The Latimer Group

The Latimer Group We are the experts in persuasive communication.

In order to generate the desired reaction with your message, you need to be clear about what you're asking your audience...
10/28/2022

In order to generate the desired reaction with your message, you need to be clear about what you're asking your audience to do, and why, and how much urgency there is.

The solution that will trigger the momentum that you want is to categorize the ask into one of our three categories.

READ ON to find out how: https://thelatimergroup.com/must-should-nice-to-do/
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Why this change? Why is this a problem? Why should you care?The "why" helps your audience see the relevance and importan...
10/21/2022

Why this change? Why is this a problem? Why should you care?

The "why" helps your audience see the relevance and importance of your communication and feel compelled to act on it. READ ON to learn how great speakers use the "why": https://thelatimergroup.com/dont-ignore-the-other-whys/
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In addition to a thorough understanding of your audience, you also need a thorough understanding of your ask. You need t...
10/17/2022

In addition to a thorough understanding of your audience, you also need a thorough understanding of your ask. You need to be well aware of how significant an ask it is, and the degree of difficulty in getting your audience to say “yes.”

READ ON: https://thelatimergroup.com/assess-your-degree-of-difficulty/
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Conducting business remotely makes it much more difficult to absorb information, build connection, and grab and keep att...
10/14/2022

Conducting business remotely makes it much more difficult to absorb information, build connection, and grab and keep attention. So how do we create engagement while remote?

The best solutions are the proactive ones that lay out clear expectations. READ ON for a few techniques that can help: https://thelatimergroup.com/building-better-virtual-teams-be-proactive/
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People inside your organization will follow you for one of TWO reasons: because they WANT to, or because they have NO CH...
10/12/2022

People inside your organization will follow you for one of TWO reasons: because they WANT to, or because they have NO CHOICE. So, the essential question that every leader must ask themselves is this: “What makes me followable?” READ ON for the latest Lesson: https://thelatimergroup.com/leaders-are-you-followable-latimer-at-20/

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Most of us are terrible listeners. We live in a hyper-paced, multitasking, information-overloaded business world. Listen...
10/10/2022

Most of us are terrible listeners. We live in a hyper-paced, multitasking, information-overloaded business world. Listening is rarely prioritized as a critical skill, but it is. It deserves to be prioritized, and can and should be planned for.

A listening plan gives your listening intention, structure and purpose. By taking just a few minutes to outline what’s important to hear and what you want to achieve by listening, you skyrocket your ability to focus on and retain the information you need.

Not only will you learn more, but your audience will feel your intention and attention, which will build your credibility and create a strong relationship.

What goes into a listening plan? READ ON:

https://thelatimergroup.com/making-plan-to-listen/

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