03/15/2026
“If you’re in the automotive industry, you’re going to want to see this.”
For years the automotive industry has asked the same question…
“What makes someone say YES?”
We’ve studied the data.
We’ve analyzed the trends.
We’ve debated the strategies.
But this time…
We’re doing something different.
Instead of talking about the customer…
We’re bringing real automotive consumers into the room with the industry’s top leaders to reveal what truly drives the Yes.
đź§© BEHIND THE YES
đź“… July 8, 2026
📍 Bell Works | Holmdel, NJ
🎟 Tickets go on sale March 31, 2026
The first speakers will be revealed soon.
And trust me…
This will be the conversation the automotive industry has been waiting for.