ROI Revenue Of Inspiration

03/04/2026

The Expo Edit from B[U] by ROI is here. This highly sought-after annual opportunity is your chance to place your product directly into the hands of buyers, gather real-time feedback, and connect with synergistic leaders in wellness during a key moment of brand discovery. Spaces are extremely limited and thoughtfully curated. If you’re ready to be seen, experienced, and remembered, send us a DM to secure your spot. ✨

02/26/2026

The response to our second annual Collective Connect at The Resort at Pelican Hill has been incredible ✨ Our May 20th SoCal gathering is filling fast, and we’re down to just ONE brand showcase spot remaining. If you’re interested in attending as a brand, please send us a DM to inquire 🤍 If you are a spa owner or director in Southern California who is interested in attending just let us know - be our guest!

01/27/2026

12/18/2025

Big news ✨ Our team is growing. Welcome Kate & Erica to Team SoCal Spa & Wellness Collective - here to support brands and spas / brands expand, elevate, and thrive 🌴🤍 Grateful for these two ladies who are true industry leaders! They look forward to seeing you at our next event. Kate Foster Morrison & Erica Coble 🥰

12/16/2025

Join Team SSWC for an intimate Collective Connect in the Artist Cottage at 🌿
Thoughtfully curated brands, meaningful dialogue, and immersive moments designed for spa leaders. Brand participation is now closed; spa attendance is still available. Please contact me or send us a DM to learn more 🤍

12/10/2025

Introducing the Collective Care Kit ✨ a first-of-its-kind, curated discovery experience bringing together SoCal wellness leaders and innovative brands. Be part of something special - curated kits, live virtual demos, and meaningful connection. Spaces are very limited. Reserve your spot today!

11/26/2025

Happy Thanksgiving to our brands, partners, and everyone we’re lucky to work alongside. We’re deeply grateful for the opportunity to connect, uplift, and champion meaningful experiences together each and every day. 🧡

♥️♥️♥️

11/20/2025

We’re proud to celebrate the release of Co-Founder of SoCal Spa Collective - Lynne Hite’s new book - a heartfelt, powerful guide that reflects her passion for elevating the wellness industry and empowering others to thrive. Huge congratulations to Lynne on this remarkable accomplishment! Be sure to click the link in our bio to learn more! 😍😍😍😍

10/31/2025

Mark your calendars for 12/5! 🗓️ Join us at for Collective Connect and don’t miss delivering his keynote: Remarkable by Design: From Forgotten to Unforgettable. Learn how to turn everyday experiences into unforgettable moments and elevate your business and connections. ✨ Spots are filling fast. Send us a DM today to reserve yours!

10/18/2025

Help us wish our very own Caitlin a Happy Birthday! 🎂 We’re so lucky she’s part of the B[U], ROI, and SoCal crew! Her talent, drive, and warmth make such a difference every day. We appreciate you, Caitlin! 💛

10/10/2025

Next stop: Clearwater Beach! 🌊 We’ll be sharing a few of our discoveries in scent, self-care, and inner wellness at the event on 10/14. Come say hello and explore what’s new with Team B[U]! ✨🤍