Strategic Growth Group

08/12/2026

Hoy arrancó una nueva edición del programa TuEmpresa de la Wisconsin Latino Chamber of Commerce. En las próximas 8 semanas, tres dias cada semana, estaremos preparando a estos nuevos emprendedoras y emprendedores a lanzar una empresa exitosa.
¡Mucho éxito!

07/18/2026

Madison tech community: this is for you, a full week of speakers, valuable content, networking opportunities, expert forums, pitch competitions, ... sign up!

While Forward Fest was originally by and for entrepreneurs, we actively embrace a wide, inclusive definition of the word. Everyone in the community is welcome: do you work at a startup or nonprofit? Want to know more about running a business? Are you maybe interested in switching to a career in tech...

07/09/2026

TechStartup founders, when your MVP is ready, ditch the pitch!! Shift instead to discovering what your client needs and who decides. I'll walk you through the how on August 17th at 11:00 AM during The Forward Festival. Reserve your free seat and bring a pen! https://forwardfest2026.sched.com/event/2P0GH/saleslab-a-tech-sales-workshop?iframe=yes&w=100%&sidebar=yes&bg=no

04/24/2026

Aquí les dejo esta conversación que tuve con Hazel de Healthy Opportunities for Latin Americans - HOLA respecto a los negocios hispanos en el estado de Wisconsin.

04/19/2026

Hiring business development reps? Great! This means you're growing!
How do you make sure they quickly learn how to sell your products, what to say, what to avoid, and make an impeccable first impression with their new clients? If you are relying on your top sales rep to train them, or to learn "on the job", you are just extending their learning curve.

There's a better way: Sales Playbooks.

02/05/2026

Este no me lo pierdo.

☕ Cafe del Emprendedor con Dedicated Family Care ☕
Únase a nosotros en un Cafecito de Networking para conectar con otros emprendedores, compartir su negocio y establecer relaciones significativas.

También contaremos con la presencia de Dedicated Family Care, una clínica que nos hablará sobre sus servicios de atención primaria y su compromiso con la salud de nuestra comunidad.

Traiga sus tarjetas de visita y su mejor energía: ¡Nunca es tarde para un cafecito!

Detalles:
Fecha: 19 de febrero de 2026.
Hora: 8:00 a. m. - 10:00 a. m.
Lugar: WLCC | 5262 Anton Dr Fitchburg WI 53711

Regístrese Aquí: https://tinyurl.com/238eytz5

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☕Entrepreneur's Coffee Hour with Dedicated Family Care ☕
Join us for a Cafecito Networking to connect with fellow entrepreneurs, share your business, and build meaningful relationships.

We will also be joined by Dedicated Family Care, a clinic that will talk to us about its primary care services and its commitment to the health of our community.

Bring your business cards and your best energy. It's never too late for a coffee!

Details:
Date: February 19th, 2026
Time: 8:00 AM - 10:00 AM
Location: WLCC | 5262 Anton Dr Fitchburg WI 53711

Register Here: https://tinyurl.com/238eytz5

11/13/2025

We've all been there. When buyers commoditize your product, price becomes the only conversation.

The solution: translate features into the value each stakeholder cares about.

10/24/2025

On Wed, Nov 5, I will speak at the Early Stage Symposium, organized by the Wisconsin Technology Council.
My topic: Mastering Tech Sales.
Punch line: don't lead with your product pitch, find out first what your client wants, then translate your differentiators into the language of your audience.

10/16/2025

How do you plan for an upcoming sales call?

Hint: G _ _ L S