EngageArmy

05/17/2019

Creative story Ads gives your brand more visibility and better conversion rates.

Traditionally, social media users logged into platforms to actively engage in some way -- to post a status update or watch a specific video, for example. But the rise of social media "stories" is a winner because it taps into an audience that is more receptive to advertising than other social media users.

Brands that capitalize on the passive user experience can tap into a massive pool of consumers who are waiting for engaging content.

11/13/2018

Today’s marketers have no shortage of data. But what they frequently do have is a shortage of accessible, complete, and accurate data. Siloed information within marketing organizations can be a significant hurdle to turning data into action and delivering the kind of personalized messaging that creates a great experience.

You need to be able to know each individual that you have in your CRM and marketing automation system so that you can identify them as they move across the various online and real-world touchpoints that make up the current customer journey.

06/08/2017

Trouble measuring your digital marketing campaign results? Engage Army’s got your 6.
We employ a range of analytic tools that let us track and understand your campaign’s performance, so you can more effectively attract the right audience and drive engagement.

05/03/2017

Our most popular plan, the Eagle Operation aims to amplify your brand’s value through a cohesive social media strategy that takes online presence to the next level. More than just content optimization and targeted advertising, this plan is specially designed to establish your brand’s voice, increase reach and impression, create word-of-mouth recommendations and, above all, drive quality traffic to your site and location.
engagearmy.com/eagle

05/02/2017

Did you know that it takes only 50 milliseconds to form an opinion about a web page?
Yep, first impressions matter and may actually influence your conversion rates. Hence the importance of a visually-appealing website, an efficient landing page, and well-crafted content. engagearmy.com

05/01/2017

Behind each post that is shown on your Instagram feed there's a complicated algorithm at the work. And it's that algorithm that determines the content flooding each users' feed, which means that understanding it is an advantage for marketers who want to make sure that their posts are being seen by as many people as possible.
So how exactly does the Instagram algorithm works? Buffer is here to explain:

In this post, we'll go through the seven key factors of the Instagram algorithm that influence your reach and share 10 ways to boost your reach today.

04/28/2017

! Can you decipher this secret message? Comment below if you think you’ve got it 😏

04/28/2017

Yes, you've heard us say it before, but we think that demographics are no longer the most effective approach to targeting your audience. The world has gone and consumers' behaviors are swiftly becoming more refined. There's a growing notion of individuality that challenges current social identities, and which demands that marketers start focusing on creating content that resonates with people's interests and encourage them to empathize with the brand's value.

BuzzFeed led a survey to understand the trend and now brings us some impressive insights on the rise of individuality as a trend. Read below!

According to BuzzFeed, more people are embracing their individualism and shouldn’t be put into stereotypical demographic boxes by marketers.

04/26/2017

With over 60 million businesses marketing on Facebook, how do you make sure the content your brand shares on Facebook will actually get seen? HubSpot's Megan Conley explains in a short but on-point "how to" video. Watch below!!



https://youtu.be/eb6v2Ktdn8s

Organic reach for Facebook business Pages is dropping. Learn how the algorithm works, and then check out our comprehensive guide to Facebook marketing: http:...

04/26/2017

Hey, ! This (4/24) artists from around the world will be at the to donate some of their favorite pieces for the ART FROM THE HEART auction and exhibition! This one-of-a-kind event is an initiative by Family Resource Center of South Florida, Inc., the leader in child welfare services in , to raise funds towards its mission to build a better tomorrow for children in foster care.
We are excited to support the event and look forward to seeing everyone there! Learn more at frcflorida.org/art-from-the-heart-auction/

Benamor and The Family Resource Center invite you to the ART FROM THE HEART, a one-of-a-kind art auction and exhibition, taking place this Saturday (4/29) at www.lartedc.com, in the !
Artists from around the world are donating some of their favorite pieces for the auction, which will support , the leader in child welfare services in , in its mission to build a better tomorrow for children in foster care.
Check out frcflorida.org/art-from-the-heart-auction/ for tickets and more information!

We hope to see you there!!

04/25/2017

"How can a business stand out and connect with customers? Is the secret social media? ... SEO?" According to epicecommercetools.com the answer is in .

The age of the internet has resulted in many businesses taking to digital storefronts to sell their wares, and for good reason.

04/24/2017

Good customer service + digital technology = "an opportunity to deliver a game-changing experience".
Restaurants are stepping up their game thanks to the digital possibilities. With features like ordering ahead and tracking an order, food chains are revamping the concept of convenience and customer experience. We think that's pretty awesome.

Read more below, by Adweek.

Imagine this: You’re driving the family to Grandma’s lake house for summer vacation. After six hours on the highway, the kids are rowdy and hungry, so you take the next [...]