The Latimer Group

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The Latimer Group We are the experts in persuasive communication.

In order to generate the desired reaction with your message, you need to be clear about what you're asking your audience...
10/28/2022

In order to generate the desired reaction with your message, you need to be clear about what you're asking your audience to do, and why, and how much urgency there is.

The solution that will trigger the momentum that you want is to categorize the ask into one of our three categories.

READ ON to find out how: https://thelatimergroup.com/must-should-nice-to-do/
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Why this change? Why is this a problem? Why should you care?The "why" helps your audience see the relevance and importan...
10/21/2022

Why this change? Why is this a problem? Why should you care?

The "why" helps your audience see the relevance and importance of your communication and feel compelled to act on it. READ ON to learn how great speakers use the "why": https://thelatimergroup.com/dont-ignore-the-other-whys/
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In addition to a thorough understanding of your audience, you also need a thorough understanding of your ask. You need t...
10/17/2022

In addition to a thorough understanding of your audience, you also need a thorough understanding of your ask. You need to be well aware of how significant an ask it is, and the degree of difficulty in getting your audience to say “yes.”

READ ON: https://thelatimergroup.com/assess-your-degree-of-difficulty/
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Conducting business remotely makes it much more difficult to absorb information, build connection, and grab and keep att...
10/14/2022

Conducting business remotely makes it much more difficult to absorb information, build connection, and grab and keep attention. So how do we create engagement while remote?

The best solutions are the proactive ones that lay out clear expectations. READ ON for a few techniques that can help: https://thelatimergroup.com/building-better-virtual-teams-be-proactive/
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People inside your organization will follow you for one of TWO reasons: because they WANT to, or because they have NO CH...
10/12/2022

People inside your organization will follow you for one of TWO reasons: because they WANT to, or because they have NO CHOICE. So, the essential question that every leader must ask themselves is this: “What makes me followable?” READ ON for the latest Lesson: https://thelatimergroup.com/leaders-are-you-followable-latimer-at-20/

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350 Center Place, Suite 106
Wallingford, CT
06492

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