Caroline Y. Beasley, CPA

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Caroline Y. Beasley, CPA

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CFO & Advisory for Scaling Founders | Proactive clarity and direction you don’t get from your accountant | Big-4 Trained, MBA, CPA | Military Spouse

09/10/2026

Ever sit at work asking yourself what your business actually needs to earn before you can make the leap? I built this for you.

Before we begin the first cohort of The Founder’s Runway, I wanted to give you a quick preview of how we get clear on your numbers.

I built the Revenue Goal Planner as a free, interactive tool to help you bridge the gap between your corporate paycheck and full-time entrepreneurship. No generic advice or guesswork: just real strategy to help you calculate your target revenue.

If you're ready to stop guessing and put actual numbers behind your exit plan, grab your copy on my website.

07/10/2026

Let’s be real for a second: The Founder’s Runway isn't a silver bullet, and it definitely isn't for everyone.

I didn't design this sprint to give you fluff, quick fixes, or a generic budget sheet. I built it for the founder who is ready to do the real financial work, look honestly at their numbers, and make a smart, calculated move away from their W-2.

If you’re ready to trade guesswork for strategy, we’re waiting for you inside.

Drop a 🚀 in the comments to join the Founding Cohort!

05/10/2026

Okay, I realized I need to clear something up. 😂 The Founder’s Runway is not my new business.

It’s a new financial sprint I created through my CPA firm for people building a business alongside their W-2.

Specifically, it's for the person asking:

“What would my business actually need to do for full-time entrepreneurship to become a real option?”

That’s what The Founder’s Runway helps you figure out.

You’ll look at what your life actually costs, the salary and benefits your W-2 provides, what your business needs to earn, whether your business model has the capacity to get there, and what happens when the numbers don’t go exactly as planned.

At the end, you might discover you’re closer than you thought. Or maybe you need another few months.

Both are good answers. The goal is to know.

The Founding Cohort of The Founder’s Runway is open now. ✈️

If this is the question you’ve been trying to answer, this was built for you.

02/10/2026

Your accountant probably never helped you figure out if your business could replace your W-2. To be fair, that wasn’t what you hired them to do.

But it’s a question I hear ALL the time.

“What does my business need to do to support my life?”

So I built something to help you do the math.

Maybe you’re closer than you think. Maybe you have more runway to build.

Either way, now you'll know.

The Founder’s Runway is open.

Come join the Founding Cohort.

https://www.cybcpa.com/the-founders-runway

01/10/2026

Well, I built a thing! The Founder’s Runway is officially LIVE.

I built this for the person growing a business alongside their W-2 who keeps wondering:

“When can I actually afford to quit my job?”

Not when will I feel ready?

When do the numbers say I’m ready?

We’re talking lifestyle. Paycheck. Benefits. Business expenses. Revenue goals. Capacity. Risk.

All the things you should probably know before handing in your two weeks’ notice. 😂

I’ve lived this transition myself.

Now I’ve built the financial sprint I wish I’d had when I was doing it.

The Founder’s Runway is open.

Come find out what your business needs to do before you make the leap.

Link in comments!

24/09/2026

Jacksonville Beach, a salty windshield, my husband in the car, and me doing math out loud: "If I charge that for a tax return, I'd need like 100 clients. That's insane. So I'd have to charge more... Can I actually do that?"

I did not want 100 clients.

I wanted OUT.

I had a day job full of tax returns, an MBA in progress, two kids in daycare, and a Navy move to Spain on the horizon.

My exit plan was an emotional feeling that was wearing a trench coat, pretending to be a strategy.

That car ride was the first time I turned a feeling into a number, and it taught me something about my own work that I'm still a little embarrassed to admit.

This week's Make Bank. article is out!

Give it a read to discover why 100 clients was the wrong answer to my exit strategy from my corporate job.

https://www.cybcpa.com/blog/i-wanted-out-of-my-job-the-math-said-i-d-need-100-clients

21/09/2026

It was 2pm on a Friday in 2015 when I walked into a partner’s office at PwC to hear I was getting a raise.

And yet I had to tell him I was moving to Florida.

I was pregnant with my first child. My husband had received military orders taking us from California to Florida. And once again, my career had to move too.

PwC was willing to make a remote role work for me. I felt so grateful (truly) that they would do that for me because this was way back in 2015 before working from home was really a 'thing'.

And I was just an experienced associate, which is basically one of the lowest-man-on-the-totem-pole jobs in the public accounting world.

But, I still had CPA exams to finish, a baby on the way, and I knew this was probably the moment to pause.

So I resigned.

And I was NOT excited about it.

I had worked hard to make it to Big 4.

I loved the training. I loved how much I was learning. I loved the opportunities to advance.

And, if we're being real, I loved being able to say I worked at PwC.

There was definitely some ego wrapped up in that badge.

Around that same time, a friend I played lacrosse with in San Diego said something that sounded completely ridiculous to me:

“Why don't you just open your own firm?”

Her logic was pretty compelling.

I could work for myself. My career could move when we moved. And maybe I could ditch the 80-hour weeks while I was at it.

My answer, at least in my head, was basically: Absolutely not.

I didn't feel ready.

I didn't have enough experience. I still had so much to learn.

Entrepreneurship wasn't even really on my radar.

But leaving PwC forced me to start thinking about a question I'd never really had to answer before:

What did I want my career to look like long-term?

Accounting was portable, so that checked the box.

But maybe there was a difference between having a career that 𝘤𝘰𝘶𝘭𝘥 move with me and building one that was actually designed to.

I wasn't ready to open my own firm...

But the idea had been planted 🌱

17/09/2026

Every founder thinking about leaving their W-2 has a reason they haven’t done it yet.

What scares you most about leaving your job?

💰 The money
😱 What my spouse will say
🫥 Losing my work identity
❓ Not being ready

15/09/2026

I think I pi**ed off the Facebook gods.

These past few weeks have been absolutely brutal and my reach has been… interesting lately.

While I would love to blame the algorithm, and have been analyzing and obsessing over metrics, I know what happened. And my CMO confirmed it:

I was talking to two different audiences at the same time.

My profile was still largely pointing toward people looking for a CPA and business advisory at a large scale.

But, my content had started talking to founders who are building and scaling their businesses.

I was writing about everything under the sun as it relates to leaving your W-2 or building a business that can actually support you,.

Meanwhile, the billboard above all those posts was basically saying: Hi. I do accounting.

Whoops!

So I fixed it.

New headline. New banner. New About section.

One audience. One direction.

And a much clearer answer to the question: What the hell does Caroline actually do around here?

More on why next week!

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https://www.cybcpa.com/the-founders-runway

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