Legal Marketing Minute!

Ever wonder if your law firm website is doing its job - getting you new clients?This week's episode of the Legal Marketi...
08/02/2016

Ever wonder if your law firm website is doing its job - getting you new clients?

This week's episode of the Legal Marketing Minute vlog and podcast explores best practices for your law firm website.

Ever wonder if your law firm website is working? In this week's entry in the Legal Marketing Minute, we'll discuss best practices for legal website success.

Check out this week's Legal Marketing Minute vlog and blog post for our top 5 mistakes made by law firms with the AdWord...
07/25/2016

Check out this week's Legal Marketing Minute vlog and blog post for our top 5 mistakes made by law firms with the AdWords platform!

AdWords is the most popular platform for attorneys because it works, but it's easy to mess things up. Check out our take on the top 5 legal AdWords mistakes!

You Don't Need Legal Marketing! Wait, what?!Check out this week's episode and blog entry in the Legal Marketing Minute t...
07/18/2016

You Don't Need Legal Marketing!

Wait, what?!

Check out this week's episode and blog entry in the Legal Marketing Minute to learn more.

Bet you didn't expect a legal marketing agency to tell you not to worry about legal marketing, did you? Read (or watch) on to find out what we're talking about!

A real problem when trying to convince clients, particularly in a high-value industry like the law practice, that SEO (d...
07/11/2016

A real problem when trying to convince clients, particularly in a high-value industry like the law practice, that SEO (done legitimately) is a worthy endeavor....

Search engine optimization has built credibility over the years, but spammers and black-hat practitioners still give it a bad name. Columnist Patrick Stox shares his SEO horror stories.

How Are Lawyers Using Social Media? - Technologist
07/01/2016

How Are Lawyers Using Social Media? - Technologist

If you're a solo lawyer, there's a good chance that you have at least some social media presence for your business. But have you ever wondered just how you stack up in comparison to other attorneys out there? What are...

Is it worth it to pay for SEO for your law firm's website? Find out in today's article!
06/30/2016

Is it worth it to pay for SEO for your law firm's website? Find out in today's article!

One of the big questions you may be asking when considering the cost of law firm SEO services is quite simple: is it worth it? The answer? It depends....

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