05/12/2026
Long, but if you're an entrepreneur, you'll want to read this.
I want to share this because I think sometimes as ENTREPRENEURS, we can get so focused on the service we, forget that what we’re building really does matter.
A while back, I shared a post in a cosmetology industry Facebook group. It was simple haircare information nothing long, fancy, just information I knew could help. The post was created with cosmetology industry entrepreneurs and professionals in mind, but the person who received the most value from it was not a stylist. She is a consumer, a woman who had been in that group for years, looking, reading, and paying attention. She told me that the simple post I shared was the first time she felt like she had actually received in real haircare help. That stuck with me, because sometimes we think what we are sharing is small. To the person who has been looking for that information, it may not be small at all.
I have always had a heart for the cosmetology industry. I am a I'm a Cosmetology Educator and former hairstylist, so even though my work has expanded into entrepreneurship and business owner development, I will always care deeply about the quality of care people receive in that industry. She later went through a free haircare training tool I created. That training was originally designed for people in the industry, but she went through it as a consumer because she values her haircare. She said she received so much value and that was encouraging. She reminded me that what I was teaching was needed.
And from that point on, every time she saw me post something on Facebook that I was sharing or selling, she would send me a message, “How much?” and with no hesitation send a Venmo. She does not live down the street from me, but in New York. We were not close friends. We did not grow up together. She was never one of my haircare clients and were not family. She was simply someone who saw value in what I was doing and supported it and I do not take that lightly.
This moment today was different, because I wasn't sharing anything she use use on her hair or for her health. This time, I was sharing with her why I had not continued moving in the direction she had encouraged me to go with the haircare products and tools. She had been sharing with me how much the haircare information and products were needed. She really wanted me to keep pushing it out. She is right and it is needed, but I also knew God had been leading me towards something bigger. So, shared with her what I'd been building
I told her about The Response Protocol. I explained that this work is not just for people in cosmetology. It is for entrepreneurs across industries who have a mission, a solution, and value they are trying to deliver through their product, service, program, or organization. What blessed me is that she understood it. She first saw the need as a consumer receiving haircare information. She understood how women, especially Black women, are affected when proper haircare knowledge is missing. But when I shared The Response Protocol with her, she saw the bigger picture. She understood that if entrepreneurs develop how they think, decide, and operate, the people they serve benefit from that too.
No matter what industry you are in, if you are an entrepreneur, your work impacts people, our thinking, decisions, the way built our structure, the way we deliver our products and services all impact people
That is why The Response Protocol matters to me. It helps entrepreneurs develop the thinking and decision-making process of the business owner so they can build structure around the value they are responsible for delivering. When I explained that to her, she immediately understood the impact.
Then she asked me how much the course was. after that, she sent me a gift, because she said she wanted me to be encouraged and know that what I am doing will make a difference. It wasn't a small gift either.
I told her I was at a loss for words and I was, because entrepreneurship is not easy. Building something that you know is needed, but trying to get it in front of the right people, trying to explain it clearly, trying to carry the work, the doubt, the decisions, the finances, the vision, and the responsibility can be a lot.
Sometimes the encouragement comes from somewhere you least expect. Sometimes it comes from somebody who's never gotten one service from you, saw the value before you even realized how far it could reach.
So I want to say this to the entrepreneur who is tired, unsure, or wondering if what you are building really matters. Keep going. There are people out there who need what you carry. They may not have found you yet. They may not fully understand what you offer yet. They may not know your name yet but that does not mean the value is not needed.
Keep talking to them, showing up, sharing the thing that can help them, explaining how it will change their life, solve the problem. Somebody is looking for the very thing you know how to help them with and when they find you, they will be thankful you kept going.
I asked her if I could share her words, and I told her I would not mention her name. She is my angel from Heaven, and I am keeping her to myself.
But I did want to share this as encouragement. Your labor is not in vain. Your wisdom, your knowledge, your heart, your experience, your solution, and the value you are trying to deliver can help people. Stay encouraged. Keep building. Keep developing as the business owner behind the value.
